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Tinsel Town The Lounge Bar and Club Aarti Kalha – 2001 Ankita Baru – 2007 Sonal Srivastava - 2031
Business Plan Location: Indiranagar, Bengaluru Operating Hours: 7:30 p.m. to 11:30 p.m. Target population: Upper middle class and Elite Class Co-owner & Sponsor: UB Group Tie up’s: Plugg, InSpirals
The Concept
Cover Charge: 1200/- Couple Entry Weekly parties: Wednesday: Ladies Night Saturday: The Buzz Sunday: Karaoke Night  2 Annual parties: Different international DJ’s would be invited.
A   SNEAK  PEAK  THROUGH  THE   SECTIONS :
The Outer Section : THE   BEACH
GROUND   FLOOR: Bar : Dance Floor: Sections :
FIRST    FLOOR : Bar : Sections:
EMPLOYEES : Manager     :  1+ 1 Guard          :  2 Bouncers     :   3 Bar tenders  :   8 Waiters         : 15 In House DJ   :  2 Chefs              :  5 Cleaning Staff : 4
BEVERAGE   MENU : Summer Cocktails Beers Spirits, Vodka Scotch Liqueurs Martins-Margaritas-Mojitos Wines & Champagnes Shooters
FOOD   MENU : Soups Starters & Fries Main Course & Grills : -Continental -Indian -Thai & Sea Food -Arabian Cuisines -Italian  Desserts
PR, Promotion and Advertising
THE   PUBLIC    LAUNCH   PARTY ,[object Object],Guest-list Flyers ,[object Object],THE    PRIVATE   LAUNCH   PARTY ,[object Object]
P3P  and  Dj Ivan
Famous Media Personalities and F&B Columnist in various   newspapers and Magazines.
INTERNET ,[object Object],Paid form Branding ,[object Object],Facebook, Twitter etc. Mobile Communities
FINANCIAL  PLAN
START-UP EXPENSES Renovation + Décor                                                 =  Rs. 1,50,00,000 Furniture                                                                   =  Rs.    20,00,000 Kitchen & Bathroom  fittings                                     =  Rs.    30,00,000 Lights + Air-conditioning systems                             =  Rs.    50,00,000 DJ console + Sound system + LCD screens            =  Rs.    50,00,000 Gensets  + Water Storage facilities                          =  Rs.    50,00,000 Crockery                                                                   =  Rs.    10,00,000 Utilities                                                                      =  Rs.    10,00,000 (uniforms, napkins, matchboxes, linen etc.) Food & Beverage stock                                            =  Rs.     20,00,000
Launch  Expenses   Private Launch                                          =   Rs.   5,00,000   Public Launch    Hoarding                                                   =   Rs.    5,00,000   Event Management   Company                =   Rs.       40,000 ( Plugg Fashion Management )      TOTAL   START UP EXPENSES       =   Rs. 4,00,40,000 (Investment Scheme                                  =   Rs.    50,00,000 X 3                                                                         +                                                                          Rs. 2,50,40,000)
OPERATING   EXPENSES (on a monthly basis) SALARIES Manager              (1)                                    =  Rs.  35,000 Asst manager      (1)                                    =  Rs.  20,000 DJ + asst. Dj        (1+1)                                =  Rs.  50,000 Bouncers             (3)                                    =  Rs.   30,000 Head Chef            (1)                                   =  Rs.   25,000  Chefs                   (4)                                    =  Rs.   60,000 Bartenders           (8)                                    =  Rs.   80,000 Waiters                (15)                                  =  Rs.   75, 000 Guards                (2)                                     =  Rs.     8,000 Cleaning Staff     (4)                                     =  Rs.    12,000
Marketing Expense                                               =  Rs.      2,00,000 Bills                                                                       =  Rs.      1,00,000  (electricity+ water+ laundry) Replenishing Cost (F&B)                                      =  Rs.     10,00,000 Rework & Repair                                                  =  Rs.          50,000 Miscellaneous                                                       =  Rs.          20,000 TOTAL EXPENSE (per month)     =  Rs.        17,65,000 TOTAL EXPENSE(per year)= Rs.     2,11,80,000 Liquor License                                 =  Rs.          7,00,000 Insurance                                         =  Rs.           50,000 TOTAL OPERATING EXPENSE PER YEAR        =  Rs. 2,19,30,000

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New business venture tinsel town

  • 1. Tinsel Town The Lounge Bar and Club Aarti Kalha – 2001 Ankita Baru – 2007 Sonal Srivastava - 2031
  • 2. Business Plan Location: Indiranagar, Bengaluru Operating Hours: 7:30 p.m. to 11:30 p.m. Target population: Upper middle class and Elite Class Co-owner & Sponsor: UB Group Tie up’s: Plugg, InSpirals
  • 4. Cover Charge: 1200/- Couple Entry Weekly parties: Wednesday: Ladies Night Saturday: The Buzz Sunday: Karaoke Night 2 Annual parties: Different international DJ’s would be invited.
