Blogging Intermediate

Audience, Analytics, and Online PR: Strategies for Better Blogging

Who We Are Amanda O’Brien VP of Marketing [email_address] ,[object Object],[object Object],[object Object],[object Object],[object Object]

Got Questions? ,[object Object],[object Object]

About You: What You'll Learn: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

You've Got a Blog, Now What? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Photo credit: http://www.flickr.com/photos/will-lion/2958508813/sizes/o/

Know Your Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Photo credit: http://www.flickr.com/photos/peterjlambert/97671748 /

Corporate Voice ,[object Object],[object Object],[object Object],[object Object]

Policies Make them BEFORE you have a problem! ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],Negative Comments Photo credit: http://www.flickr.com/photos/freebird4/2341322084/

Input/Output ,[object Object],[object Object],[object Object],[object Object],[object Object],Photo credit: http://www.flickr.com/photos/sabeth718/3745495331/

Creating Your Editorial Calendar A what? ,[object Object],[object Object],[object Object],[object Object]

Blogs and SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

In Blogging, the Turtle Beats the Hare Blogging is a marathon not a sprint.

Measure: Feedburner ,[object Object],[object Object],[object Object]

Measure: Google Analytics ,[object Object],[object Object],[object Object],[object Object]

PR: Getting Your Blog Heard! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The tools:

[object Object],[object Object],[object Object],[object Object],Why Content Gets Shared

[object Object],[object Object],[object Object],[object Object],[object Object],Photo: http://www.flickr.com/photos/seandreilinger/439462046/ It's About Them, Not You

3 Ways to reach out to other bloggers to help market your content ,[object Object],[object Object],[object Object],Photo credit: http://www.flickr.com/photos/amit-agarwal/856769331/

In It For the Long Haul ,[object Object],[object Object],[object Object],[object Object],[object Object]

Re-cap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Photo: http://www.flickr.com/photos/iamthebestartist/128004712/

Learn More! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Questions?

Blogging Intermediate

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