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Pricing strategy & psychological pricing
Pricing strategy & psychological pricing
JYOTI21IIBM
New-Product Pricing Strategies Product Mix Pricing Strategies Price Adjustment Strategies Price Changes Market-skimming pricing is a strategy with high initial prices to “skim” revenue layers from the market Product quality and image must support the price Buyers must want the product at the price Costs of producing the product in small volume should not cancel the advantage of higher prices Competitors should not be able to enter the market easily Market-penetration pricing sets a low initial price in order to penetrate the market quickly and deeply to attract a large number of buyers quickly to gain market share Price-sensitive market Inverse relationship of production and distribution cost to sales growth Low prices must keep competition out of the market
Pricing strategies - Marketing
Pricing strategies - Marketing
FaHaD .H. NooR
Different types of pricing strategies used
Pricing strategies
Pricing strategies
AVVA2001
Diversification strategies
Diversification strategies
Diversification strategies
VTU,Belgaum
Pricing strategy": Key pricing principles and methods, how should a company adapt prices to meet varying circumstances and opportunities? What do consumer perception has to do with all the above?
"Product Pricing strategy" @ the 11th Prod.active meetup
"Product Pricing strategy" @ the 11th Prod.active meetup
prodactive
Small description of Pricing techniques and Price adaptation strategy.
Pricing Methods and Price adaption strategies
Pricing Methods and Price adaption strategies
DharmjitSinhJadeja1
Industrial Marketing Research, Marketing Intelligence & Decision Support System
Industrial Marketing Research, Marketing Intelligence & Decision Support System
msrim
Global marketing strategy
Global marketing strategy
Danny D. Kosasih
Recommandé
Pricing strategy & psychological pricing
Pricing strategy & psychological pricing
JYOTI21IIBM
New-Product Pricing Strategies Product Mix Pricing Strategies Price Adjustment Strategies Price Changes Market-skimming pricing is a strategy with high initial prices to “skim” revenue layers from the market Product quality and image must support the price Buyers must want the product at the price Costs of producing the product in small volume should not cancel the advantage of higher prices Competitors should not be able to enter the market easily Market-penetration pricing sets a low initial price in order to penetrate the market quickly and deeply to attract a large number of buyers quickly to gain market share Price-sensitive market Inverse relationship of production and distribution cost to sales growth Low prices must keep competition out of the market
Pricing strategies - Marketing
Pricing strategies - Marketing
FaHaD .H. NooR
Different types of pricing strategies used
Pricing strategies
Pricing strategies
AVVA2001
Diversification strategies
Diversification strategies
Diversification strategies
VTU,Belgaum
Pricing strategy": Key pricing principles and methods, how should a company adapt prices to meet varying circumstances and opportunities? What do consumer perception has to do with all the above?
"Product Pricing strategy" @ the 11th Prod.active meetup
"Product Pricing strategy" @ the 11th Prod.active meetup
prodactive
Small description of Pricing techniques and Price adaptation strategy.
Pricing Methods and Price adaption strategies
Pricing Methods and Price adaption strategies
DharmjitSinhJadeja1
Industrial Marketing Research, Marketing Intelligence & Decision Support System
Industrial Marketing Research, Marketing Intelligence & Decision Support System
msrim
Global marketing strategy
Global marketing strategy
Danny D. Kosasih
Retailer financial strategy
Retailer financial strategy
jahanmal
Marketing - Pricing
Marketing - Pricing
tutor2u
Retail pricing
Retail pricing
Retail pricing
Tribhuvan University
It includes all the course slides for the Global Marketing.
Global Marketing
Global Marketing
Ch Usman Waheed
competitive advantage
Ppt competitive advantage
Ppt competitive advantage
zhouguoqing
Chapter 1 New product Development
Chapter 1 New product Development
Omibaloch
Product line stretching
Product line stretching
Dominic Mackenzie
Mc 203 strategy
concentration and integration strategies
concentration and integration strategies
sangeeta saini
Presentation about the Pricing Strategies which can be used in marketing
Pricing strategies
Pricing strategies
SriramPurnaKotla
Chapter i introduction to strategic management(POKHARA UNIVERSITY)
Chapter i introduction to strategic management
Chapter i introduction to strategic management
Suzana Vaidya
This slide is all about Cotler Principles Of Marketing 18th chapter.
Competitive advantage
Competitive advantage
Azman Azim
Ansoff's Matrix is a classic model of marketing and business strategy that business students can use very effectively in their exams. This revision presentation outlines the key features of the model.
