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6 Steps To Writing A
Book People Will
Actually Read
Crazy Things We Do For People To
Read Our Most Prized and Privileged
Thoughts!
Overview
• Why Write The Book
• Writing The Book
• Crafting A Title
• Building A Platform
• How To Self Publish
• Self Publishing Does Not Mean Doing It Yourself
Where do you need help in the
book writing process?
Why Write The Book
The average book takes 6-9 months to write
Therefore, we must know why?
•Additional Books Sales
•Increased Client Sales
•Build Your Brand
•Authority
Writing The Book
• What do you want to write about?
• Research, Research, Research
• Be Consistent Writing
What To Write About?
• Biggest Question You Will Ever Answer As A Writer:
– What questions do your clients & prospects have for you?
– What is the biggest misconception in your industry?
– How are you different from other businesses? Why?
Create An Outline
http://startupgap.com/startup-gap-questions/
Crafting A Title
• The title is your unique selling proposition for the entire book.
• Make it unique
• Test out different titles with prospects before you launch
Building A Platform
• Promoting a book does not just happen
– Build your list
– Use Social Media
– Connect with Other Power Players In Your Niche
– Find media contacts
How To Self Publish
• Options:
– CreateSpace/Kindle
– Nook
– Smashwords
– Print On Demand
– Ebooks
– Audio Books
Self Publishing Does Not Mean
Doing It Yourself
Just For The Book You Will Need:
•Editor
•Graphic Artist
Then To Promote the Book:
•Social Media, Blogs, and Videos
•Reviewers/Testimonials
•Email Campaigns
•Book Signings
Why I Need An Editor
Why You Need A Graphic Designer
Initial Final
Reviewers
Questions?
How Can We Help You?
• Write a book with us. Every three months, we write and promote
a group book that is published on Amazon and Amazon Kindle.
You contribute up to 2000 words, and get to say you are
published author.
• Experts in various fields to speak about how to use specific
business systems.
• Book planning sessions to help you publish your Amazon Kindle
book.
• Access to the recordings, if you missed a meeting.
Not For The Faint of Heart
• However, we know this membership is not for everyone!
• Financial Professional
• Highly Regulated Industries
• Someone who cannot accept criticism.
Here's who will benefit from this
membership!
• Work At Home Entrepreneurs
• Network Marketers
• Real Estate Professionals
• Coaches
• Sales Professionals
• Affiliates
• Start Ups
What’s The Catch?
• Microsoft Word 2010 or later
• Facebook, Twitter, LinkedIn, Google+, or Pinterest account (2 out
of the 5)
• 1 hour per week (on average) to get the book published. During
the week of publication you should be able to commit at least 2
hours to promoting the book with the rest of your co-authors.
“Writing is the easy part for me. But compiling,
formatting, uploading, promoting - all of these
must happen. Who has time for all that, even if you
already know how? By joining StartUpGap what I didn't
know already was done for me - leaving me free to focus
on writing and promoting. Anyone can become a
published author, because Andy and his team will do
much of the work for you and teach you how to help
promote your book.
Many of those participating have been doing online
marketing for years. We have large followings and the
skills to get your book in front of your target audience.“
Gail Gardner, GrowMap.Com
Candace Chira
Trish Darragh
How To Get Started?
While comparable services run as high as $7000 per book, our
membership is only $27 per month.
Go to: http://startupgap.com/member

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6 steps to writing a book people will read

  • 1. 6 Steps To Writing A Book People Will Actually Read Crazy Things We Do For People To Read Our Most Prized and Privileged Thoughts!
  • 2. Overview • Why Write The Book • Writing The Book • Crafting A Title • Building A Platform • How To Self Publish • Self Publishing Does Not Mean Doing It Yourself
  • 3. Where do you need help in the book writing process?
  • 4. Why Write The Book The average book takes 6-9 months to write Therefore, we must know why? •Additional Books Sales •Increased Client Sales •Build Your Brand •Authority
  • 5.
  • 6.
  • 7. Writing The Book • What do you want to write about? • Research, Research, Research • Be Consistent Writing
  • 8. What To Write About? • Biggest Question You Will Ever Answer As A Writer: – What questions do your clients & prospects have for you? – What is the biggest misconception in your industry? – How are you different from other businesses? Why?
  • 10. Crafting A Title • The title is your unique selling proposition for the entire book. • Make it unique • Test out different titles with prospects before you launch
  • 11. Building A Platform • Promoting a book does not just happen – Build your list – Use Social Media – Connect with Other Power Players In Your Niche – Find media contacts
  • 12. How To Self Publish • Options: – CreateSpace/Kindle – Nook – Smashwords – Print On Demand – Ebooks – Audio Books
  • 13. Self Publishing Does Not Mean Doing It Yourself Just For The Book You Will Need: •Editor •Graphic Artist Then To Promote the Book: •Social Media, Blogs, and Videos •Reviewers/Testimonials •Email Campaigns •Book Signings
  • 14. Why I Need An Editor
  • 15. Why You Need A Graphic Designer Initial Final
  • 18. How Can We Help You? • Write a book with us. Every three months, we write and promote a group book that is published on Amazon and Amazon Kindle. You contribute up to 2000 words, and get to say you are published author. • Experts in various fields to speak about how to use specific business systems. • Book planning sessions to help you publish your Amazon Kindle book. • Access to the recordings, if you missed a meeting.
  • 19. Not For The Faint of Heart • However, we know this membership is not for everyone! • Financial Professional • Highly Regulated Industries • Someone who cannot accept criticism.
  • 20. Here's who will benefit from this membership! • Work At Home Entrepreneurs • Network Marketers • Real Estate Professionals • Coaches • Sales Professionals • Affiliates • Start Ups
  • 21. What’s The Catch? • Microsoft Word 2010 or later • Facebook, Twitter, LinkedIn, Google+, or Pinterest account (2 out of the 5) • 1 hour per week (on average) to get the book published. During the week of publication you should be able to commit at least 2 hours to promoting the book with the rest of your co-authors.
  • 22. “Writing is the easy part for me. But compiling, formatting, uploading, promoting - all of these must happen. Who has time for all that, even if you already know how? By joining StartUpGap what I didn't know already was done for me - leaving me free to focus on writing and promoting. Anyone can become a published author, because Andy and his team will do much of the work for you and teach you how to help promote your book. Many of those participating have been doing online marketing for years. We have large followings and the skills to get your book in front of your target audience.“ Gail Gardner, GrowMap.Com
  • 25. How To Get Started? While comparable services run as high as $7000 per book, our membership is only $27 per month. Go to: http://startupgap.com/member