  • 5. A SNEAK PEAK THROUGH THE SECTIONS :
  • 6. The Outer Section : THE BEACH
  • 7. GROUND FLOOR: Bar : Dance Floor: Sections :
  • 8. FIRST FLOOR : Bar : Sections:
  • 9. EMPLOYEES : Manager : 1+ 1 Guard : 2 Bouncers : 3 Bar tenders : 8 Waiters : 15 In House DJ : 2 Chefs : 5 Cleaning Staff : 4
  • 10. BEVERAGE MENU : Summer Cocktails Beers Spirits, Vodka Scotch Liqueurs Martins-Margaritas-Mojitos Wines & Champagnes Shooters
  • 11. FOOD MENU : Soups Starters & Fries Main Course & Grills : -Continental -Indian -Thai & Sea Food -Arabian Cuisines -Italian Desserts
  • 12. PR, Promotion and Advertising
  • 13.
  • 14. P3P and Dj Ivan
  • 15. Famous Media Personalities and F&B Columnist in various newspapers and Magazines.
  • 16.
  • 18. START-UP EXPENSES Renovation + Décor = Rs. 1,50,00,000 Furniture = Rs. 20,00,000 Kitchen & Bathroom fittings = Rs. 30,00,000 Lights + Air-conditioning systems = Rs. 50,00,000 DJ console + Sound system + LCD screens = Rs. 50,00,000 Gensets + Water Storage facilities = Rs. 50,00,000 Crockery = Rs. 10,00,000 Utilities = Rs. 10,00,000 (uniforms, napkins, matchboxes, linen etc.) Food & Beverage stock = Rs. 20,00,000
  • 19. Launch Expenses Private Launch = Rs. 5,00,000 Public Launch Hoarding = Rs. 5,00,000 Event Management Company = Rs. 40,000 ( Plugg Fashion Management ) TOTAL START UP EXPENSES = Rs. 4,00,40,000 (Investment Scheme = Rs. 50,00,000 X 3 + Rs. 2,50,40,000)
  • 20. OPERATING EXPENSES (on a monthly basis) SALARIES Manager (1) = Rs. 35,000 Asst manager (1) = Rs. 20,000 DJ + asst. Dj (1+1) = Rs. 50,000 Bouncers (3) = Rs. 30,000 Head Chef (1) = Rs. 25,000 Chefs (4) = Rs. 60,000 Bartenders (8) = Rs. 80,000 Waiters (15) = Rs. 75, 000 Guards (2) = Rs. 8,000 Cleaning Staff (4) = Rs. 12,000
  • 21. Marketing Expense = Rs. 2,00,000 Bills = Rs. 1,00,000 (electricity+ water+ laundry) Replenishing Cost (F&B) = Rs. 10,00,000 Rework & Repair = Rs. 50,000 Miscellaneous = Rs. 20,000 TOTAL EXPENSE (per month) = Rs. 17,65,000 TOTAL EXPENSE(per year)= Rs. 2,11,80,000 Liquor License = Rs. 7,00,000 Insurance = Rs. 50,000 TOTAL OPERATING EXPENSE PER YEAR = Rs. 2,19,30,000
  • 22. INCOME Expected number of people per party = 400 Expected number of people per month = 400 X 3 X 4 = 4800 Money spent per head = Rs. 1200 So, Total Income per month = Rs. 1200 X 4800 = Rs. 57,60,000 TOTAL INCOME PER YEAR = Rs. 6,91,00,000 BREAK EVEN POINT = 10 months
  • 23. Welcome to TINSEL TOWN…………. …………..experience magnificence vivaciously ……….. THANK YOU