Strategy - Ansoffs Matrix
Strategy - Ansoffs Matrix
tutor2u
marketing mix
Marketing mix
Marketing mix
9895164139
Pricing strategies and policies Pricing policies and strategies
Pricing strategies and policies
Pricing strategies and policies
HASSNAINKALEEMBALOCH
“Porter’s five forces model is an analysis tool that uses five forces to determine the profitability of an industry and shape a firm’s competitive strategy”[1] “It is a framework that classifies and analyzes the most important forces affecting the intensity of competition in an industry and its profitability level.” A firm pursuing a cost-leadership strategy attempts to gain a competitive advantage primarily by reducing its economic costs below its competitors. If cost-leadership strategies can be implemented by numerous firms in an industry, or if no firms face a cost disadvantage in imitating a cost-leadership strategy, then being a cost leader does not generate a sustained competitive advantage for a firm. The ability of a valuable cost-leadership competitive strategy to generate a sustained competitive advantage depends on that strategy being rare and costly to imitate.
Cost leadership strategy
Cost leadership strategy
Yashika Parekh
Brief overview of the importance of Global Marketing from my point of view.
Importance of Global Marketing
Importance of Global Marketing
ali_thompson
Marketing Research
Marketing Research
Tejasri Sambrani
Pricing based on Principles of Marketing Philip Kotler
Pricing
Pricing
Tribhuvan University
Marketing Mix - Place
Marketing Mix - Place
tutor2u
Cost Leadership / Low-cost Business Strategy: A cost leadership strategy is an integrated set of actions designed to produce or deliver goods or services at the lowest cost, relative to that of competitors, with features that are acceptable to customers.
Cost leadership strategy
Cost leadership strategy
Prof.(Dr.) Nitin Zaware
It mentioned about Brand Cannibalization and ten best examples of various brand.
Brand cannibalization
Brand cannibalization
Priyanka Pandit
Cannibalisation strategy 2013_slideshare
Cannibalisation strategy 2013_slideshare
Reggy Mortier
Contenu connexe
Tendances
Retailer financial strategy
Retailer financial strategy
jahanmal
Marketing - Pricing
Marketing - Pricing
tutor2u
Retail pricing
Retail pricing
Retail pricing
Tribhuvan University
It includes all the course slides for the Global Marketing.
Global Marketing
Global Marketing
Ch Usman Waheed
competitive advantage
Ppt competitive advantage
Ppt competitive advantage
zhouguoqing
Chapter 1 New product Development
Chapter 1 New product Development
Omibaloch
Product line stretching
Product line stretching
Dominic Mackenzie
Mc 203 strategy
concentration and integration strategies
concentration and integration strategies
sangeeta saini
Presentation about the Pricing Strategies which can be used in marketing
Pricing strategies
Pricing strategies
SriramPurnaKotla
Chapter i introduction to strategic management(POKHARA UNIVERSITY)
Chapter i introduction to strategic management
Chapter i introduction to strategic management
Suzana Vaidya
This slide is all about Cotler Principles Of Marketing 18th chapter.
Competitive advantage
Competitive advantage
Azman Azim
Ansoff's Matrix is a classic model of marketing and business strategy that business students can use very effectively in their exams. This revision presentation outlines the key features of the model.
Strategy - Ansoffs Matrix
Strategy - Ansoffs Matrix
tutor2u
marketing mix
Marketing mix
Marketing mix
9895164139
Pricing strategies and policies Pricing policies and strategies
Pricing strategies and policies
Pricing strategies and policies
HASSNAINKALEEMBALOCH
“Porter’s five forces model is an analysis tool that uses five forces to determine the profitability of an industry and shape a firm’s competitive strategy”[1] “It is a framework that classifies and analyzes the most important forces affecting the intensity of competition in an industry and its profitability level.” A firm pursuing a cost-leadership strategy attempts to gain a competitive advantage primarily by reducing its economic costs below its competitors. If cost-leadership strategies can be implemented by numerous firms in an industry, or if no firms face a cost disadvantage in imitating a cost-leadership strategy, then being a cost leader does not generate a sustained competitive advantage for a firm. The ability of a valuable cost-leadership competitive strategy to generate a sustained competitive advantage depends on that strategy being rare and costly to imitate.
Cost leadership strategy
Cost leadership strategy
Yashika Parekh
Brief overview of the importance of Global Marketing from my point of view.
Importance of Global Marketing
Importance of Global Marketing
ali_thompson
Marketing Research
Marketing Research
Tejasri Sambrani
Pricing based on Principles of Marketing Philip Kotler
Pricing
Pricing
Tribhuvan University
Marketing Mix - Place
Marketing Mix - Place
tutor2u
Cost Leadership / Low-cost Business Strategy: A cost leadership strategy is an integrated set of actions designed to produce or deliver goods or services at the lowest cost, relative to that of competitors, with features that are acceptable to customers.
