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The Presentation of Advertising History SYM Wolf 125 The Group members : 2096100022  Harry  2096100023  Jillina 2096100084  Jessie  2096100107  Sophia
Introduction of SYM & Wolf 125 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1974 / 02 / 26 Don't buy scooter today, please wait for 6 days. 1974 / 02 / 27 Don't buy scooter today, please wait for 5 days.
1974 / 02 / 28 Don't buy scooter today, please wait for 4 days. 1974 / 03 / 01 Please wait for 3 more days.
1974 / 03 / 02 The day after tomorrow!! Please wait for 2 more days! 1974 / 03 / 03 TOMORROW!! SORRY for waiting for a long time - Wolf 125.
1974 / 03 / 04 Wolf’s come!! Sorry for the wait!! SYM Wolf 125 has come!! *   The advertisement effectively  captivated the public’s attention,  because of this brand new  advertising technique.  *   This idea was created by the  advertising agency known as "tai- gung“, which was employed by SYM. *   Advertisements were displayed in the newspaper for six successive days before wolf 125 was launched into the  market. *   The size of these print advertisements were getting bigger each day,  informing the public that there would  be an amazing new scooter launched  in the immediate future.
The Early Advertising
The Early Advertising
The Present Wolf 125 2006 / 07
The Present Advertisement *   Now science and technology are progressing each day. Advertisement currently uses a great deal of computer  animation. *   This advertisement emphasizes modernization and an adaptation  to the changing times. *   It also emphasizes the products’  durability, as well as using  innovation to attract consumers. *   The topic is simple and quite easy to understand by potential  consumers.
Comparison
Comparison ,[object Object],[object Object],[object Object],*  The values have completely changed. - Early age : Simple. - Now : Materialistic.
 
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English Ad(3)

  • 1. The Presentation of Advertising History SYM Wolf 125 The Group members : 2096100022 Harry 2096100023 Jillina 2096100084 Jessie 2096100107 Sophia
  • 2.
  • 3. 1974 / 02 / 26 Don't buy scooter today, please wait for 6 days. 1974 / 02 / 27 Don't buy scooter today, please wait for 5 days.
  • 4. 1974 / 02 / 28 Don't buy scooter today, please wait for 4 days. 1974 / 03 / 01 Please wait for 3 more days.
  • 5. 1974 / 03 / 02 The day after tomorrow!! Please wait for 2 more days! 1974 / 03 / 03 TOMORROW!! SORRY for waiting for a long time - Wolf 125.
  • 6. 1974 / 03 / 04 Wolf’s come!! Sorry for the wait!! SYM Wolf 125 has come!! * The advertisement effectively captivated the public’s attention, because of this brand new advertising technique. * This idea was created by the advertising agency known as "tai- gung“, which was employed by SYM. * Advertisements were displayed in the newspaper for six successive days before wolf 125 was launched into the market. * The size of these print advertisements were getting bigger each day, informing the public that there would be an amazing new scooter launched in the immediate future.
  • 9. The Present Wolf 125 2006 / 07
  • 10. The Present Advertisement * Now science and technology are progressing each day. Advertisement currently uses a great deal of computer animation. * This advertisement emphasizes modernization and an adaptation to the changing times. * It also emphasizes the products’ durability, as well as using innovation to attract consumers. * The topic is simple and quite easy to understand by potential consumers.
  • 12.
  • 13.