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TECHNOPRENEURSHIP
H/P no: 019 – 337 3634
Email: zawiah@miat.unikl.edu.my

•Networking Principles
•Advantages of networking
•Strategic networking
•Types of networking
•Strategic networking consolidation
•Techniques for developing
confidence among Technopreneur
•Barriers in building strategic networks

C9
C9
Business
Business
Networking
Networking

C1
C1
Introduction toto
Introduction
Technopreneurship
Technopreneurship

•Defining entrepreneur,
Technopreneur & Intrapreneur
•Technopreneurship development in Malaysia

C2
C2
Business
Business
Management
Management

C8
C8

•Inception of an
Technology
Technology
technopreneurial venture
Venture
Venture
•An ongoing venture:
& & Ethical Issues
Ethical Issues
Business development
inin Business
Business
& transactions
•Growth & Continuity
of a successful
Technopreneurial Venture
C7
•Ethical issues in business
C7

Technopreneurship
Technopreneurship

C3
C3
Business Plan
Business Plan
Overview
Overview

C4
C4
Intellectual
Intellectual
Property
Property

Financial Plan
Financial Plan

•Introduction to financial planning
•The process of developing financial plan
Gathering financial input
Preparing the project implementation
cost schedule
Preparing the sources of finance schedule
Preparing the proforma cash flow
statement
Preparing the proforma income
statement
Preparing the proforma balance sheet
Proforma financial analysis based on
proforma statements

•SME definition
•Characteristics of Small business
•Management functions

C6
C6
Operation
Operation
Management
Management

C5
C5
Marketing
Marketing

•The transformation process
•Process planning
•Material requirement planning
•Capacity planning
•Operation cost & cost per unit
Assessment:
Business Plan – 60%
Test
– 10%
Final Exam
– 30%

UniKL - Template
•BP (Word)
- 50%
•BP Presentation – 20%

•Patent/Utility
•Trademark
•Copyright
•Industrial design
•Geographical indication
•Integrated Circuit layout

•Market Concept
•Defining the market
•Sales forecast
•Preparing the market Plan
•Managing marketing & Sales activities

References:
1.
Mankani, D(2003),Technopreneurship – The successful
entrepreneur in the new economy, 1st edition, Pearson
Education Prentice Hall
2.
Kuratko, D & Hodgetts R.M(2004), 6th edition
Entrepreneurship: Theory, process & practice, Thomson
South-Western
Chapter 1Introduction To
Technopreneurship
1. Defining Entrepreneur, Technopreneur &
Intrapreneur
2. Technopreneurship development in
Malaysia
TECHNOPRENEUR DEVELOPMENT
STRUCTURE @ UNIKL
WHERE
KNOWLEDGE
IS APPLIED

Level 5

UniKL, Staff, Alumni & External Party (Local & Overseas) JV Technopreneurship;
Technology-based (Internal R&D & Outsourced), Global Marketing Network

Level 4

Alumni, Student, Staff & External Party JV Extrapreneurship; Technology-based
Enterprises; External Customers, Incubator Facilities

Level 3

Students & Alumni involved in Intrapreneurship; Using UniKL Incubator Facilities;
Use of Technology, UniKL Community as Main Customer, External Customers

Level 2

Students involved in Social Entrepreneurship, Guided by Staff
(setting up and running social team enterprises, other students as customers)

Level 1

Academic Subjects, Co-curriculum Activities
on Business & Entrepreneurship, Creation of Interest & Motivation
7
Earlier Viewpoints (1700-1950s)
• The word entrepreneur comes from
French word ‘entreprendre’
• “Entreprendre” – individuals who
undertake (the risk of new ventures).
Entrepreneur Are Made and Not
Born
“The entrepreneurial
mystique? It’s not magic, it’s
not mysterious and it has
nothing to do with the genes.
It is a discipline. And like any
discipline, it can be
learned.”
… Peter Drucker
Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
Dr.V - Technopreneurship
DrV-Technopreneurship
Dr.V - Technopreneurship
DrV-Technopreneurship
TECHNOPRENEURSHIP
• ventures in high tech areas with new products or
services (ICT, environment, energy, biotech, etc.)
• new tech to enhance existing operations,
products, services (ICT, biotech)
• (sometimes, high impact results from low tech
applications)

Dr.V - Technopreneurship
DrV-Technopreneurship
Technopreneurship is the
commercialization of tech ideas
From:
• Brains
• Mind
• Science

To:
• Business
• Market
• Enterprise
•TECHNOPRENEUR

• TECHIE

Dr.V - Technopreneurship
DrV-Technopreneurship
THE TECHNOPRENEUR
• A technology idea owner who ventures to
make his idea a commercial reality
•