Cost leadership strategy
Cost leadership strategy
Prof.(Dr.) Nitin Zaware
Tendances
(20)
Retailer financial strategy
Retailer financial strategy
Marketing - Pricing
Marketing - Pricing
Retail pricing
Retail pricing
Global Marketing
Global Marketing
Ppt competitive advantage
Ppt competitive advantage
Chapter 1 New product Development
Chapter 1 New product Development
Product line stretching
Product line stretching
concentration and integration strategies
concentration and integration strategies
Pricing strategies
Pricing strategies
Chapter i introduction to strategic management
Chapter i introduction to strategic management
Competitive advantage
Competitive advantage
Strategy - Ansoffs Matrix
Strategy - Ansoffs Matrix
Marketing mix
Marketing mix
Pricing strategies and policies
Pricing strategies and policies
Cost leadership strategy
Cost leadership strategy
Importance of Global Marketing
Importance of Global Marketing
Marketing Research
Marketing Research
Pricing
Pricing
Marketing Mix - Place
Marketing Mix - Place
Cost leadership strategy
Cost leadership strategy
En vedette
It mentioned about Brand Cannibalization and ten best examples of various brand.
Brand cannibalization
Brand cannibalization
Priyanka Pandit
Cannibalisation strategy 2013_slideshare
Cannibalisation strategy 2013_slideshare
Reggy Mortier
Managing multiple products for the same indication is a complex balancing act for bio-pharmaceutical companies today—especially those that want to prevent one of their brands from gaining market share at the expense of another. Maximizing the potential of each product requires well-crafted marketing strategies and smart resource allocation plans . Best Practices, LLC conducted this benchmarking study to identify proven strategies and effective tactics for multi-brand marketing of pharmaceutical, medical device and biotechnology products. Special attention was given to strategies for allocating resources across brands, establishing appropriate marketing mix for the new and legacy brands, and controlling product cannibalization. This study will help brand and marketing leaders to maximize the potential of multi-drug portfolios and franchises while avoiding or controlling the cannibalization of an established brand.
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Best Practices
Cannibalism in Pakistan & Islam
Cannibalism
Cannibalism
Rabail Gul
Timing cannibalisation dec 2014 f02 slideshare
Timing cannibalisation dec 2014 f02 slideshare
Reggy Mortier
Brand cannibalisation
Brand cannibalisation
Priyanka Pandit
mis
startegic fit of mis plan with the organization culture
startegic fit of mis plan with the organization culture
suvasmita rout
Does Cannibalisation cause carnage or not? with few Indian market/brands as examples. *Presented by LSBU student for academic purpose
Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?
Vasanthan Manoharan
Innovation Foundations Course 104 - Project Portfolio Mgmt for Innovation
Innovation Foundations Course 104 - Project Portfolio Mgmt for Innovation
Think For A Change
Excellent presentation slides about developing strategy for the era of hypercompetition
Strategic Planning for Hypercompetition Era
Strategic Planning for Hypercompetition Era
Yodhia Antariksa
SEO Cannibalisation revisited and updated illustrating just how easily your online content can loose visibility and in turn negatively impact on your organic traffic and lead to revenue attrition.
SEO | The four main types of Cannibalisation affecting the visibility of your...
SEO | The four main types of Cannibalisation affecting the visibility of your...
Jon Earnshaw
Many webmasters and SEOs are stealing from themselves in their potential to rank in Google Search because they end up ranking the wrong pages for search terms. They are competing with themselves in many cases. Google does not always know which page to rank from a site for a query due to many things. One of which is 'too similar' content or 'wrong version' indexation. There are a number of ways to identify this problem and formulate strategies to fix this using on page and your own site power and relevance with clues from within as to which page is most important for given queries.
SEO - Stop Eating Your Words - Avoid Cannibalisation Of Your Sites
SEO - Stop Eating Your Words - Avoid Cannibalisation Of Your Sites
Dawn Anderson MSc DigM
Innovation Management - A NASSCOM organized session for CXO community of Indian IT services Companies in Pune, India
Innovation Management To Share
Innovation Management To Share
Abhishek Breja
Presentation at Roads and Transport Authority and at Dubai Customs, during the UAE Innovation Week, November 2016: I've been working with enterprise innovation management over the last 10 years. Working with private and public companies all over the world allows me to observe similar patterns in innovation management programs. When reflecting about what to share at the 2016 UAE Innovation Week, I defined two constraints: present something that 1) could help avoiding the most commons problems that I see, and 2) that you can start using today . Therefore, I shared 7 models that changed my way of addressing innovation at the organizational level. They are indispensable to my professional practice and research activities. The models are rooted in the domains of organizational learning, communities of practice, knowledge management, complexity science, strategy and organizational change. If you're avid for frame-breaking approaches and eager to start thinking and acting anew, I'm sure these models will be able to change your innovation 'program'. For better and for good! I've included a 7-Day Challenge so you can try them out on a personal level.
