Tips on how to build then manage your online reputation.

1. Online Reputation
Building and Maintaining
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

2. Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

3. “It takes 20 years to build a reputation
and five minutes to ruin it. If you think
about that, you’ll do things differently.”
-- Warren Buffett
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

4. Social Media is Risky
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

5. Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

6. But you need to be there.
Your business reputation
may depend on it.
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

7. An’ I don’t
give a
damn
‘Bout my
bad
reputation
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

8. What you need to manage
your online reputation?
Plan
Presence
Listen
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

9. Plan
Have a plan in reputation management
plan in place.
Understand why and how.
It will assist you effectively manage your
online reputation.
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

10. Presence
Have a presence on social media.
Have an updated website.
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

11. Listen
Listening to conversations on social media
is key.
Set-up alerts to your name, brand, and
other important key words.
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

12. Be aware of...
Catfishing
Parody Accounts
Trolls
Activism
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

13. Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

14. How to Fix
Rectification Route
Legal Route
Reverse SEO Campaign
Ann Marie van den Hurk • ann@mindthegappr.com • @amvandenhurk •+1 302-563-0992
Sunday, June 8, 14

15. Contact
Ann Marie van den Hurk, APR
Mind The Gap Public Relations, LLC
ann@mindthegappr.com
+1 302.563.0992 mobile
http://mindthegappr.com/online-reputation-
management/
Sunday, June 8, 14

16. Sunday, June 8, 14