An entrepreneur/
businessman
who finds an
opportunity to
make a
technology idea
a commercial
reality DrV-Technopreneurship
Dr.V - Technopreneurship
Technopreneurship:
Innovative Venture

Businesses based on technology
platforms/ applications/
combinations (ex., cure for
infectious diseases; new drug
production method; enhanced
DVD format; software; new
devices like the iPHONE,
Smartpen )

Dr.V - Technopreneurship
DrV-Technopreneurship
• Entrepreneurship is a process, and the
entrepreneur is an innovator who uses
processes to challenge existing norms
via combinations of new resources
and methods in commerce.
ENTREPRENEUR = Product + Market =
Profit
DrV-Technopreneurship
DrV-Technopreneurship
Technopreneur
• They are entrepreneurs who used
“technology” as their driven factor in
transforming resources into goods and
services, creating an environment
conducive to industrial growth”…
TECHNOPRENEUR = Today + Future = Vision
Intrapreneur
• In the world of corporate business,
intrapreneurs emerge as that breed
who is a cross between managers and
entrepreneurs.
– They work for the corporation but are
given the task of starting new ventures.
• Entrepreneur seem to be the starters
and managers the followers
– Initially, entrepreneurs also assume the
role of manager, but later the managerial
roles are delegated to the managers.

• Managers do not start businesses, they
only manage them.
Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
Malaysia Economic Transformation &
Drivers
Source : Malaysia’s National Economic Action Council

Knowledge-based
Knowledge-driven

KNOWLEDGE BASED / INTELLECTUAL CAPITAL
HIGH TECHNOLOGY / SERVICES

High-tech
Manufacturing
& Services
Productivity-driven

Medium-tech
Manufacturing
& Services
Investment-driven
Assembly-type
Manufacturing

TECHNOLOGY / FOREIGN DIRECT INVT
Labour-driven
INDUSTRIAL / IMPORT SUBSTITUTION

Primary
Commodities
Labour-driven

1960

AGRICULTURE / PRIMARY COMMODITY

1970

1980

1995

1996

2005

2020
Group Activities – Conclusion
1. Defining Entrepreneur,
Technopreneur & Intrapreneur
2. Technopreneurship development
in Malaysia

