SlideShare une entreprise Scribd logo
1  sur  26
WHY SOCIAL MEDIA FOR
 MARKET RESEARCH?
Immediate, Real Time Commentary
Massive Customer Feedback
Trends
TOOLS
SEARCH
Reputation Monitoring
Keyword Search
Mentions
TYPES OF SEARCH TOOLS
FriendFeed – searches through whatever social media sources its members have
                                         added.
   Technorati – searches through the blogosphere, but not other social media.
           Google Blog Search – also searches through the blogosphere.
                 BlogPulse – also searches through the blogosphere.
                 Twitter Search – provides results only from Twitter.
                 OneRiot – searches just the URLs shared on Twitter.
  Dipity – searches through social media sites and displays the results against a
                                        timeline.
Social Mention – searches through social media sites and includes statistics of the
                    keyword: strength, sentiment, passion & reach.
 Samepoint – searches through social media sites and includes how negative or
                         positive that source is on the topic.
                  BoardTracker – searches through popular forums
 Omgili – searches for discussions of your keyword on popular forums, mailing
        lists, answer boards, blogs, and even reviews on ecommerce sites.
Google Alerts – sends an email each time a new page based on your keyword is
                                        indexed.
ASK
Engagement
Community
Better Than A Focus Group!
Crowdsourcing
FYI.....
                Craft Your Questions Carefully

Be careful not to come across too commercial or promotional
                whenever talking to the public.

   If you are in doubt, start by asking how people solve the
               particular problem in your business
TYPES OF E-FORUM TOOLS
Yahoo! Answers (YHOO) – questions are categorized and social incentives are
                  offered to encourage people to provide answers.
Aardvark – uses your extended social network to answer your questions, which
                      may or may not be your target audience.
Forums – there are forums for almost every topic and industry out there; look
 for a few popular & active forums aimed at your target market and post your
                                  questions there.
 Google Groups – look for a few popular & active groups aimed at your target
                        market and post your questions there.
  Blog – start a blog and ask your questions there, though without cultivating a
               meaningful following, replies may not be forthcoming.
   Twitter – create an account and ask your questions there, though without
        cultivating a meaningful following, replies may not be forthcoming.
Facebook – start a group or fan page for your business and ask your questions
there, though without cultivating a meaningful membership, replies may not be
                                     forthcoming.
TRENDS

Detect a growing trend
Ride the Wave
Identify New Opportunities
TYPES OF TREND SEARCH
        TOOLS
Google Trends – displays the keyword search volume and news articles over
  time, including search volume within geographic regions, cities, and languages.
  bing xRank – displays the keyword search volume over time, including related
                    keyword phrases, news, videos, and images.
    Trendrr – searches through a range of social media sites and displays the
                    keyword search volume on each over time.
 BlogPulse – searches through the blogosphere and displays uses of the keyword
                                    over time.
Trendpedia – searches through the blogosphere and displays uses of the keyword
                                    over time.
Hashtags – searches through Twitter’s hashtags and displays uses of the hashtag (if
                               it exists) over time.
COMPETITIVE RESEARCH
Identify Your Competitors
Understand Their Business
Get “Insider” Information
TYPES OF COMPETITIVE
  RESEARCH TOOLS
LinkedIn – provides employee listings (current, former, & new), related companies
       (acquisitions & subsidiaries), general company information (location of
   employees, number of employees, stock charts, etc), employee demographics
  (recent promotions, common job titles, common career paths, top universities,
                 median age, gender percentages, etc), and job listings.
Jigsaw – provides employee listings (name, position, contact information, etc) and
   employee statistics (number of employees in different divisions & positions).
  CrunchBase – provides general company information (using wiki software), key
 employee profiles (current & former), company acquisitions (acquired company,
  date, & amount if known), company investments (company invested in & date),
dates of significant company events, traffic analysis of company website, and list of
           news articles from TechCrunch, Techmeme, and other sources.
 Glassdoor – provides ratings & reviews of companies made by members of this
   site, salary information based on job titles, information about interviews with
                           various companies, and job listings.
WHAT’S NEXT FOR SOCIAL
        MEDIA?
Niche Platforms

  Behavioral Targeting

     Social Sharing

Social “Assistance” Tools
WHAT IS SOCIAL SHARING?
Customers are now directly involved with your product and can
                     make an impact!
TYPES OF “SOCIAL
ASSISTANCE” TOOLS
Social Relationship Management

