3. Introduction.
Billboard is an American music magazine, headquartered in New
York and owned by Prometheus Global Media. It was first
published in November 1, 1894, and is distinguished as being
among the oldest trade magazines in the
world. Billboard maintains several internationally
recognized record charts, which track the most popular songs and
albums across several categories on a weekly basis. Its primary
charts, the Billboard Hot 100 and the Billboard 200, respectively
rank the top songs and albums regardless of genre, and are based
on digital downloads, radio airplay, and internet streaming. Its data
is largely based on the Nielsen tracking system, which it has used
since 1991.
Reference: http://en.wikipedia.org/wiki/Billboard_(magazine)
4. Brief on magazine.
Billboard is a chart magazine with a varying target
audience and genre, depending on what is on the
charts at that time. Overall it is aimed towards both
genders, usually depending on the cover star and the
age range for the target audience is around 22-53 years
old.
5. Target Audience.
71% are between the ages of 22-53
82% are college graduates
27.5% post degree graduate
65% director level or above
10. Introduction.
The Rolling Stone Album Guide, previously known as
The Rolling Stone Record Guide, is a book that, along
with its sister publication Rolling Stone magazine
contains professional reviews of popular music. The
guide can be seen at Rate Your Music, while a list of
albums given a five star rating by the guide can be seen
at Rocklist.net.
Reference:
http://en.wikipedia.org/wiki/The_Rolling_Stone_Album_
Guide
11. Target Audience.
Audience consists of about 11,899 people out of which 60%
are male and 40% are female.
They target an age of 18+, and 27% of the readers are
between 18-24. Another 27% are aged from 25-34, 20% from
35-44, 14% from 45-54 and a small 13% from the age of 55
and above.
This is similar to my magazine, however I plan to make mine
50% male and 50% female. I chose this as a lot of the indie
genre magazines are more male than female. My age range
is also slightly different, as I want to start mine from 16 rather
than 18.
16. Introduction
Ibe is a music and entertainment magazine founded by producer Quincy
Jones. The publication predominantly features R&B and hip-hop music artists,
actors and other entertainers. After shutting down production in Summer 2009,
Vibe was purchased by the private equity investment fund InterMedia Partners
and is now issued every-other month with double covers, with a larger online
presence. The magazine's target demographic is a predominantly young, urban
follower of hip-hop culture. As of April 2013 Vibe is currently owned by Spin
Media.
The magazine owed its success to featuring a broader range of interests than
its closest competitors The Source and XXL, which focus more narrowly on rap
music, or the rock & pop-centric Rolling Stone and Spin. As of June 30, 2012,
Vibe has a circulation of 300,943, of which 202,439 was paid, and 98,504 was
non paid.[2] Advertisers ran the gamut from record labels to fashion houses to
various cognac brands.
Reference: http://www.cyclopaedia.es/wiki/Vibe_(journal)
