The article "Trust within AEC virtual teams, Application to architectural design based on different-place collaboration" has been presented at the eCAADe conference held in September 2014 in Newcastle, UK.
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Trust within AEC virtual teams
1. Northumbria University, New Castle, UK
Trust within AEC virtual teams
Application to architectural design based on different-place collaboration
Dr. Arch. Annie Guerriero, Dr. Guillaume Gronier
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2. Summary of the presentation
• 01- Introduction
• 02 - Trust in AEC virtual teams and performance
â–¸ Sources of trust
â–¸ Swift trust
• 03 - Case study
▸ Pedagogical experiment “Cooperative Digital Studio”
â–¸ Survey, analysis and results
• 04 - Conclusion
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4. Introduction
• Virtual team
â–¸ New form of organization due to :
â–¸ Technology evolution
â–¸ Nature of the work more complex and dynamic
â–¸ Need of competitiveness
• These work units are composed of members who “are geographically
dispersed and coordinate their work predominantly with electronic information
and communication technologies (e-mail, video-conferencing, etc.)”. [Hertel et al.,
2005]
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5. Virtual team
• Advantages [Nader Ale et al., 2009]
â–¸ Reduction of time of production
â–¸ Reduction of the travel costs
â–¸ Decisions more rapid and effective
â–¸ Reduction of the informal exchange and
focus on the task to be performed
• In AEC virtual team
â–¸ Task complex
â–¸ Numerous actors with multiple and
heterogeneous roles
â–¸ Short-lived team composed for the duration
of the construction project
• Context AEC is not the most
favorable for virtual team
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VIRTUAL TEAM
7. Notion of trust
• Trust
â–¸ A device for overstepping the complexity of the environment [Luhmann, 1988]
â–¸ Positive expectations about the behavior or intentions of another person
[Deutsch, 1962]
Trusts
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Context C
A B
Why?
8. Trust-based construction management
• Traditionally trust is studied between people or organizations.
• In our anterior research works, we considered “trust in the
good progress of the activity” (Guerriero, 2009, Guerriero et al.,
2010).
â–¸ This approach suggests that trust can be evaluated in each elements of an AEC
cooperation context:
â–¸ (1) Actors
â–¸ (2) Activities
â–¸ (3) Building elements
â–¸ (4) Documents
â–¸ Based on trust criteria related to each of these four categories, a multi-views
prototype (Bat’iTrust) has been developed.
â–¸ This prototype dedicated to the construction management suggests a
representation of trust level for guiding the navigation of the manager inside all
the types of visualization (i.e. meeting report, weather forecast, list of plans, etc.).
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9. Sources of trust [Kramer, 1999]
• “Dispositional trust”
â–¸ Predisposition of the individual to trust or distrust
• “Category-based trust”
â–¸ Internal characteristics of the individual, such as culture and the group which he
is involved in, etc.
• “Third party as conduits of trust”
â–¸ Notion of reputation
• “History-based trust”
â–¸ Past successful references
• “Role-based trust”
â–¸ Performance of an actor according to the role that he plays within an
organization
• “Rule-based trust”
â–¸ Contractual mechanisms, rules, certifications or norms
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10. Swift trust
• In virtual team
â–¸ Risk is high
â–¸ Relationship built without the benefit of traditional rules of communication in face
to face
â–¸ No anterior experience in common
▸ Distance between the team’s members makes more difficult the application of
control mechanisms
• “Swift trust”
â–¸ Notion introduced by Meyerson (Meyerson et al., 1996)
â–¸ Qualifying trust emerging in temporary groups
â–¸ People have to combined their skill in order to perform a specific task in a tight
deadline
â–¸ People have a limited history working together and will never work again together
in the future
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11. Swift trust
• Device allowing to overcome risk and to initiate collaboration
• BUT
â–¸ Swift trust is relatively fragile [Robert et al., 2009]
â–¸ Evolution towards an history-based trust, more stable and readjusted all along the
collaborative relationship
• Swift trust is essential in AEC virtual teams [Robert et al., 2009]
â–¸ Dispositional trust and category-based trust are predominant elements
â–¸ No personal information available about the members of the group > consideration of
people as members of a category
â–¸ Behavior of the members is deduced from the practices generally associated to the
categories
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Swift trust History-based trust
Category-based trust
Dispositional trust
Beginning
Collaboration duration
End
13. Case study
• Cooperative digital studio (2012-2013)
▸ Distance collaboration between students from the University of Liège (Belgium)
and the architecture school of Nancy (France)
â–¸ Duration: +/- 3 months
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14. Survey questionnaire and data collection
• Questionnaire
â–¸ Part 1
â–¸ 15 questions based on (Mayer et al., 1999) and (Zolin, 2003) enabling to measure trust
between team’s members.
â–¸ Submission of the questionnaire: 5 times during the period of collaboration
â–¸ Part 2
▸ “Reflexivity analysis”
▸ Task reflexivity “is believed to enable teams to develop optimal performance strategies, to
detect deviation from expected results, and to adapt team functioning to changing demands”,
▸ Social reflexivity, which “enables teams to integrate divergent opinions and constructively deal
with conflict”
â–¸ Questionnaire based on the Carter and West scale (Carter and West, 1998) in this
French version (Facchin, 2008, Facchin et al., 2006)
â–¸ 16 items (8 for task reflexivity and 8 for social reflexivity)
• Data collection
â–¸ Questionnaire available on line (based on the software LIMESURVEY)
â–¸ In total 27 students divided in 6 groups have contributed to this survey
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15. Results
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!
The highest trust level
> The best appreciation
The lowest trust level
> The poorest appreciation
16. Results
11/09/2014 Trust within AEC virtual teams
The highest reflexivity level
> The best appreciation
The lowest reflexivity level
> The poorest appreciation
16
!
17. Results
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The highest
trust level
The highest
reflexivity level
The lowest
trust and
reflexivity level
19. Conclusion
• We can observe that :
▸ Trust and reflexivity are directly linked to the group’s performance.
â–¸ When trust and reflexivity increase, the performance is high.
• Some limits
â–¸ Only one case study, and 27 students
â–¸ Sometimes, only partial answers
▸ Appreciation of an architectural project as value reflecting the group’s
performance can be questionable
• Prospects
â–¸ New edition of the Cooperative Digital Studio 2014-2015
â–¸ Submission of the questionnaire (6 times during the collaboration)
â–¸ +/- 45 students organized in 8 groups
â–¸ Confrontation of the students to their individual trust and reflexivity curves
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