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C1 introduction

  • 2. H/P no: 019 – 337 3634 Email: zawiah@miat.unikl.edu.my •Networking Principles •Advantages of networking •Strategic networking •Types of networking •Strategic networking consolidation •Techniques for developing confidence among Technopreneur •Barriers in building strategic networks C9 C9 Business Business Networking Networking C1 C1 Introduction toto Introduction Technopreneurship Technopreneurship •Defining entrepreneur, Technopreneur & Intrapreneur •Technopreneurship development in Malaysia C2 C2 Business Business Management Management C8 C8 •Inception of an Technology Technology technopreneurial venture Venture Venture •An ongoing venture: & & Ethical Issues Ethical Issues Business development inin Business Business & transactions •Growth & Continuity of a successful Technopreneurial Venture C7 •Ethical issues in business C7 Technopreneurship Technopreneurship C3 C3 Business Plan Business Plan Overview Overview C4 C4 Intellectual Intellectual Property Property Financial Plan Financial Plan •Introduction to financial planning •The process of developing financial plan Gathering financial input Preparing the project implementation cost schedule Preparing the sources of finance schedule Preparing the proforma cash flow statement Preparing the proforma income statement Preparing the proforma balance sheet Proforma financial analysis based on proforma statements •SME definition •Characteristics of Small business •Management functions C6 C6 Operation Operation Management Management C5 C5 Marketing Marketing •The transformation process •Process planning •Material requirement planning •Capacity planning •Operation cost & cost per unit Assessment: Business Plan – 60% Test – 10% Final Exam – 30% UniKL - Template •BP (Word) - 50% •BP Presentation – 20% •Patent/Utility •Trademark •Copyright •Industrial design •Geographical indication •Integrated Circuit layout •Market Concept •Defining the market •Sales forecast •Preparing the market Plan •Managing marketing & Sales activities References: 1. Mankani, D(2003),Technopreneurship – The successful entrepreneur in the new economy, 1st edition, Pearson Education Prentice Hall 2. Kuratko, D & Hodgetts R.M(2004), 6th edition Entrepreneurship: Theory, process & practice, Thomson South-Western
  • 3. Chapter 1Introduction To Technopreneurship 1. Defining Entrepreneur, Technopreneur & Intrapreneur 2. Technopreneurship development in Malaysia
  • 4. TECHNOPRENEUR DEVELOPMENT STRUCTURE @ UNIKL WHERE KNOWLEDGE IS APPLIED Level 5 UniKL, Staff, Alumni & External Party (Local & Overseas) JV Technopreneurship; Technology-based (Internal R&D & Outsourced), Global Marketing Network Level 4 Alumni, Student, Staff & External Party JV Extrapreneurship; Technology-based Enterprises; External Customers, Incubator Facilities Level 3 Students & Alumni involved in Intrapreneurship; Using UniKL Incubator Facilities; Use of Technology, UniKL Community as Main Customer, External Customers Level 2 Students involved in Social Entrepreneurship, Guided by Staff (setting up and running social team enterprises, other students as customers) Level 1 Academic Subjects, Co-curriculum Activities on Business & Entrepreneurship, Creation of Interest & Motivation 7
  • 5. Earlier Viewpoints (1700-1950s) • The word entrepreneur comes from French word ‘entreprendre’ • “Entreprendre” – individuals who undertake (the risk of new ventures).
  • 6. Entrepreneur Are Made and Not Born “The entrepreneurial mystique? It’s not magic, it’s not mysterious and it has nothing to do with the genes. It is a discipline. And like any discipline, it can be learned.” … Peter Drucker
  • 7. Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
  • 8. Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
  • 9. Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
  • 10.
  • 13. TECHNOPRENEURSHIP • ventures in high tech areas with new products or services (ICT, environment, energy, biotech, etc.) • new tech to enhance existing operations, products, services (ICT, biotech) • (sometimes, high impact results from low tech applications) Dr.V - Technopreneurship DrV-Technopreneurship
  • 14. Technopreneurship is the commercialization of tech ideas From: • Brains • Mind • Science To: • Business • Market • Enterprise •TECHNOPRENEUR • TECHIE Dr.V - Technopreneurship DrV-Technopreneurship
  • 15. THE TECHNOPRENEUR • A technology idea owner who ventures to make his idea a commercial reality • An entrepreneur/ businessman who finds an opportunity to make a technology idea a commercial reality DrV-Technopreneurship Dr.V - Technopreneurship
  • 16. Technopreneurship: Innovative Venture Businesses based on technology platforms/ applications/ combinations (ex., cure for infectious diseases; new drug production method; enhanced DVD format; software; new devices like the iPHONE, Smartpen ) Dr.V - Technopreneurship DrV-Technopreneurship
  • 17. • Entrepreneurship is a process, and the entrepreneur is an innovator who uses processes to challenge existing norms via combinations of new resources and methods in commerce. ENTREPRENEUR = Product + Market = Profit DrV-Technopreneurship DrV-Technopreneurship
  • 18. Technopreneur • They are entrepreneurs who used “technology” as their driven factor in transforming resources into goods and services, creating an environment conducive to industrial growth”… TECHNOPRENEUR = Today + Future = Vision
  • 19. Intrapreneur • In the world of corporate business, intrapreneurs emerge as that breed who is a cross between managers and entrepreneurs. – They work for the corporation but are given the task of starting new ventures.
  • 20. • Entrepreneur seem to be the starters and managers the followers – Initially, entrepreneurs also assume the role of manager, but later the managerial roles are delegated to the managers. • Managers do not start businesses, they only manage them.
  • 21. Source: Edward Lumsdaine, Professor of Mechanical Engineering, Michigan Tech
  • 22. Malaysia Economic Transformation & Drivers Source : Malaysia’s National Economic Action Council Knowledge-based Knowledge-driven KNOWLEDGE BASED / INTELLECTUAL CAPITAL HIGH TECHNOLOGY / SERVICES High-tech Manufacturing & Services Productivity-driven Medium-tech Manufacturing & Services Investment-driven Assembly-type Manufacturing TECHNOLOGY / FOREIGN DIRECT INVT Labour-driven INDUSTRIAL / IMPORT SUBSTITUTION Primary Commodities Labour-driven 1960 AGRICULTURE / PRIMARY COMMODITY 1970 1980 1995 1996 2005 2020
  • 23. Group Activities – Conclusion 1. Defining Entrepreneur, Technopreneur & Intrapreneur 2. Technopreneurship development in Malaysia

Editor's Notes

  1. <number>
  2. Presentor must add examples here. High-tech products/services: new operating system, web search engine, web-based software paid per use, bird flue vaccine, nutritional harvest from sea organisms, energy storage devices. Enhanced operations using new tech: localized weather reporting system using distributed sensors/cellphones/SMS, improved funds transfer via cellphone systems (vs, pa-dala), parcel tracking by Fedex (vs. JRS).
  3. Challenge them to identify which Technopreneur Steve Jobs is. The second, because although he is techie himself, his strength has been in identifying latent customer demand and needs while working with technical guys (Steve Wozniak for the Apple II).
  4. <number>