      Social Automation

       Social Analytics
Contact:
  awalker@prview.com

Panorama Public Relations

Contenu connexe

Tendances

UCLA X469.21 SPRING '18 - WEEK 4
UCLA X469.21 SPRING '18 - WEEK 4UCLA X469.21 SPRING '18 - WEEK 4
UCLA X469.21 SPRING '18 - WEEK 4
SocialMediaUCLA
 
The Power of Social Media + Search
The Power of Social Media + SearchThe Power of Social Media + Search
The Power of Social Media + Search
HubSpot
 
UCLA X469.21 - SPRING '16 WEEK 3
UCLA X469.21 - SPRING '16 WEEK 3UCLA X469.21 - SPRING '16 WEEK 3
UCLA X469.21 - SPRING '16 WEEK 3
SocialMediaUCLA
 
Arp conference
Arp conferenceArp conference
Arp conference
SocialB
 
UCLA X469.21 - SPRING '16 WEEK 5
UCLA X469.21 - SPRING '16 WEEK 5UCLA X469.21 - SPRING '16 WEEK 5
UCLA X469.21 - SPRING '16 WEEK 5
SocialMediaUCLA
 

Tendances (16)

UCLA X469.21 SPRING '18 - WEEK 4
UCLA X469.21 SPRING '18 - WEEK 4UCLA X469.21 SPRING '18 - WEEK 4
UCLA X469.21 SPRING '18 - WEEK 4
 
Using Analytics To Investigate, Evaluate & Decide
Using Analytics To Investigate, Evaluate & DecideUsing Analytics To Investigate, Evaluate & Decide
Using Analytics To Investigate, Evaluate & Decide
 
The Future Of Social Media Marketing
The Future Of Social Media MarketingThe Future Of Social Media Marketing
The Future Of Social Media Marketing
 
The Power of Social Media + Search
The Power of Social Media + SearchThe Power of Social Media + Search
The Power of Social Media + Search
 
The NEWs Cycle: How People Interact With Media In The Social Age
The NEWs Cycle: How People Interact With Media In The Social AgeThe NEWs Cycle: How People Interact With Media In The Social Age
The NEWs Cycle: How People Interact With Media In The Social Age
 
UCLA X469.21 - SPRING '16 WEEK 3
UCLA X469.21 - SPRING '16 WEEK 3UCLA X469.21 - SPRING '16 WEEK 3
UCLA X469.21 - SPRING '16 WEEK 3
 
20110902
2011090220110902
20110902
 
Driving Traffic to State Tax/Budget Policy Websites
Driving Traffic to State Tax/Budget Policy WebsitesDriving Traffic to State Tax/Budget Policy Websites
Driving Traffic to State Tax/Budget Policy Websites
 
Driving Traffic
Driving TrafficDriving Traffic
Driving Traffic
 
Growth Hacking with SEO
Growth Hacking with SEOGrowth Hacking with SEO
Growth Hacking with SEO
 
Social Media And Seo
Social Media And SeoSocial Media And Seo
Social Media And Seo
 
Arp conference
Arp conferenceArp conference
Arp conference
 
Twitter: Social Media Prospecting Tool
Twitter: Social Media Prospecting ToolTwitter: Social Media Prospecting Tool
Twitter: Social Media Prospecting Tool
 
Leveraging Social Media
Leveraging Social MediaLeveraging Social Media
Leveraging Social Media
 
Social Media Guide for Marketers
Social Media Guide for Marketers Social Media Guide for Marketers
Social Media Guide for Marketers
 
UCLA X469.21 - SPRING '16 WEEK 5
UCLA X469.21 - SPRING '16 WEEK 5UCLA X469.21 - SPRING '16 WEEK 5
UCLA X469.21 - SPRING '16 WEEK 5
 

Similaire à Using social media for market research

Social media putting it all together
Social media putting it all togetherSocial media putting it all together
Social media putting it all together
chriskoenig55
 
ScienceOnline impact workshop
ScienceOnline impact workshop ScienceOnline impact workshop
ScienceOnline impact workshop
SpotOnLondon
 
SOCIAL MEDIA PLATFORM
SOCIAL MEDIA PLATFORMSOCIAL MEDIA PLATFORM
SOCIAL MEDIA PLATFORM
Samarth Singh
 
Social media strategies there is no such thing like social media strategy
Social media strategies there is no such thing like social media strategySocial media strategies there is no such thing like social media strategy
Social media strategies there is no such thing like social media strategy
Adam Acar
 

Similaire à Using social media for market research (20)

Social media putting it all together
Social media putting it all togetherSocial media putting it all together
Social media putting it all together
 
