High performance and scalibility with Magnolia CMS; presentation with Jan Haderka at Magnolia Amplify Miami, March 7th, 2013

1. High Performance and
Scalability
Adriaan Bloem, Sr Manager Online, MBC 07.03.2013 at Amplify Miami
Jan Haderka, CEO Magnolia Czech
1 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

2. TOC
Intro
Expect the unexpected
Scaling with Magnolia
Beyond Magnolia
Q&A
2 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

3. Some things about Jan
Presently CEO of
Magnolia CZ
In the past senior developer
of Magnolia
In the distant past architect
and developer on other CMSs
3 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

4. Some things about Adriaan
Senior Manager Online
Platforms at MBC Group
Previously CMS analyst
and consultant
In the distant past tried
building a CMS at a
university
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5. The only good reason to build your own CMS,
is to understand why you shouldn’t be
building your own CMS - Adriaan Bloem
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6. We like old-fashioned speed
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7. We like well-engineered speed
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8. We like scale, power, and speed
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9. MBC Group
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10. MBC Group
Founded
in
London
in
1991,
now
based
in
Dubai
Largest broadcaster in the Middle East; ~165 million
viewers, ~50% market share
Ten television channels, two radio; online, mobile
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11. Hit Shows: Arab Idol
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12. Hit Shows: Arabs Got Talent
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13. Online properties
MBC.net:
entertainment
portal
SHAHID.net: video on demand
Nas, WWE Arabia, Actionha, Shopping, …
Mobile applications
Connected devices
...
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14. Magnolia is a registered trademark owned by Magnolia
14 Version 1.1
International Ltd.

15. ! ‫ا*/.-,+ ا*)"ص '& ا$#"ت‬
- Some Lebanese Guy Sitting On A Mountain
With A Very Bad Mobile Connection
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16. A quick history of scaling
the web
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17. Pre-2000: “baking” HTML
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18. Post-2005: “frying” dynamic scripts
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19. 2013 onwards:
http://hsmaker.com/harlemshake.asp?url=http://
www.mbc.net/ar/movies.html
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20. Harlem Shake: January 30th
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21. First follow-up: February 2nd
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22. Unstoppable Juggernaut
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23. Unstoppable, “the next Gangnam Style”...
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24. ...February 13th:
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25. How do you cope with...
Visitors expecting a perfect
experience
Editors having to churn out as quick
as possible
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26. Magnolia architecture is
very awesome. - Tariq S.
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27. Scaling up with Magnolia
View from the top
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28. Begin at the beginning and go on
till you come to the end - Lewis
Carroll
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29. Multiplication
Internet
Magnolia
Load Balancer
Public A
Magnolia JCR
Activate
Author
JCR
Magnolia
Public B
JCR
Firewall
29 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

30. Multiplication
Internet
Magnolia
Load Balancer
Public A
Magnolia JCR
Activate
Author
JCR
Magnolia
Public B
JCR
Firewall
29 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

31. Multiplication
Internet
Magnolia
Load Balancer
Public A
Magnolia JCR
Activate
Author
JCR
Magnolia
Public B
JCR
Firewall
29 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

32. Specialization
Internal Network Internet
Magnolia
Activate
Public A
Load Balancer
JCR
Magnolia
Author
JCR
Magnolia
Public B
JCR
Firewall
30 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

33. Specialization
Internal Network Internet
Magnolia
Activate
Public A
Load Balancer
JCR
Magnolia
Author
JCR
Magnolia
Public B
JCR
User Generated
Content
Magnolia or not
Public C
JCR
Firewall
30 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

34. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

35. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

36. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

37. Clustering
Internal Network Internet
Magnolia
Activate
Load Balancer
Public A
Magnolia JCR Clustered
storage
Author
JCR Magnolia
Public B
Firewall
31 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

38. Know your content
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39. Chaos is a name for any order that
produces confusion in our minds -
George Santayana
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40. Where does your content live?
home
news
new-ceo
london-office
record-quarter
events
conference-2013
talent-meetup
uk-meetup
34 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

41. Where does your content live?
events 3
news 3 talent-meetup
home UK 2
news
new-ceo
london-office
new-ceo conference-2013
london-office
uk-meetup
record-quarter record-quarter
events
conference-2013
talent-meetup
uk-meetup
UK
london-office
uk-meetup
investor-relations
new-ceo
record-quarter
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42. Performance Contributors
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43. If you know your enemies and
know yourself, you will not be
imperiled in a hundred battles -
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44. System Design
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45. System Design
CPU RAM Disk / SAN Net
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46. System Design
Application server Database
CPU RAM Disk / SAN Net
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47. System Design
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
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48. System Design
Magnolia configuration
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

49. System Design
Templates and content structures
Magnolia configuration
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

50. System Design
Templates and content structures
Magnolia configuration
Repository configuration
Application server Database
CPU RAM Disk / SAN Net
37 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

51. System Monitoring
Templates and content structures
Magnolia configuration
Repository configuration
Monitoring
Application server Database
CPU RAM Disk / SAN Net
38 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

52. System Monitoring
Templates and content structures
Monitoring
Magnolia configuration
Repository configuration
Monitoring
Application server Database
CPU RAM Disk / SAN Net
38 Version 1.1 Magnolia is a registered trademark owned by Magnolia International Ltd.

53. Beyond Magnolia
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54. MBC web audience...
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55. ...and the internet backbone...
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56. Layers upon layers
served from several trays
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57. Q&A
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