2. The Beginning In June 2005, our journey started … with a dream … to bring small advertisers onto the Internet … and create a digital revolution
3. The Indian Story … To have an Indian answer to the global Internet adnetwork companies…
4. … The Startup technology team was formed in a small corner of the Smile Zamrudpur office… The team dared to build a product…
5. ..Search for a Name began The first name we decided on was - Paynuts! … We felt that people will think of it as being cheap for advertisers. You know, “Pay – Nuts!” … On second thought, we felt people will make too much fun of us. They’ll call us all nuts. … Then came up tyro … It was an english word - meant someone who is a quick learner or someone who takes quick initiative … Then we added another ‘O’ to it – and called ourselves Tyroo … You know, most Internet companies have double O’s – Google, Yahoo etc etc
24. … With the Proof of Concept Ready.. … It was Ramp Up time!! … Teams were built up – Sales, Operations, Technology, Publishers, Product … To create the right team to success