1. RAPID
RESPECT FOR OTHERS • ACCOUNTABLE BASED ON INTEGRITY • PASSION FOR
EXCELLENCE
• INNOVATIVE SOLUTION • DELIGHT CUSTOMER

2. Country Outlook
Geography:
Capital:
Provinces:
Official Language:
Government:
Currency:
Independence Day:
6 10 S, 106 49 E
Jakarta
30
Bahasa Indonesia
Republic
Rupiah
August 17
Ethnic Groups (%): Javanese 40.6, Sundanese 15,
Madurese 3.3, MInangkabau 2.7,
Betawi 2.4, Bugis 2.4, Banten 2,
Banjar 1.7, other 29.9
Religion (%):
Muslim 86.1, Protestant 5.7, Roman
Catholic 3, Hindu 1.8, others3.4
Land Area:
1,919,440 km2
Water Area (%):
4.85
Population (2010): 242,968,342
GDP Per capita:
$4,300
Agriculture Products:
Rice, cassava, peanuts,
rubber, cocoa,
coffee, palm oil,
copra; poultry, beef,
eggs
Industries:
Petroleum and natural gas,
textiles,
apparel, footwear
mining,cement,
chemical
fertilizers, plywood, rubber,
food,
tourism

3. Company in Brief
PT TRAKTOR NUSANTARA
Jl.Pulogadung No.32, Kawasan Industri Pulogadung, Jakarta 13930
Telp. (021) 4608836, 4608840, 4603657 (Hunting)
Fax. (021) 4608843, 46820763, 4610025, Hotline. (021) 46826262
traknus@traknus.co.id | www.traknus.co.id
PT TRAKTOR NUSANTARA
Established : June 11, 1974
ASTRA
INTERNATIONAL
HEAD OFFICE
• Automotive
• Financial Service
• Heavy Equipment Mining &
Energy
• Agribusiness
• Information Technology
• Infrastructure & Logistic
Value Chain
SHAREHOLDERS :
• Astra International : 50 %
• Sumitomo Group : 50 %
TRAINING CENTER
PT. SWADAYA HARAPAN
NUSANTARA
BRANCHES
JAYAPURA
Established : March 23, 1985
Shareholders :
• Traktor Nusantara : 99,9 %
• Bina Pertiwi : 0,1 %
SURABAYA
PALEMBANG
SUMITOMO
CORPORATION
• Transportation &
Construction System
• Media, Network & Lifestyle
Retail
• General Products & Real
Estate
• Corporate Group
• Metal Products
• Infrastructure
• Mineral Resources, Energy,
Chemical & Electronics
• Financial & Logistics

4. Our Products & Portfolio
Massey Ferguson Agri Tractor
since 1974
Perkins Engine
since 1976
Toyota Forklit
since 1980
Rental/
Contracting
Units
Hitachi Sumitomo Crane
since 1981
Link Belt Crane
since 1981
Sakai Road Equipment
since 2003
Perkins Sabre Marine Engine
since 2006
Gardner Denver Compressor
since 2008
Aichi Aerial Platform
since 2010
Kubota Mini Excavator
since 2011
BT Raymond
since 2011
Canycom Crawler carrier
since 2012
Toyota Forklift & Non TFL Rental
BEST
VALUE
SOLUTION
since 1996
FG Wilson Genset
since 2000
Mahindra Tractors
since 2009
Product
Support
Used
Equipment

5. Vision, Mission & Core Value
WHAT BUSINESS ARE WE IN
Mission
To create the best value for our stakeholders.
Vision
We are providing solution
and equipment in
Industrial, Agricultural,
Power Generation and
Road Construction.
To be excellent company by offering solution in
industrial, Agricultural, Power Generation and Road
Construction.
CORE VALUE

6. Company in Brief
Front Line Team &
Networking
Total:
PONTIANAK
Salesman: 2
Part Sales: 2
Mechanic: 18
MEDAN
Salesman: 6
Part Sales: 3
Mechanic: 13
PEKANBARU
Salesman: 4
Part Sales: 2
Mechanic: 33
PADANG
Salesman: 1
Part Sales: 1
Mechanic: 8
Salesman
:
89
Part Sales
:
34
Mechanic
:
250
BANJARMASIN
Salesman: 0
Part Sales: 2
Mechanic: 16
SAMARINDA
Salesman: 3
Part Sales: 4
Mechanic: 22
SAMPIT
Salesman: 2
Part : 3
Mechanic: 12
Head Office: Jakarta
Total Branches: 15
Total Services Points : 6
Total Dealer: 25
JAYA PURA
Salesman: 1
Part Sales: 2
Mechanic: 11
Sorong
Palu
Bangka
JAMBI
Salesman: 1
Part Sales: 1
Mechanic: 7
MukoMuko
Batulicin
PALEMBANG
Salesman: 2
Part Sales: 4
Mechanic: 14
Bali
BANDUNG
Salesman: 1
Part Sales: 1
Mechanic: 3
LAMPUNG
Salesman: 1
Part Sales: 1
Mechanic: 8
As of November 2012
JAKARTA
Salesman: 54
Part Sales: 3
Mechanic: 55
SEMARANG
Salesman: 1
Part Sales: 1
Mechanic: 4
SURABAYA
Salesman: 9
Part Sales: 2
Mechanic: 16
MAKASSAR
Salesman: 1
Part Sales: 2
Mechanic: 10
Branches
Service Points

7. ManPower
OPERATION
448
As of November 2012
NONOPERATION
159

8. Management System
Winning
Concept
Winning
System
Traknus
Core Value
Winning
Team

9. Winning Team
Team working and also the team itself has
been very important in our expanding
business. In order to establish the winning
team we constantly transform our strategy,
business ethnic, culture, and implement
Good Corporate Governance to all of our
team.
It is very important for us to make sure our
team have capability to execute the
Winning Concept and Winning System.

