Q bule ppt A Big Profile Company launching

WORK FROM HOME PROGRAMME
ONLINE ADVERTISING
MARKET RESEARCH
PRODUCTS
SERVICES

half trillion
industry
Online Advertising is a…
500 Billion Dollar
Industry

• Internet advertising will grow 15.1% in 2013, while traditional media will
grow 2.3%
• Social media advertising spending will reach $11.07B in 2013
• Digital video advertising spend will reach $5.4 Billion by 2016
• Global online advertising is expected to grow 13% to $83 Billion in 2012, or 18% of
global ad spending
• Facebook will earn $2.58 Billion from U.S. ads in 2012, 51% of its global ad
revenue
• Facebook ad revenue will reach $7.64 Billion by 2014
• Internet advertising will increase its share of the ad market from 14.4% in 2010 to
18.9% in 2013
Email marketing is bringing in $40.56 for every dollar spent on it in 2011, compared
to catalogs' ROI of $7.30, search's return of $22.24, Internet display advertising's
return of $19.72 and mobile's return of $10.51.
Source: Direct Marketing Association "Power of Direct“
According to the U.S Local Media forecast, several local media segments are on
target to exceed this overall growth rate: mobile search will grow 77.2%, online
video, 51.6% and social, 26.3%. For some media, like newspapers, digital ad
revenues will be their sole source of growth.

Worldwide Internet users
2005 2010 2013
World population 6.5 billion 6.9 billion 7.1 billion
Not using the Internet 84% 70% 61%
Using the Internet 16% 30% 39%
Users in the developing world 8% 21% 31%
Users in the developed world 51% 67% 77%
Estimate. Per 100 inhabitants.
Source: International Telecommunications Union
Internet users by region
2005
b
2010
b
2013
a,b
Africa 2% 10% 16%
Americas 36% 49% 61%
Arab States 8% 26% 38%
Asia and Pacific 9% 23% 32%
Commonwealth of
Independent States 10% 34% 52%
Europe 46% 67% 75%
a
Estimate.
b
Per 100 inhabitants.
Source: International Telecommunications Union.

ONLINE ADS & INTERNET MARKETING

Market Research is a…
35 Billion Dollar
Industry

Rank Company Sales in 2009
(million USD)
Growth
in %
1 Nielsen Company 9,056.0 2.6
2
Kantar Group – TNS, Millward Brown,
BMRB, IMRB, International And Ziment
Group
4,692 2.5
3 IMS Health Inc. 1,958.6 8.5
4 Gfk AG 1,397.3 5.4
5 Ipsos 1,077.0 6.5
6 Synovate 739.6 9.5
7 Symphony IRI Group 665.0 6.6
8 Westat 425.8 0.8
9 Arbitron 400.0 5.9
www.qbule.com

Advertiser Publisher Ad Agency
Business
Associate
Pro-
customer
Our Strategy

Display Ads/ Banner Ads
Lead Generation
E-mail Marketing
Market Research
PPC/ CPM/ CPL/ Pop-up & Pop-unders
Website Designing & Software Solutions
Audio & Video Advertising
Website Renting
Search Engine Optimization
Online News And Magazines

Lead Generation
• Lead generation is a win-win for both the buyer
and seller.
• Continuous Pre-Qualified Fresh Leads in your
Sales Pipeline
• High-quality appointments with decision-makers
• Significant Increase in Sales and thereby higher
Revenue
• Improve the sales team productivity with better
Close Ratio
• Leverage the ROI on Sales Personnel Staffing
Cost
• Scalability to expand or retract
• Manageable Cost to suit your Budget
• Eliminate challenges of managing bigger sales
team
.

• Cheap
• Wide range
• Close relationship
• Higher ROI
• Measurable
The USA's Direct Marketing Association conducts an annual review of the ROI
(Return on Investment) delivered by all forms of direct marketing. Email
marketing is a consistent chart topper. For 2009, they predict an ROI for
email of US$43.52. That's over $43 returned for each dollar invested in email
marketing.
Email marketing costs are famously low compared to most alternatives. A
shop.org survey in 2008, for example, discovered that retailers incurred a typical
cost per order of US$6.85 using email, almost the lowest of any form of online
marketing.

