1230 mr tan kwang cheak the business strategy and success behind hiring of mature employees
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1230 mr tan kwang cheak the business strategy and success behind hiring of mature employees
- 1. The McFamily Approach - Employing and Engaging Our Mature Workers Tan Kwang Cheak Senior Director, Operations, Planning and HR McDonald’s Pte Ltd, Singapore
- 2. McDonald’s: A global brand • Started in 1955 • Over 30,000 McDonald’s restaurants in 119 countries • 1.5 million employees worldwide • Serving 52 million customers every day • Rated “10th Most Admired Company in the World” by Fortune Magazine in 2011
- 3. McDonald’s Singapore: A brand leader for 32 years • First restaurant opened in 1979 • 120 McDonald’s restaurants in Singapore • Over 8500 employees • Serving over 5 million customers every month
- 4. Making it better for Singapore (Video)
- 5. A Powerful Force In McDonald’s Our Customer and Employer Foci What our What our business people needs value Our Customer Our Employee Value Proposition Value Proposition
- 6. Greater accessibility Contemporary & convenience restaurant experience SIMPLE, EASY ENJOYMENT Passionate Good Food Fast Great People
- 7. ”We are not just a hamburger company serving people… We are a People company serving hamburgers…” Ray Kroc, Founder
- 8. Best Employer for our People Our People Vision McDonald’s is … my favorite place and way to work Our People Commitments McDonald’s is a good place to work My boss treats me right McDonald’s makes my life better
- 10. ….and we love our Uncles and Aunties Auntie Bee Im, 66 Years Old, Manager Auntie Lily Cheng, 84 James, 60 years old, Crew Years Old, Director (Development)
- 11. We Love Them Because they are….. Valuable part of our Reliable, Loyal and McFamily Teams in Our Dedicated to their Restaurants Work Advise and guide our younger employees Fun, Energetic, Young at Heart
- 12. Employing and Engaging Our Find and Attract ‘Uncles’ and Them ‘Aunties’ Take Care of Them Grow Them Keep Them
- 13. We Focus on Finding Our Right People
- 14. We Seek to Attract Great People 4 Family 4 Flexibility • No Age Cap • Competitive Wages • Flexibility in terms and Benefits – ↑ by of work schedules 20% in 2011 alone and work locations • On the Job Experience • Flexibility in their development
- 15. We Ensure HOTeR for our People Hiring Orientation Training Focus on Proper Hiring, Orientation and and Retention Training (HOT), particularly in the first 30 days Front Kitchen Counter Lobby Buddy and Mentor System for All New Employees
- 17. We Simplify our Training Programs and Material
- 18. We Invest to Improve Productivity and Help Our Workers Do Better Frozen Fries Grill Platens Dispenser Handheld order taking Cashless payment
- 19. We Invest to Improve Productivity and Help Our Workers Do Better Frozen Fries Grill Platens Dispenser Handheld order taking Cashless payment
- 20. We Ensure that Our Restaurants are the Safest for Our People
- 21. In House and Overseas Training
- 22. McDonald’s Means Great Opportunities – Our University Accredited Programs
- 23. Fun engagement makes happy, productive employees!
- 24. ENGAGEMENT from Boardroom to Crew Room… FUN is encouraged and rewarded
- 25. Example : Work Parcel Mtg…Shrek 3 Launch
- 26. We engaging Our People via Different Ways Outings Outings Celebrations Team Bonding Family Days
- 27. Alignment, Reward and Recognition for every Crew and Manager
- 28. We Engage Our People!
- 29. Our People Are Engaged through Our Community Efforts McHappy Day programs Olympic Day Run Ronald McDonald McDonald’s Cares House Charity
- 33. I-Story Video
- 35. THANK YOU