If you run a local business it's important you have a Google+ Local page (formerly known as Google Places). One of the most significant factors affecting your profile rankings is having user reviews of your product. Based on my experience the process of leaving a review can be confusing for your customers. So, I designed a simple step-by-step guide on how to do it. You can distribute this guide to your customers to simplify "leaving a review" process for your business. This is an example of what I send to my clients, feel free to repurpose for your business.

1. How to write a review on
Google+ Local?
Alex Zagoumenov

2. Requirements
• Have an existing Google+ account or
gmail.com email address
• OR register a new Google+ account
• Visit Alex Zagoumenov’s page

3. Click “Write a review”

4. Either sign in using your existing gmail.com
account OR create a new Google+ account.

5. Rank the quality of our service 0 to 3 and
write your review, then click Publish.

6. Tips for writing great reviews from Google
Writing great reviews helps other users find the places that are right for them. Here are a few tips to help you
get started:
• Be informative and insightful: Your review should be specific and relevant to the place you are reviewing
and describe what other visitors are likely to experience. Describe why you liked or disliked the place.
Highlight what makes the place special and try to share something novel. From favorite dishes to secret
sale racks, reviews can describe unique experiences at a location.
• Keep it real: People read reviews to learn about real experiences from real people, so be authentic. Keep
your reviews about your own, direct experience with a place. Try to describe your experience as accurately
as possible, including both positive and negative aspects.
• Be respectful: We don’t expect that every interaction you have with a place or business will be perfect.
Sometimes, you’ll want to share negative feedback. Even if you’re frustrated, be sure your criticism is
constructive. Business owners can use feedback to improve their business.
• Write in style: People will pay more attention to what you say when you write your review thoughtfully.
Keep it readable and don't use excessive capitalization or punctuation. Use good grammar, check your
spelling, and don’t use excessive profanity. Choose the right length: people aren’t necessarily looking for
formal write-ups, they want to know what’s notable about a particular place. Whether it takes an essay or
a haiku -- share your thoughts and be creative.
Source: http://support.google.com/local/bin/answer.py?hl=en&answer=2519605&p=review_tips

7. Thank you for writing a review!
Alex Zagoumenov
your online marketing consultant