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WHY SHOULD B2B HAVE SOCIAL
MEDIA PRESENCES
B2B
The exchange of products, services, or
information between businesses.
………………………………………………………………………………………………………………………..
Interactions among people in which they create,
share, and exchange information and ideas
in virtual communities and networks.
Social Media………………………………………………………………………………………………………………………..
Why B2b Invest in Social Media
 Branding and SEO
 Personal connection with target customers
 Employee collaboration
 Building trust
 Creating relevance
 Generating authority
………………………………………………………………………………………………………………………..
Importance of Social Media for Business
 Finds you customers and builds clientele
 Gives businesses the ability to find out what
people are saying about them in their
industries
 Introduces your brand
 Dives you feedback about your brand
 Provides a test audience
 Solidifies your reputation as a valuable and
knowledgeable resource
…………………………………………………………………………………………………………………………………..
Social Media and Their Impact in Business
 Business purposes
 Emerged as professional networks
 Professional networking access point
 Traditional decision-making processes disrupted
 High levels of trust exist in information
 Changes in organizations’ internal and external
 Recognized need for peer input in decision-
making.
 Connecting and collaborating
 Conduct research via a search engine.
 Gather opinions through online network, blogs
andTwitter
……..…………………………………………………………………………………………………………………………………..
Conclusion
All businesses irrespective of their size, scale or
scope can use social media to personally connect
with their customers, understand what they need
and deliver on their expectations. This not helps
acquire customers but also improves customer
retention. A solid social media campaign is
definitely turning out to be a great way of
enhancing strategic growth for B2B businesses.
………………………………………………………………………………………………………………………..
CONNECT
WITH US
Pinterest
Facebook
Twitter
LinkedInNavi Mumbai
Gangasagar, Plot no.E-47,
Near MSEB, Sector-12,
Kharghar,
Navi Mumbai-410210
…………………………….
Bangalore office
#576, 30th Main Road,
Banashankari 3rd Stage,
Bangalore-560070
YouTube

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WHY B2B SOCIAL MEDIA PRESENCES

  • 1. WHY SHOULD B2B HAVE SOCIAL MEDIA PRESENCES
  • 2. B2B The exchange of products, services, or information between businesses. ………………………………………………………………………………………………………………………..
  • 3. Interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks. Social Media………………………………………………………………………………………………………………………..
  • 4. Why B2b Invest in Social Media  Branding and SEO  Personal connection with target customers  Employee collaboration  Building trust  Creating relevance  Generating authority ………………………………………………………………………………………………………………………..
  • 5. Importance of Social Media for Business  Finds you customers and builds clientele  Gives businesses the ability to find out what people are saying about them in their industries  Introduces your brand  Dives you feedback about your brand  Provides a test audience  Solidifies your reputation as a valuable and knowledgeable resource …………………………………………………………………………………………………………………………………..
  • 6. Social Media and Their Impact in Business  Business purposes  Emerged as professional networks  Professional networking access point  Traditional decision-making processes disrupted  High levels of trust exist in information  Changes in organizations’ internal and external  Recognized need for peer input in decision- making.  Connecting and collaborating  Conduct research via a search engine.  Gather opinions through online network, blogs andTwitter ……..…………………………………………………………………………………………………………………………………..
  • 7. Conclusion All businesses irrespective of their size, scale or scope can use social media to personally connect with their customers, understand what they need and deliver on their expectations. This not helps acquire customers but also improves customer retention. A solid social media campaign is definitely turning out to be a great way of enhancing strategic growth for B2B businesses. ………………………………………………………………………………………………………………………..
  • 8. CONNECT WITH US Pinterest Facebook Twitter LinkedInNavi Mumbai Gangasagar, Plot no.E-47, Near MSEB, Sector-12, Kharghar, Navi Mumbai-410210 ……………………………. Bangalore office #576, 30th Main Road, Banashankari 3rd Stage, Bangalore-560070 YouTube