ISBSM #2 - Social Media for B2B
ISBSM #2 - Social Media for B2BISBSM #2 - Social Media for B2B
ISBSM #2 - Social Media for B2B
 
ScienceOnline impact workshop
ScienceOnline impact workshop ScienceOnline impact workshop
ScienceOnline impact workshop
 
Social Media 101: Facebook, LinkedIn, Twitter
Social Media 101: Facebook, LinkedIn, TwitterSocial Media 101: Facebook, LinkedIn, Twitter
Social Media 101: Facebook, LinkedIn, Twitter
 
SOCIAL MEDIA PLATFORM
SOCIAL MEDIA PLATFORMSOCIAL MEDIA PLATFORM
SOCIAL MEDIA PLATFORM
 
Social media strategies there is no such thing like social media strategy
Social media strategies there is no such thing like social media strategySocial media strategies there is no such thing like social media strategy
Social media strategies there is no such thing like social media strategy
 
Social Media Monitoring—A presentation for @Midwest
Social Media Monitoring—A presentation for @MidwestSocial Media Monitoring—A presentation for @Midwest
Social Media Monitoring—A presentation for @Midwest
 
SEO and Social Search on Facebook, LinkedIn, and Twitter
SEO and Social Search on Facebook, LinkedIn, and TwitterSEO and Social Search on Facebook, LinkedIn, and Twitter
SEO and Social Search on Facebook, LinkedIn, and Twitter
 
SEO and Social Search on Facebook, LinkedIn, and Twitter by Scott Wilder
SEO and Social Search on Facebook, LinkedIn, and Twitter by Scott WilderSEO and Social Search on Facebook, LinkedIn, and Twitter by Scott Wilder
SEO and Social Search on Facebook, LinkedIn, and Twitter by Scott Wilder
 
How to Build and Sustain Buzz Online
How to Build and Sustain Buzz OnlineHow to Build and Sustain Buzz Online
How to Build and Sustain Buzz Online
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference
 
Social Media Monitoring
Social Media MonitoringSocial Media Monitoring
Social Media Monitoring
 
Gravity Summit January 18, 2012 Seminar
Gravity Summit January 18, 2012 SeminarGravity Summit January 18, 2012 Seminar
Gravity Summit January 18, 2012 Seminar
 
Social media monitoring
Social media monitoringSocial media monitoring
Social media monitoring
 
Barc Socail Media Presentation
Barc Socail Media PresentationBarc Socail Media Presentation
Barc Socail Media Presentation
 
Social Media Madness - join or die
Social Media Madness - join or dieSocial Media Madness - join or die
Social Media Madness - join or die
 
Worksheet: Social Media Listening for Nonprofits
Worksheet: Social Media Listening for NonprofitsWorksheet: Social Media Listening for Nonprofits
Worksheet: Social Media Listening for Nonprofits
 
Tools & Purposes for Social Media Sites 2
Tools & Purposes for Social Media Sites 2Tools & Purposes for Social Media Sites 2
Tools & Purposes for Social Media Sites 2
 
Social Media Education Workshop for AAMGA University West
Social Media Education Workshop for AAMGA University WestSocial Media Education Workshop for AAMGA University West
Social Media Education Workshop for AAMGA University West
 
Social Media and Personal/Corporate Branding
Social Media and Personal/Corporate BrandingSocial Media and Personal/Corporate Branding
Social Media and Personal/Corporate Branding
 

Plus de Andrea Walker (8)

Social media and the law presentation 8-22-11
Social media and the law presentation   8-22-11Social media and the law presentation   8-22-11
Social media and the law presentation 8-22-11
 
Build a social selling machine
Build a social selling machineBuild a social selling machine
Build a social selling machine
 
The business of sharing
The business of sharingThe business of sharing
The business of sharing
 
Getting Business Prospects To You
Getting Business Prospects To YouGetting Business Prospects To You
Getting Business Prospects To You
 
How Good Content Builds Business
How Good Content Builds BusinessHow Good Content Builds Business
How Good Content Builds Business
 
What is second nature marketing
What is  second nature  marketing What is  second nature  marketing
What is second nature marketing
 
Think Like A Journalist: How Companies Can Create Own Content
Think Like A Journalist: How Companies Can Create Own ContentThink Like A Journalist: How Companies Can Create Own Content
Think Like A Journalist: How Companies Can Create Own Content
 
Effective pr strategies on shoestring budgets
Effective pr strategies on shoestring budgetsEffective pr strategies on shoestring budgets
Effective pr strategies on shoestring budgets
 

