What went wrong with the implementation of management by objectives, goal-setting in many companies? How many of us are measured against some very little understood goals and KPIs that are set somewhere in top-management in our companies? How many of us have financial bonuses and performance evaluations attached to these goals? How many of us have a clear understanding of a higher company vision that drives these goals? On this workshop, we discuss the Why?s of goal setting before diving into how to make them valuable again in a personal or in a company setting.