Food and wine establishments which allows users to be able to directly share reviews, event scheduling , photos, check-ins and more with their social friends network Various other social networks can be integrated into your restaurant application to facilitate a seamless process for diners to share their experiences.
1. How Restaurants Embrace Mobile GeoSocial
Technology
With mobile technology quickly becoming an integral part of our everyday
lives . It has become vital to pay attention to the wide-spread influence of
the mobile device as it has become a highly influential marketing tool for
businesses world-wide.
Even so , while it is the most promising marketing tools , it shockingly
reported that a study in 2012 made by Restaurant Sciences Industry
confirmed that 95% of independent restaurants don’t have a website
optimized for mobile devices and only about 50% of chain restaurants have
one. Mobile applications ( mobile apps ) used by restaurant and
development to use them to work specifically for Chain restaurant has
been just picking up
With millions of active mobile accounts on Facebook, Twitter and
Foursquare, restaurant owners now have the ability to directly access their
customer base on a daily basis ,it is therefore Not likely that Mobile
2. technology will be going away and its usage will keep increasing by the
day.
All types of Mobile applications will therefore present companies with
unique opportunities to increase revenue and customer loyalty and they
offer full accessibility to user on the go .
Mobile Social media outlets provide the best and most ideal way to share
tantalizing information that will satisfy all hungry customers with Good
Food for Thought .. Reach your customers on your mobile social media
platform of choice by sharing any of the following information:
Embracing Mobile Technology
Mobile websites
Mobile websites will offer the first major benefit. . A mobile website can
be optimized for search engines for your restaurant and it can be
optimized to use for most type of mobile devices, the ever increasing
3. usage of mobile devices for browsing the mobile internet means your
restaurant’s online presence will appreciated well by customers
Mobile apps
Like most general mobile applications , most apps offer as the menu to
the restaurant’s information source. Contact information, nutritional facts,
location search tools, and menus dominate these types of apps, but a
restaurant app can be more than an information source.It also can serve as
Online Order tools . Restaurants with online ordering systems offer
customers the ability to browse online and place an order for pick up via
their mobile device or computer or relatively in the restaurant or for early
booking avoiding the queue for advance food ordering concept . Such
application can be incorporated into the restaurant’s own reservation
system or utilize as an online booking network reservation services to allow
diners to easily reserve a table.
4. With special custom mobile application , restaurants now have the
opportunity to promote unique or exclusive dining experience while
increasing business and building brand loyalty.
This might include
• Offering guests a discount if they uploaded a review to specific Mobile
ads site
• Reward uploaded photos to some Mobile promo sites with a free drink
or small dessert
• Encourage spreading your name through any other food-related app
with rewards
• Mobile Games competition
5. In the current mobile market, many restaurateurs participate and utilize
major mobile apps with mobile marketing sites like Yelp, Foodspotting
and OpenTable to market their Food and wine establishments which allows
users to be able to directly share reviews, event scheduling , photos, check-
ins and more with their social friends network .Various other social networks
can be integrated into your restaurant application to facilitate a seamless
process for diners to share their experiences.
Some good example for integrating social networks ,like Foursquare will
benefits to your restaurant by its word of mouth sharing ,check-in review ,
or coupon redemption campaign . Pictures of food dominate social photo
sharing sites these day as friends share around wonderful picture s of the
6. food meals that they enjoyed making it a great option to integrate into
your restaurant application. Restaurants can also include an interactive
events promotion to inform potential diners about exciting parties or event
like Happy hour , wine tasting at your restaurant in order to bring diners
back to your establishment again and again.
The potential benefits of an effective mobile social strategies to the
restaurant industry are virtually limitless. .Reaching out to your
customers effectively and stay actively engaged with mobile social media
opportunities will only grow in popularity as more people embrace the ease-
of-use and convenience of their mobile devices.
[http://www.youtube.com/watch?v=dHCRRuKb5FY&feature=youtu.be
Geosocial Restaurant Marketing Video ]