10. TN Organization Chart
SHN Organization Chart
Material Handling
(Subsidiary Company)
Air Compressor
Genset
BOC
Marketing & Sales
Engine & Genset
BOC
Marketing & Sales
Genset Center
Construction Eq
BOD
BOD
Farm Tractor
Legal
Business
Development
Business
Development
Marketing Support
Product Support &
Branch Operation
Rental, Contracting
& Used Eq.
Rental Non-Forklift,
Contracting &
Used Eq.
Rental Forklift
EHS & IR
Parts Logistic & Whs
Farm Tractor
Parts Marketing
Finance & Adm
Accounting
Parts Sales
Legal
Finance
Service Operation
IT
Internal Audit
Branches
Human Resources
Finance &
Administration
Accounting
General Affairs
Finance
EHS & IR
IT
Human Resources
General Affairs
EHS & IR

11. Winning Concept
Where are we now
Where we are in the future
Strategic Direction
Growth Strategy
2010 - 2020
Profit
Challenge
Opportunities
Next
Landscape
Competitive Advantage
Progress 3Y
Strength
Next
Level
Business
Value
Chain
Expansion
Next
Target
Innovative Solution
Operational Excellence
Time
Transforming PEOPLE,
PROCESS, INFRASTRUCTURE

12. Winning System
UNIT
Sales System
Incentive System
Ordering System
In Traktor Nusantara, every
systems is integrated and certified
in ISO 9001:2008, which
implemented with SAP system.
“Man behind the Gun,” Human
Capital and other IT facility are
enabler of strategy execution and
continuosly developed.
SAP
RENTAL
PRODUCT SUPPORT
Fleet Management
Bare rental
Incentive System
Trade in
Sales System
Replenishment sys
Customer complaint handling
Dealership
ISO 9001-2008
FINANCE & ADM
Cash flow system
Credit system
Exposure
Collection

13. Infrastructure
PRINCIPAL RELATED:
• Toyota I-Web
• Agco Net
• Perkins Secure Web
• Link Belt Net
CUSTOMER RELATED:
• TN News
• Product News
• Special Program News
•Q&A
• PromotionsClaim
TN WEBSITE
BRANCHES
SAP
HEAD
OFFICE
TRAINING
CENTER
TECHNICAL RELATED:
• Parts Catalog Update
• Service Manual Update
• Product Update
• Warranty Claim
NETWORKING
ONLINE
CATALOG/
ONLINE
ORDERING
EMPLOYEE RELATED:
• CUG
• Management Leaves info
• Sharing Knowledge
• Service Issues
• E-mail & VOIP
• Coy information

14. Service Program
SERVICE PRODUCT
1. Periodical Service
2. Service Call
3. Maintenance Contract
4.
5.
6.
7.
8.
9.
10.
Service Contract
Full Maintenance Contract
Field Repair
Field Overhaul
Workshop Overhaul
Premium overhaul package
Recondition
SERVICE PROGRAM
1. PPM – Program Pemeriksaan Mesin
Machine Check Program
2. PTA – Program Tukar Alat
Component Exchange Program
3. PAP – Program Analisa Pelumas
Oil Analysis Program

15. Parts Program
Blanket Order
• Fix Rate Program
• Assist Customer’s
Calculate
• Maintenance Expenses
• Free Spare Parts
Consultation
Taylor Made
Program
• Assist Customer’s Special
Needs
• Spare Parts Inventory
Management
• Spare Parts Necessity
AnalysisPrice
Consignment
PARTS
PROGRAM
Parts Package
• Overhaul Package
• Transmission Package
• One Parts Number for
Each Package
• Competitive Price
• Fast Spare Parts
Delivery
• Easy Spare Parts
Delivery
• Placing Spare Parts at
Remote Area

16. Awards
1st Winner of
Shop Contest 2009
Automotive
Construction &
Miscellaneous
Equipment
(ACMEW)
Certificate of
Appreciation
IndoAsia
Business Unit Presented to
Patar Banjanahor
Distributor Excellent Award
MF Distributor
Parts Best Asia-Pacific Award
Perkins Distributor
1000 Club Award
TMHI Distrbutor Conference
Certificate of
Appreciation
IndoAsia
Business Unit Presented to
Makmur Hasanudin

17. Result & Achievement
Awards
Certificate of Appreciation IndoAsia
Business Unit - Presented to
Patar Banjanahor
Certificate of Appreciation IndoAsia
Business Unit - Presented to
Makmur Hasanudin

18. Thank You!