 In October 2012, iContact (email marketing by Vocus) conducted a survey of
small and medium-sized business marketers that revealed the following:
 56 percent of businesses say they plan to increase their use of email marketing
in 2013
 64 percent of businesses coordinate email marketing with social media
marketing
 91 percent of businesses said email marketing was either helpful or very helpful
to their organization
 90 trillion emails send annually
 85% of all internet users access email
 There are more than 3.2 billion email accounts
 Today 25% of the Global population has an email address
 Email has higher CTR and higher ROI than any other channels
 The no. of worldwide email accounts is expected to increase from 3.2 billion in
2012 to 3.6 billion in 2013
 The Forester U.S interactive marketing forecast projects email marketing
spending to reach $2.5 billion by 2016
.

 PPC
 CPA
 CPM
 CPL
 SEO
 Website Designing and Software Solutions
 Pop-up &Pop-unders
 Website Renting
 Online Magazine and News

 A study from Marketing Sherpa shows that, in response to the economic downturn,
companies are reducing print advertising budgets and focusing their efforts on
online marketing. 60% of companies surveyed said they were reducing their print
advertising budgets, and 48% said they were adding to their social network
marketing and email campaign budgets
 Online audio advertising has proven to be successful on more than 240,000 audio
sponsored sites, with more being added weekly
 Compared to TV ads, online audio advertising is much more targeted. They can be
delivered by regions and communities for geographic specific sites. They place ads
relevant to the visitor's interest
 The 66,000 advertisers, with these 5 second ads, include many of the big 8
advertising firms and Fortune 500 companies.
 The online audio advertising business is expected to grow from $19Billion to
$35Billion by 2012.

In-stream video advertising represents a huge opportunity for advertisers. In fact,
it’s one of the fastest growing segments of online advertising. Worldwide, around
200 billion videos are watched online every month, reaching a global audience of 1.2
billion people according to com Score - which means in-stream video ads have
massive potential for reaching advertisers' target audiences.
• more households will watch online video on their TVs
• Online video is reaching more viewers
• People spend 4.5 hours per month watching video on their PCs and 4 hours on
mobile devices
• Most advertisers pay between $11 and $25 CPM for video ads
• From 2011 to 2016, video advertising spend will increase from $2 to $5.4 billion
• Sixty-three per cent of advertisers plan to use in-stream video in 2012

Internet advertising will grow 15.1% in 2013, while traditional media will grow 2.3%
Email marketing is bringing in $40.56 for every dollar spent on it in 2011, compared
to catalogs' ROI of $7.30, search's return of $22.24, Internet display advertising's
return of $19.72 and mobile's return of $10.51.
Source: Direct Marketing Association "Power of Direct“
According to the U.S Local Media forecast, several local media segments are on
target to exceed this overall growth rate: mobile search will grow 77.2%, online
video, 51.6% and social, 26.3%. For some media, like newspapers, digital ad
revenues will be their sole source of growth.
In March of 2013, more than 13 billion online video ads were viewed by approximately
182.5 million Americans. It is important to note that of the most recent census, the
total population of the United States was approximately 312 million.
No less than 84.5% of the United States audience views online video content.
These ads accounted for 25.1% of all the videos viewed while only a mere 2.2% of
time spent viewing online videos

• Social media advertising spending will reach $11.07B in 2013
• Digital video advertising spend will reach $5.4 Billion by 2016
• Global online advertising is expected to grow 13% to $83 Billion
in 2012, or 18% of global ad spending
• Facebook will earn $2.58 Billion from U.S. ads in 2012, 51% of its
global ad revenue
• Facebook ad revenue will reach $7.64 Billion by 2014
• Internet advertising will increase its share of the ad market from
14.4% in 2010 to 18.9% in 2013

www.qbule.com Email : ajonex.in@gmail.com
Ph: +91 9814068256, 9041477714

Q bule ppt A Big Profile Company launching

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Q bule ppt A Big Profile Company launching