This presentation shows job seekers ways to customize their resumes by including valuable key words and skills so they have a better chance of getting through the ATS software utilized by many employers who scan electronic resumes.

1. O*Net for Resumes & *ATS
Optimize Your Resume Using Keywords
By the WOWC Products Team

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Agenda
How to Optimize Your Resume Using O*Net and *Automatic Tracking Systems
Today’s Job Market –
Too many resumes chasing too few jobs
Your Skills –
A really BIG deal
Job Descriptions -
Keyword search using job announcements
Tailoring Your Resume –
Making your resume match employers’ needs
O*Net Online –
A job seeker’s best friend
Automatic Tracking Systems –
Preparing a resume to get through filters

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TODAY’S JOB MARKET

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“The fact is there are too many resumes chasing too few job openings.”
Don Bauder, CPRW
Employers use all sorts of filters to cut through
the flurry of resumes they get for each job
opening. Some include:
Only accepting online applications
Using tools in the software to exclude:
Age of resume in the system
Keywords in resume titles
Desired occupation
Availability
Location

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Can You Identify Your Skills?
Most applicants may have the
desired skills to do the job, but
can’t communicate those skills
effectively on their resume or in a
job interview.
Identify your skills and
qualifications. Knowledge is
power. Start researching in the
best places to find the skills set
needed so you get noticed.

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KNOW YOUR SKILLS

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Why Should You List Your Key Skills?
It is the best way to communicate your value to an employer!
One of the first things Your area of expertise List key words that are
hiring managers will and/or what you have important to the
be looking for is a been trained in should employer. Keywords
sense of if you have be displayed as skills and skills get
the skill set necessary on the top half of your attention.
to do the job. resume.
Try to use the
The top half of the keywords and phrases
resume (above the that are important to
fold) gets seen first. your job function and
industry.

8. Examples of Key Skills
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(Example: Manufacturing/Production Associate)
CORE COMPETENCIES
•Lean Manufacturing, ISO 9000, Quality Assurance
•Expert Assembly, Robotics, Re-Tooling, Machine Set-up
•Logistics, Materials Management, Forklift
•Audit Control Procedures, Production Logs
•Accident Prevention, Safety and First Aid
•Safe, Efficient with Strong Leadership Qualities
•Able to Work Independently with Little Supervision
(Example: Senior Level Merchandising Executive)
CORE COMPETENCIES
•Apparel Merchandising, Merchandising Strategy
•Product Development/Launch/SKU Planning
•Costing, Budgeting, Inventory Management
•Vendor Sourcing/Supplier Relations
•Channel Brand Management
•Time Management
•Team Building

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JOB DESCRIPTIONS

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Start by Looking for Keywords & Skills in Job Descriptions
Job Descriptions typically include responsibilities, duties, tasks, and/or skills. See underlined words.
Certified Executive Chef Production Coordinator
Schedules and coordinates flow
Applicants must be able to manage of work within and between
all kitchen staff, oversee all kitchen departments of facility in order
operations in the restaurant to expedite production.
including adhering to all food safety
guidelines, preparing, seasoning, Chief Inspector
and cooking soups, fish, meats, Controls the quality of raw material
vegetables, desserts, salads, or from suppliers, as well as finished
other foods, and the ability to plan components, ensuring fast and
and price menu items, order accurate production of manufactured
supplies, keep records units using up-to-date
and accounts is a plus! inspection procedures
and tools.

