www.searchforce.com PPC Management About SearchForce: SearchForce provides a scalable web-based PPC technology to effectively manage complex global paid search marketing campaigns across multiple search engines. Through sophisticated algorithms based on proven financial modeling techniques, SearchForce optimizes bidding to maximize click-through traffic, conversion performance, and profits. A privately held company, SearchForce is headquartered in San Mateo and has a sales office in New York City. For more information, visit www.searchforce.com or call 650-235-8777. search engine marketing, paid search software, bid management, ppc management, ppc bid management, bid, PPC, pay per click, searchforce, SEM, paid campaigns, bidding tool, search engine strategies, sem tools, bid optimization, CPA, traffic, bid strategies

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Smart search marketing begins with smart technology
Key Di erentiators
Dynamic Portfolio & Bid-Optimization
• Create portfolios of keywords at the search engine, campaign or ad group level
• Quickly filter keywords by performance, match type, status or keyword term
• Automatically float keywords between portfolios based on performance
• Construct customized strategies with simultaneous goals and constraints
• Optimize bids across the search & content network including targeted placements
Conversion Tracking
• Highly flexible cross engine conversion tracking framework
• Track multiple conversion events on your websites
• Track conversions for search, content and targeted placements
• Cross engine keyword assist reports
• Import conversion or revenue data from a 3rd party into SearchForce
• Ability to upload or revise conversions
Reporting Intelligence
• Customizable reports across search engines
• Real time detailed conversion reports
• Executive dashboard with account level analytics
• Ability to create templates, schedule and email reports
Campaign Management
• Intuitive campaign management across search engines
• Support for placement targeting
• Built-in keyword generation
• Universal format bulk edit sheet
• Easy to use day parting across search engines
Agency Features
• White labeling
• User management with configurable roles and privileges
• System, account and user level audits
General
• Web hosted Software as a Service (SaaS)
• High availability architecture
• Internationally localized with support for local language, currency and time zone
• Setup globally within an hour
• Highly efficient data synchronization framework
SearchForce, Inc.
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are either trademarks, registered trademarks or service marks of SearchForce, Inc. All other
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company and product names are trademarks or registered trademarks of their respective owners.