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Aks Interactive Solutions Pvt. Ltd.

On-Page SEO Tutorial
On Page SEO Task
Title and Meta Tags
 Titles and meta descriptions should be unique for each

page.
 Titles length should be between 50 – 65 characters.
 Description tag should be between 150-160 characters.
 Description tag should be properly stuffed with
keywords.
Content Optimization
 Content on the web site should be fresh and unique.
 Content Should be in small paragraphs and use of






bold, italics.
Make sure content length not too large.
Keyword density is 2% within content.
Proper stuffing of primary and secondary keywords
within content.
Use proper heading tags(h1,h2,h3…h6). Maintain
structure of heading tags(h1>h2>h3>…>h6).
Anchor Text
 Make sure all links made by using anchor text.
 Put title on anchor text.
 Use broad keywords as anchor text.

 Do not use exact keywords as anchor text.
Image Optimization
 Image filename is descriptive. You can use keywords in

filename.
 All image must have alt tag. Use keyword in image alt
tag.
 Do not use large size heavy image. Always minimize
the image size.
XML Sitemap
 Create xml sitemap for your website.
 Mention all public Urls within sitemap.
 Put xml sitemap in root folder of your website.
robots.txt
 Create robots.txt file to authenticate and restrict

crawler to crawl your website.
 Disallow all robots to crawl your site:
User-Agent: *
Disallow: /

 Allow all robots to crawl your site:
User-Agent: *
Allow: /

 For particular crawler use: “User-Agent: Crawler Name”
 For particular part and page use: “Disallow: /abc/page.html”
Internal Linking
 Make internal links using anchor text.
 Link all important pages with home page.
 Put 2-10 internal links per page.
The End

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SEO On Page Tutorial, Search Engine Optimization Tutorial

  • 1. Aks Interactive Solutions Pvt. Ltd. On-Page SEO Tutorial
  • 2. On Page SEO Task
  • 3. Title and Meta Tags  Titles and meta descriptions should be unique for each page.  Titles length should be between 50 – 65 characters.  Description tag should be between 150-160 characters.  Description tag should be properly stuffed with keywords.
  • 4. Content Optimization  Content on the web site should be fresh and unique.  Content Should be in small paragraphs and use of     bold, italics. Make sure content length not too large. Keyword density is 2% within content. Proper stuffing of primary and secondary keywords within content. Use proper heading tags(h1,h2,h3…h6). Maintain structure of heading tags(h1>h2>h3>…>h6).
  • 5. Anchor Text  Make sure all links made by using anchor text.  Put title on anchor text.  Use broad keywords as anchor text.  Do not use exact keywords as anchor text.
  • 6. Image Optimization  Image filename is descriptive. You can use keywords in filename.  All image must have alt tag. Use keyword in image alt tag.  Do not use large size heavy image. Always minimize the image size.
  • 7. XML Sitemap  Create xml sitemap for your website.  Mention all public Urls within sitemap.  Put xml sitemap in root folder of your website.
  • 8. robots.txt  Create robots.txt file to authenticate and restrict crawler to crawl your website.  Disallow all robots to crawl your site: User-Agent: * Disallow: /  Allow all robots to crawl your site: User-Agent: * Allow: /  For particular crawler use: “User-Agent: Crawler Name”  For particular part and page use: “Disallow: /abc/page.html”
  • 9. Internal Linking  Make internal links using anchor text.  Link all important pages with home page.  Put 2-10 internal links per page.