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Can You Find Any Keywords, Phrases, or Skills in this Description?
Customer Specialist
Position Purpose Summary:
Answers phones to respond to orders, general customer inquiries, invoice questions, and customer complaints. First
point of customer contact for general inquiries like pricing, products, scheduling etc. Ensures delivery of
excellent customer service through fast and accurate processing of orders, communication, and coordinating with
other employees to resolve inquires. Builds and maintains business relationship with clients by providing prompt
and accurate service to promote customer loyalty. Assists in resolving general customer inquires / fulfillment
issues, invoice questions, and customer complaints from inbound and outbound calls. Identifies potential sales
opportunities, solicits orders and pass leads to inside / outside sales representatives.
Responsibilities:
Understands the company’s vision, mission, and strategy; understands business unit objectives and
sets/accomplishes individual performance goals accordingly.
Provides customers with product and service information. Up-sells products and services.
Transfers customer calls to appropriate staff as required.
Identifies, researches, and resolves customer issues. Follows-up on customer inquiries and follows-through for
prompt resolution and customer satisfaction.
Completes call logs, reports and various sales support tasks as required.
Solicits orders from customers (may make sales calls -- cold calls) and revises pricing schedule of orders as
required.
Qualifications:
Ability to project a professional company image through phone interaction.
Must be self motivated and possess good organizational and time management skills.
Basic negotiation and selling skills.
Ability to multi-task and prioritize work.
General knowledge of records management, handling customer problems, pricing, products,
production planning/scheduling, sales support, inventory control, organization structure and
corporate policies and procedures.
Ability to negotiate prices, transmit orders for shipping, follow up with customers, and promptly
resolve problems.
Ability to provide excellent customer service at all times.
Proficiency using Microsoft Office Suite Software and relevant sales systems technology.

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TAILOR YOUR RESUME

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Use Linkup.com, Indeed.com, Monster.com,
CareerBuilder, LinkedIn.com’s jobs, and
company sites to research job descriptions.
Look at job descriptions even if those positions
aren’t geographically desirable. As long as the
description appeals to you, you can use it to
improve your resume.
Identify the buzzwords, key phrases, and re-
appearing information. Does everyone mention
cross-functional teams? Include it on your
resume. Is there a particular software package
your industry mentions in every job
description? You need to know it, list it, and be
able to illustrate how you used it.
http://money.usnews.com/money/blogs/outside-voices-careers/2011/01/19/how-to-tailor-
your-resume-for-an-employer Miriam Salpeter, US News & World Report 1/19/2011.

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Here is an example of Occupational Skills needed to get the
job found in the resume section under Abilities Summary.
Summary
• Operate production machinery
• Examine products for quality
• Observe equipment operations
• Detect machine malfunctions
• Read meters and gauges
• Lift raw materials
• Mark/tag identification on parts
• Load/unload materials
• Clean and lubricate equipment
• Record information on orders
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HOW O*NET HELPS

17. The O*Net, an Internet database,
is maintained by the
U. S. Dept. of Labor
and updated 24/7.
Employers use O*Net
when they write
job openings.
You can, too!
Research job skills for
any occupation using
O*NetOnline.Org.

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O*NET is the primary source
of occupational information
in the United States.
Knowledge is power.
O*Net gives you information
about occupations such as
knowledge, activities,
skills, work styles, & more.
Add value to your resume
with the power of O*Net!
onetonline.org
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19. 3 Easy Steps to Use O*Net:
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21. The Summary Description is an excellent source for creating your
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Objective Statement on your resume.
For example, “Experienced Master Auto Mechanic position where I use my training and skills to
repair automobiles, trucks, and buses, with specialty training in heavy equipment vehicles.”

22. Analyze the Tasks Section
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Tasks = Skills Employers Want for Job Applicants.
Use Copy/Paste to put them from O*Net
directly into your resume.
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O*Net & Indiana Career Connect.Com
Do you have a resume on
IndianaCareerConnect.Com?
You should, and here is why…
When you create a resume
on ICC, your skills
automatically imbed to
your resume because of
the jobs you reported in
your Employment History.
To see your skills,
begin
here.

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AUTOMATIC TRACKING SYSTEMS

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Your resume has to get you from here
through the filters
to the interview.

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12 Steps to Be ATS (Applicant Tracking System)
Optimized
Posted by Julie Calli on the 6figurejobs.com website
Most candidates don’t know what an Applicant Tracking
System (ATS) is and why they should care. However once
you understand what an ATS is, then you will certainly
agree that is important to make sure you are optimized
when submitting an application using one. The following is
6FigureJob’s 12-step guide for applying through an ATS to
improve your chances of being considered for a position.
1. Read the job description.
This may sound obvious but you’d be surprised how
many people don’t do this completely. The job
description will provide the information you
need to know whether you are qualified for this
position or not.
The entire article is available from the facilitator.

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Source: Resunate.com

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ANY QUESTIONS?
Thank you for joining us today and good luck!