Discussing the state of industry, the changes the industry has gone through and is still undergoing, and how it all influences the profession of interior design, job opportunities and long-term career goals for young professionals.

1. Your career.Your future.
Do you have what it takes to succeed?
Thursday, January 19, 12

2. NEW REALITY
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3. -2.0
M
-2.2
Jul-03
Jul-04
Jul-09
Jul-10
Jul-01
Jul-02
Jul-05
Jul-06
Jul-07
Jul-08
Jul-11
Oct-01
Oct-02
Apr-05
Apr-06
Oct-08
Oct-09
Apr-11
Apr-01
Apr-02
Apr-03
Oct-03
Apr-04
Oct-04
Oct-05
Oct-06
Apr-07
Oct-07
Apr-08
Apr-09
Apr-10
Oct-10
Oct-11
Jan-01
Jan-02
Jan-07
Jan-08
Jan-03
Jan-04
Jan-05
Jan-06
Jan-09
Jan-10
Jan-11
State of Construction
Source: Automatic Data Processing, Inc., Macroeconomic Advisers, LLC.
Your career
* All size data included in the ADP National Employment Report is based on size of payroll. In some cases, small and medium-size payrolls belong to businesses
employing more workers than indicated by the size grouping.
Chart 4. Monthly Changes of Employment in Construction and Financial Activities
80
60
40 Financial
20 Activities
0
-20
Thousands
-40
-60
-80
-100
Construction
-120
-140
Jul.03 Jan.04 Jul.04 Jan.05 Jul.05 Jan.06 Jul.06 Jan.07 Jul.07 Jan.08 Jul.08 Jan.09 Jul.09 Jan.10 Jul.10 Jan.11 Jul.11
Source: Automatic Data Processing, Inc., Macroeconomic Advisers, LLC
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4. Branding Consultant
Psychologist
Project Manager Client Representative
Photographer
Budget Manager
Sales Representative Interior
Design Writer/Blogger
Product Researcher
Sustainability Advocate
Graphic Designer
Negotiator
Anthropologist
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5. WHO ARE
YOU?
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6. Your career
The Brand of You
• Know your brand (Passion, values, strengths, story)
• Be your brand (Professional image, first and lasting impressions)
• Share your story (Tell everyone you know)
• Leverage your story (...through social media and networking )
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7. POWER OF
COMMUNICATION
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8. Forms of communication
Your career
• The words you use to communicate your story
• Written correspondence (email,s letters, thank you notes, text
messages/blog/posts)
• Oral communication (elevator speech/introduction, voicemails)
• Face-to-face interaction (physical appearance, body language/physical
contact)
• Think before you speak (active listening)
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9. EMBRACING
TECHNOLOGY
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10. Your career Online presence
• Digital portfolio
• Digital resume
• LinkedIn profile
• Other resources
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11. Your career Online presence
- digital portfolio
~ SlideShare ~ Folio Link ~ Prezi
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12. Your career Online presence
- digital resume
~ Visual CV
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13. Your career Online presence
- LinkedIn profile
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14. Your career
If you think no one watches your online activity,
think again...
According to a survey of 300 hiring professionals conducted by Reppler,
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15. NETWORK
NETWORK
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NETWORK

16. Your career Knowing people
ASID FUEL
www.asidwi.org www.fuelmilwaukee.org
Network
IIDA
www.iidawi.org NKBA
www.nkbawi.org
WGBA
www.wgba.org
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17. LEARN BY
EXAMPLE
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18. Student Profile
Meet Mary.
Mary is an interior design student at WCTC.
She is a student member of ASID and is responsible for communicating news
and information to the members via the Chapter’s Facebook Page.
She currently volunteers at Children’s Hospital.
She works part time at a local coffee shop, where she also coordinates
monthly entertainment schedule.
In her free time, she enjoys running and has competed in several marathons.
She is looking for an internship at an architectural firm.
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19. Branding Consultant
Psychologist
Project Manager Client Representative
Photographer
Budget Manager
Sales Representative Who is
Mary? Writer/Blogger
Product Researcher
Sustainability Advocate
Graphic Designer
Negotiator
Anthropologist
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20. Mary’s Elevator Speech
Option One
- Hi, My name is Mary and I study interior design at WCTC. This summer, I’ll
be looking for internship opportunities for the fall. I’m passionate about the
connection between people and the environments where they live, work and
play. I am prepared to support your team in any way in order to learn the real
world process of creating engaging environments.
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21. Mary’s Elevator Speech
Option Two
- Hi, My name is Mary and I am an interior design student at WCTC.
Through my volunteer work at Children’s Hospital, I see first hand the impact
of an environment on human health, safety and well-being. I would love the
opportunity to intern with a firm that specializes in healthcare environments
I’m constantly researching design innovations in healthcare and would like to
help grow your resource library.
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22. Mary’s Elevator Speech
Option Three
- Hi, My name is Mary. And I serve coffee. While some people call me a
barista, I consider myself an anthropologist. I see multiple generations interact
with each other and the environment in different ways. I want to intern with a
firm that believes in universal design. I want to design spaces that appeal to
people of all ages. I want to learn. I am prepared to work hard and show up
every day.
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23. Your career Preparing an elevator speech
• What are your strengths?
pinpoint your best features, achievements, areas of
acceleration...not GPA, but true life experience.
• Who is your target audience?
understand who you are speaking to
• What is the main benefit?
use an active adverb like improve, broaden, help train...
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24. GOOD
LUCK
Jenny S. Schrank Aga Artka
p: 414/405-3011 p:414/213-4218
jsrebs@yahoo.com contactme@agaartka.com
Thursday, January 19, 12