Dernier

0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
Renandantas16
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
amitlee9823
 

Dernier (20)

0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
 

Using social media for market research

  • 1. WHY SOCIAL MEDIA FOR MARKET RESEARCH?
  • 2. Immediate, Real Time Commentary
  • 8. FriendFeed – searches through whatever social media sources its members have added. Technorati – searches through the blogosphere, but not other social media. Google Blog Search – also searches through the blogosphere. BlogPulse – also searches through the blogosphere. Twitter Search – provides results only from Twitter. OneRiot – searches just the URLs shared on Twitter. Dipity – searches through social media sites and displays the results against a timeline. Social Mention – searches through social media sites and includes statistics of the keyword: strength, sentiment, passion & reach. Samepoint – searches through social media sites and includes how negative or positive that source is on the topic. BoardTracker – searches through popular forums Omgili – searches for discussions of your keyword on popular forums, mailing lists, answer boards, blogs, and even reviews on ecommerce sites. Google Alerts – sends an email each time a new page based on your keyword is indexed.
  • 9. ASK Engagement Community Better Than A Focus Group! Crowdsourcing
  • 10. FYI..... Craft Your Questions Carefully Be careful not to come across too commercial or promotional whenever talking to the public. If you are in doubt, start by asking how people solve the particular problem in your business
  • 12. Yahoo! Answers (YHOO) – questions are categorized and social incentives are offered to encourage people to provide answers. Aardvark – uses your extended social network to answer your questions, which may or may not be your target audience. Forums – there are forums for almost every topic and industry out there; look for a few popular & active forums aimed at your target market and post your questions there. Google Groups – look for a few popular & active groups aimed at your target market and post your questions there. Blog – start a blog and ask your questions there, though without cultivating a meaningful following, replies may not be forthcoming. Twitter – create an account and ask your questions there, though without cultivating a meaningful following, replies may not be forthcoming. Facebook – start a group or fan page for your business and ask your questions there, though without cultivating a meaningful membership, replies may not be forthcoming.
  • 13. TRENDS Detect a growing trend Ride the Wave Identify New Opportunities
  • 14. TYPES OF TREND SEARCH TOOLS
  • 15. Google Trends – displays the keyword search volume and news articles over time, including search volume within geographic regions, cities, and languages. bing xRank – displays the keyword search volume over time, including related keyword phrases, news, videos, and images. Trendrr – searches through a range of social media sites and displays the keyword search volume on each over time. BlogPulse – searches through the blogosphere and displays uses of the keyword over time. Trendpedia – searches through the blogosphere and displays uses of the keyword over time. Hashtags – searches through Twitter’s hashtags and displays uses of the hashtag (if it exists) over time.
  • 16. COMPETITIVE RESEARCH Identify Your Competitors Understand Their Business Get “Insider” Information
  • 17. TYPES OF COMPETITIVE RESEARCH TOOLS
  • 18. LinkedIn – provides employee listings (current, former, & new), related companies (acquisitions & subsidiaries), general company information (location of employees, number of employees, stock charts, etc), employee demographics (recent promotions, common job titles, common career paths, top universities, median age, gender percentages, etc), and job listings. Jigsaw – provides employee listings (name, position, contact information, etc) and employee statistics (number of employees in different divisions & positions). CrunchBase – provides general company information (using wiki software), key employee profiles (current & former), company acquisitions (acquired company, date, & amount if known), company investments (company invested in & date), dates of significant company events, traffic analysis of company website, and list of news articles from TechCrunch, Techmeme, and other sources. Glassdoor – provides ratings & reviews of companies made by members of this site, salary information based on job titles, information about interviews with various companies, and job listings.
  • 19. WHAT’S NEXT FOR SOCIAL MEDIA?
  • 20. Niche Platforms Behavioral Targeting Social Sharing Social “Assistance” Tools
  • 21. WHAT IS SOCIAL SHARING? Customers are now directly involved with your product and can make an impact!
  • 22.
  • 23.
  • 25. Social Relationship Management Social Automation Social Analytics

Notes de l'éditeur

  1. \n
  2. \n
  3. \n
  4. \n
  5. \n
  6. \n
  7. \n
  8. \n
  9. \n
  10. \n
  11. \n
  12. \n
  13. \n
  14. \n
  15. \n
  16. \n
  17. \n
  18. \n
  19. \n
  20. \n
  21. \n
  22. \n
  23. \n
  24. \n
  25. \n
  26. \n