The Role of FIDO in a Cyber Secure Netherlands: FIDO Paris Seminar.pptx
E tapestry 8 reasons to switch to etapestry today
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EIGHT REASONS WHY ETAPESTRY IS
THE RIGHT DONOR DATABASE FOR
YOUR NONPROFIT
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HOUSEKEEPING!
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• I want my investments to be in my
mission. How can I justify purchasing
fundraising software?
• How can I make personal connections
with donors and prospects when I have
a small staff and a crazy schedule?
• How do I build trust and transparency
with my board and my supporters?
• How do I leverage technology to stay
connected and appeal to new donors?
• How can I get better insight into my
fundraising performance?
DO THESE QUESTIONS SOUND FAMILIAR?
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• Easily manage and cultivate your
supporters
• Increase engagement and
responsiveness by leveraging a
holistic view of your supporter
base
• Acquire and retain more
supporters thanks to the ability to
spend less time focusing on data
and more time focusing on your
mission
MANAGE & TRACK RELATIONSHIPS WITH YOUR
DONORS, MEMBERS & VOLUNTEERS
Volunteers
Donors
Members
2
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Easily answer questions like…
• What's the percentage of donors
that are renewing their support
from one year to the next?
• Which donors give gifts in
multiple and/or consecutive years
– or months?
• Who are the best prospects for
major gifts?
• How do my giving results
compare from one time frame to
another?
• How many donors lapsed,
upgraded, downgraded, or were
new in a certain time frame?
KEEP YOURSELF AND KEY STAKEHOLDERS UP-TO-
DATE WITH ZERO-CLICK DASHBOARDS AND REPORTS
4
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REPORTING
Multiple output
options
Scheduled and
delivered to yourself
or anyone
Strategic & focused
to help you build
relationships and
donor loyalty
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Office Home
AirportRoad
Multiple
offices
Board
meetings
PDA’sAnywhere!!
EASILY ACCESS YOUR DATA FROM ANYWHERE
ANYTIME FROM YOUR MOBILE DEVICE
6
• Avoid embarrassing
mistakes when with your
donors
• One touch access to
recent giving history,
donor information,
photos, etc.
• Increase efficiency
• Stay informed even
when you are on the road
with real-time dashboards
and reports
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•Encrypted data
• PCI Compliant
•SAS 70 Compliant
•Multiple Hosting Sites
•Redundant equipment
•Automatic backups
•Automatic updates
•Uptime Statistics
SAVE TIME AND KEEP YOUR DONORS CONFIDENT
KNOWING YOUR DATA IS SAFE AND SECURE
7
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TRAINING INCLUDED IN YOUR PACKAGE
Unlimited user training at your pace and convenience
Unlimited access to Full Training Library
(anyone you give username to can train!)
Unlimited Recorded Sessions/Classes
(anyone can attend)
Crash Courses
Master Classes
Live Implementation
cohort included as well!
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CASE STUDY: SCHOOL ON WHEELS
500%
increase in
new donors
300,000
raised
online in
one month
School on
Wheels’
success
with
eTapestry!
“eTapestry has enabled us to engage board members in the fundraising
process, keep valuable information about donors in one place, and be
much more proactive about retaining and even upgrading donors. Every
year we use the database more and more and we are thrilled with how
easy it is to use.”
Janet Hiatt, Vice President of Development
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• Blackbaud has the world’s largest nonprofit customer base
- 26,000 + organizations
- 7000 + organizations using eTapestry
• eTapestry was the first on-demand fundraising software delivered over
the Internet, giving users’ access from any location and a solution that
is automatically backed-up, maintained and updated
• Customer retention rate of 98%
• Ever-evolving product line to meet changing needs, $45 million
invested in R&D in 2010, limited exposure to risk due to Blackbaud’s
stability NASDAQ: BLKB, financially stable and growing
• 29+ years experience focused on nonprofit community & philanthropy
YOUR TECHNOLOGY PARTNER
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A fully integrated suite of fundraising tools
Cost efficient
Simple to activate
Easy to learn and use
Accessible from anywhere
LET’S RECAP! ETAPESTRY IS…
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HOW ELSE MIGHT WE HELP?
