1. Movisphere
One Game to Rule ’em All

2. We will talk
about games

3. $37.900 mill
An industry much
bigger than music or
HARDCORE cinema
GAMES
$25.000 mill
$20.000 mill CINEMA
OFFLINE
$18.000 mill
CASUAL
GAMES
$6.550 mill ONLINE
$2.000 mill
Games Music Cinema
*World data 2007

4. But specially about
casual games

5. Three times bigger than online
music…
and growin g
CINEMA
$25.000mill
$10.900 mill OFFLINE
$18.000 mill
$6.550 mill
2007 2010
ONLINE
$2.000 mill
Casual Games Music Cinema
*World data

6. Online
Casual Games are 28%
played in…
Mobile
72%

7. and when the experience is good
enough…

8. are the most loved applications…

9. Ok then, big time for telcos, I guess!!!

10. Hold on, hold on…

11. Telcos haven’t reacted yet

12. actually they have, but…
40%
Only play free games
Not worth the money 39%
Too expensive 26%
Don’t need new games 22%
Don’t know how to
download games 12%
Don’t play
gameson phone 12%
Operators missing out
Can’t download games 8%
on $100 million due to
Takes too long to
download games 7% poor usability
Reasons for not downloading Mobile Games

13. and in the meanwhile
some mobile
manufacturers…

14. …are moving faster

15. What can we do to reverse the
situation?

16. The Movisphere Project

17. is a Gaming Arena…

18. …a place where
users can access to
any available game,

19. where they can play
alone or with
friends,

20. from mobile or from PC,

21. from ANY mobile,

22. and for FREE, because kids also
want to play

23. In a nutshell (I):
 Ad supported model
 In-games ads: the developer decides the “ad points”
Free  Sponsored Games: top games sponsored by big brands
 Subscription: for users who don’t want ads interruptions
 Games made by third-party developers
 25-50% of the ad-revenue to the developer
Co‐created  Creativity freedom: no platform restrictions, up to the developer
 Duels, challenges.
 Virtual World (on research status): with chat, virtual gifts…
Social  User rankings, games ratings…
 Community features

24. In a nutshell (II):
 Playable in mobile
 Playable in PC
Convergence  Consistence: different screens, but same game
 Movisphere Arena: any platform, Symbian, Java…
 Games: up to the developers. The more supported your
Mul:pla<orm game is the more users you get and the most money you win
 Don’t bother the user.
 Simple registration
Easy  Simple access to games
 Simple payment (virtual world items)

25. Movisphere
One Game to Rule ’em All
For more info, please contact us:
Juan Jorda (jjda@tid.es)
Alberto Lumbreras (alcar@tid.es)