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Crash Course in Pinterest
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Andi Enns
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10 tips for business success on Pinterest.
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Crash Course in Pinterest
1.
Crash Course in
Pinterest A Lunch Bunch Presentation By Andi Enns
2.
See this again
later • AndiEnns.com/Pinterest
3.
What’s the hype
about Pinterest? (And a few questions you’ll learn the answers to over lunch.)
4.
How is Pinterest
different from other social media networks?
5.
Why has Pinterest
grown 600% in just a few months? (and who is using it??)
6.
What if my
business isn’t very visual?
7.
How can my
business be successful on Pinterest?
8.
Pinterest is all
about content sharing in a friendly environment.
9.
Pinterest has grown
over 600 percent because it’s easy to use, easy to share, and doesn’t have any of the drama of other networks.
10.
If you hate
knitting for babies, or wedding planning, or thinspiration – you don’t have to see it.
11.
But what else
is on Pinterest if you hate knitting, weddings and other “girl” stuff?
12.
Everything American women
are interested in. • Architecture • Gardening • Art • Technology • Cars & Motorcycles • Hair & Beauty • Design • History • Crafts & DIY • Home Décor • Education • Families • Film, Music, Books • Fashion • Fitness • Pets • Food & Drink • Science • Travel • Sports
13.
Demographic •
Female • Ages 25-50 • Wealthy • Have careers and families
14.
• On Pinterest,
women engage with three times as many companies as on Facebook, on average.
15.
Companies like… •
Whole Foods • Missouri Tourism • Zappo • KC Police Department • ModCloth • Sutherlands • General Electric • KCK Tourism • HubSpot • KC Royals • Minted • Ambassador Hotel • Acquia • KC Public Library • Shareholic • KC Business Journal • Runkeeper • Community Foundation
16.
10 tips for
Pinterest success.
17.
1. Fill out
your profile.
18.
2. Make it
a routine.
19.
3. Remember: It’s
not about you.
20.
4. Interact with
others.
21.
5. Optimize your
other content for use on Pinterest.
22.
6. Create targeted
boards.
23.
7. Express yourself.
24.
8. Connect your
other communications with your Pinterest account.
25.
9. Tell stories.
26.
10. Collaborate with
clients.
27.
What if my
business isn’t visual?
28.
Questions?
29.
Connect with me!
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