INTEGRATE, INTEGRATE, INTEGRATE!
Website: WordPress
DIY Online Donation Page Friends Asking Friends
eTapestry Database
eTapestry Communication
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WORDPRESS WEBSITE
Theme Design Options
Guide designed the Best Practice Themes using the Top 10 Design
Elements for nonprofit organizations. With the right theme for your
organization, you will be able to engage your visitors with an impactful
website.
Best Practice Theme Design – You will have the ability to change the
following to match your organization’s branding and design needs:
–Logo
–Colors
–Hero graphic (main image)
–Photography (client provided or stock)
–Content
–Navigation
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FRIENDS ASKING FRIENDS
Participants who use peer-to-peer fundraising software with online tools
raise SIX TIMES more than others.
Start using Friends Asking Friends to achieve results like these:
• 90% email open rate
• 53%+ email click-through rate
• 1 in 4 (25%) emails result in a donation
• $60 average online gift size
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1
• We’ll discuss your unique needs
2
• We’ll provide a personalized demonstration
3
• We provide a solution proposal
4
• We’ll help you with every step of
implementation
WHAT’S NEXT? WORKING WITH ETAPESTRY…
You must differentiate your organization from others with a similar mission and provide an emotional experience for donors. How can we stand out from the crowd and make a personal connection with our donors? What about the social aspect of fundraising? Friends influence friends all the time and if they trust the community, they will extend their trust to you. How do I build trust and transparency? Your donors expect the latest technologies and innovations as a way to connect with you. How do we leverage the latest technology to stay connected and appeal to new donors? Engagement with your donors will be critical to differentiation. It’s not enough to ask for a donation and send an email explaining your mission. How do I engage with my existing and potential donors and excel in 2011?
eTapestry allows you to connect with you donors, members and volunteers through multichannel marketing keeping the constituent at the center/heart of the database. Tracking all correspondences back to the donor record / “journal” providing the best donor experience possible.
The foundation for good support however, is good training. We developed our training programs to be very different from traditional software training. Instead of force feeding you as much information as possible in a short classroom setting, we do our training online. It allows you to learn at a pace that suits you. It allows you to select the specific areas you need to focus on, and it gives you unlimited access. (review class options)
Now that you know all about the tools that can help you succeed in your fundraising efforts we have award winning support specialist that can answer any of the questions you may have while utilizing all these tools. Not to mention for your convenience we have several ways to contact your customer support representative.
School on Wheels replaced their spreadsheets with eTapestry and saw immediate results that speak for themselves:The ChallengeSchool on Wheels used Microsoft Excel® spreadsheets to manage its data, but staff could not query for mailings to board members, corporations, foundations, etc. Further compounding the problem was the fact that different spreadsheets were kept across the organization and there was no visibility into the data, its accuracy, or the overall well-being of School on Wheels.The SolutionMore than five years ago, a board member introduced the organization to eTapestry, and as a small organization, School on Wheels began using the free “under 500” database (the very first offering in the eTapestry family). Since then, the organization’s database has grown to 2,500 records and staff now use eTapestry’seCommerce, Web 2.0, and Executive Reports modules.The ResultsStaff recently completed a successful online fundraising campaign, raising $30,000 in just one month! They also used the solution to process auction items at the organization’s recent gala, which raised more than $40,000. (For this event, staff used Web 2.0 to manage online giving, which was a huge success.)“Every year we use the database more and more,” said Janet Hiatt, vice president of development. “It’s so user-friendly, and ‘instant message’ support is so convenient - the chat feature makes it so easy to contact the support team when we need to.”School on Wheels staff have built stronger relationships with donors and better engaged board members with eTapestry. Executive Reports has been especially useful; board members can personally call, write, or email donors to thank them for their gifts. Plus, staff can update the records with information about why each donor supports School on Wheels, how they got involved, and more, and they can quickly identify donors who have lapsed or downgraded so that the board can ask for their continued support. They say it’s a great way to engage board members in the fundraising process and keep valuable information about donors in one place, all while retaining and even upgrading donors.
Our missionBlackbaud is the leading global providerof software and services designed specifically for nonprofit organizations, enabling them to improve operational efficiency, build strong relationships, and raise more money to support their missions