This document defines various internet and social media terminology used in online communication and networking. It provides definitions for over 30 common terms including website, blog, comment, hashtag, influencer, meme, podcast, retweet, and widget. Contact information is also included for the website b2bpioneers.com which offers social media training programs.
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Instant messaging
The tools allow you to indicate
whether or not you are available for
a chat, and if so can be a good
alternative to emails for a rapid
exchange.
Problem arise when people in a
group are using different IM tools
that don’t connect. One way around
this is to use a common Voice over IP
tool like Skype that also provides IMc
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Is a form of Internet marketing
that seeks to promote websites
by increasing their visibility in
search engine result pages
(SERPs).
According to the Search Engine
Marketing Professional
Organization,
SEM methods include: Search
engine optimization, paid
placement,
contextual advertising,
and paid inclusion (Wikipedia,
Search Engine Marketing)
Search Engine Marketing
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Social Bookmarking
Method to organize, store
and share items (i.e. blog
posts, online articles,
pictures, etc.) of interest
using the item’s URL Search
Engine Optimization (SEO)
Is the process of improving
the volume and quality of
traffic to a web site from
search engines via
“natural” (“organic” or
“algorithmic”) search
results. (Wikipedia, Search
Engine Optimization)
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Social Networking Sites
Large sites that host multiple
communities comprised of people with
profiles who have with similar interests.
Facebook – An online community for people
to connect or re-connect with others. Enables
people to share videos, pictures and
information about themselves.
LinkedIn – A professional online community
used to network with fellow professionals; an
online resume sharing site
MySpace – A site where people can meet
others with similar interests, creating online
communities by sharing videos, photos, and
personal information
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Social Networking Sites
Social Networking Sites
Friendfeed – enables you to keep up-to-date
on the web pages, photos, videos and music
that your friends and family are sharing
YouTube – An online site for uploading and
discussing videos; Videos can also be
embedded from YouTube onto other social
media sites such as blogs or social networks
Flickr –Online site for storing, sharing and
commenting on photos
Twitter – A micro-blogging community where
posts and links are 140 characters or less
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URL Shorteners
Because of the 140
character limit of each
tweet, it can be difficult to
include full URLs in a
message. Even this page
has a URL that contains 45
characters… or nearly 1/3 a
full tweet! Luckily, there are
many services that can take
a long URL and give you a
shorter one, usually under
20 characters, to use
instead. Two of the best
known sites are Bit.ly and
tinyurl.
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