7 models that will change your Innovation Management ‘Program’
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Carlos Mendes
Describes strategies to grow a fragmented business. Competitive Intelligence is at the heart of the strategy.
Competitive Strategy In Fragmented Industries
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jlagref
How do you turn your innovative ideas into profitable business? This lecture describes a five phase approach for managing innovation. Stage 1 - Collect Stage 2 - Select Stage 3 - Implement Stage 4 - Sustain Stage 5 - Market Handouts for Rotterdam University - School of Commercial Management Studies
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John Felix
this may help you.
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En vedette
(20)
Brand cannibalization
Brand cannibalization
Cannibalisation strategy 2013_slideshare
Cannibalisation strategy 2013_slideshare
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...
Cannibalism
Cannibalism
Timing cannibalisation dec 2014 f02 slideshare
Timing cannibalisation dec 2014 f02 slideshare
Brand cannibalisation
Brand cannibalisation
startegic fit of mis plan with the organization culture
startegic fit of mis plan with the organization culture
Does Cannibalisation cause carnage to brands?
Does Cannibalisation cause carnage to brands?
Innovation Foundations Course 104 - Project Portfolio Mgmt for Innovation
Innovation Foundations Course 104 - Project Portfolio Mgmt for Innovation
Strategic Planning for Hypercompetition Era
Strategic Planning for Hypercompetition Era
SEO | The four main types of Cannibalisation affecting the visibility of your...
SEO | The four main types of Cannibalisation affecting the visibility of your...
SEO - Stop Eating Your Words - Avoid Cannibalisation Of Your Sites
SEO - Stop Eating Your Words - Avoid Cannibalisation Of Your Sites
Innovation Management To Share
Innovation Management To Share
7 models that will change your Innovation Management ‘Program’
7 models that will change your Innovation Management ‘Program’
Competitive Strategy In Fragmented Industries
Competitive Strategy In Fragmented Industries
Innovation Management - 5 stage approach
Innovation Management - 5 stage approach
Innovation Management
Innovation Management
Case analysis on bmw
Case analysis on bmw
Successful Innovation Management
Successful Innovation Management
Innovation & Change Management
Innovation & Change Management
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Dernier
In our research paper titled "Qualitative Analysis on Tax Evasion and Reasons for Reluctance to Join ATL in Pakistan," we delve into the intricate dynamics of tax compliance and explore the underlying reasons why individuals in Pakistan might hesitate to become a part of the Active Taxpayer List (ATL) within the framework of business law and taxation. With a multidisciplinary approach, our team of five researchers embarked on an in-depth exploration of tax evasion behaviors and the factors influencing them. Through qualitative analysis, we aimed to unravel the complex interplay of socio-economic, cultural, and institutional factors shaping tax compliance attitudes among Pakistani taxpayers. Drawing on a diverse range of qualitative research methods, including interviews, focus groups, and content analysis, we gathered rich insights from a diverse sample of individuals representing various sectors of the economy. By immersing ourselves in the lived experiences and perceptions of taxpayers, tax advisors, and legal experts, we uncovered nuanced perspectives on tax evasion practices and attitudes toward ATL membership. Our findings highlight the multifaceted nature of tax evasion in Pakistan, shedding light on both the motivations driving non-compliance and the barriers to ATL enrollment. From perceived inefficiencies in the tax system to cultural norms and trust deficits in governmental institutions, our research identifies a myriad of factors contributing to tax evasion behavior and reluctance to join ATL. Furthermore, our study offers valuable implications for policymakers, tax authorities, and business stakeholders seeking to enhance tax compliance and foster a culture of transparency and accountability in Pakistan's taxation landscape. By addressing the underlying drivers of tax evasion and promoting the benefits of ATL membership, policymakers can design more effective strategies to broaden the tax base and promote sustainable economic development. In conclusion, our research paper represents a comprehensive endeavor to deepen our understanding of tax compliance dynamics in Pakistan and elucidate the complexities surrounding ATL enrollment. By unraveling the intricacies of tax evasion behaviors and attitudes, we hope to contribute to informed policymaking and foster a culture of tax compliance and integrity in Pakistan's business and taxation environment.
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
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