The document analyzes India's agricultural sector. It notes that agriculture is the largest and most prominent sector in India's economy, accounting for 16.6% of GDP and employing 60% of the population. India is the second largest exporter of farm products and largest producer of many crops. Key movements that increased food production were the Green Revolution in the 1970s and Operation Flood, which made India the largest milk producer. The sector faces weaknesses like small landholdings and dependence on monsoons but also opportunities such as contract farming and information technology aiding growth.

1. Agricultural Sector
Analysis
Of India
BY :-
ARUNA
ANUSHA

2. Agriculture in India
 Largest and one of the most
Prominent sector in economy.
 Agriculture and Forestry, Logging,
Fishing accounted for 16.6% of the
GDP in 2007.
 Employs 60% of India’s population.
 Accounts for 8.56% of India’s
exports.
 About 43% of India's geographical
area is used for agricultural activity
 Decline of its share in the GDP.
 Monsoons play a critical role in
agriculture.

3. • India is the second largest exporter of farm
products
• Largest producer in the world of milk, cashew
nuts, coconuts, tea, ginger, turmeric and black
pepper
• Second largest producer of wheat, rice and sugar
• Third largest producer of tobacco
• Accounts for the 10% of the world fruit production
with first rank in the production of Banana and
sapota
• Punjab is called as the ―Indian Bread basket‖ or
―Granary of India‖
 14% of Indian Cotton
 20% of Indian Wheat

12. Agricultural Movements
Green Revolution
 After independence, govt. took steps to
increase the food production.
 Yields per unit area of all crops grew since
1950.
 In 1970s saw a huge increase in India’s wheat
production.
 Reasons were improvement in
irrigation, technology, application of modern
agricultural practices and provision of
agricultural credit and subsidies.
 M.S. Swami Nathan is considered as the
architect of the Green Revolution.

13. Agricultural Movements (contd.)
Operation Flood
 It was the name of a rural development programme
 Started by National Dairy Development Board
(NDDB) in 1970.
 Objective was creating a nation wide milk grid.
 Movement followed the Green Revolution and
alleviating poverty and famine levels.
 India became the largest producer of milk and milk
products.
 Hence, also known as White Revolution of India.

14. Products Produced
Products:-
1. Fruits, Vegetables and their products
2. Meat and Meat Products
3. Poultry and Poultry Products
4. Dairy Products
5. Honey, Jaggery and Sugar Products
6. Cocoa and its Products, chocolates of all kinds
7. Alcoholic and Non Alcoholic Beverages
8. Cereal and Cereal products
9. Groundnuts, Peanuts and Walnuts
10. Pickles, Papads and Chutneys
11. Floriculture and Floriculture Products
12. Herbal and Medicinal Plants

15. PRODUCTION
Commodity Output per
acre
National 0.29
average
Sugarcane 26.15
Potato 6.32
Wheat 0.84
Rice 0.70
Corn 0.64
Groundnut 0.37
Soya bean 0.32

16. Agriculture sector in Montenegro
SWOT
ANALYSIS
 Strengths:-
 “India lives in villages and villagers live by agriculture.”
 Favorable and various agro - climate conditions
 Availability of land, water, and air
 Big idle area of arable agricultural land
 Existence of a large number of Indian products with export potential.
 Market existence – local and foreign
 Stable currency of country.
 Availability of the huge Work force.
 Traditional pursuit with agriculture in some areas and also optimum
utilization of technological advancements.
 Govt waivers ,subsidies and tax relaxations.
 Largest crop area with various soil types (46 out of total
60 soil types )

17. SWOT
Agriculture sector in Montenegro
ANALYSIS
 Weakness:-
 Technological advancement in competitor countries.
 Small sizes of agricultural holdings and with poor farmers
 Poor infrastructure
 Insufficient manufacturing capacities and finalization of product
 Long standing shut from international market
 Insufficient professional education of agriculturists.
 Produce do not meet International standards
 Complicated approach to credit giving and lending
 Existence of middle level brokers who do unjust unfair
practices
 Undefined marketing strategy
 Lack of a good organized market.
 Dependence on monsoons
o Many Intermediaries who increase cost but do not add any
value

18. SWOT
Agriculture sector in Montenegro
ANALYSIS
 Opportunities
 Joining together agriculture and tourism;
 Standardization with WTO ;
 Initiating production specialization of some authentic products;
 Attract foreign investments in agricultural sector.
 More foreign markets developing.
 Still untapped markets in European countries
 Contract farming
 Supply chain Management
 Information technology aid to growth
 Creating awareness among cultivators
 Literacy about banking and transactions
 About selection of Fertilizers
 Modern agricultural pratices

19. Agriculture sector in
SWOT
Montenegro
ANALYSIS
 Threats
 Global meltdown and decrease in purchasing power of the
people
 Cheaper and better quality products being produced and
offered by competitors.
 Urbanization and people going for other job as source of
income
 Reducing water level
 Depletion of forests
 Emergence of SEZs on rich cultivable lands
 Globalization – Increasing competition
 Climatic changes

20. Growth in Exports
Value Rs. Crs.
2007-08 24384
2006-07 21150
2005-06 18146
2004-05 16982
2003-04 14184
2002-03 13828
2001-02 10169

21. Export of APEDA
Monitored Products
YEAR : 2006-07
Floriculture &
Seeds
Wheat & Other 4% Fruits and
Cereals Vegetables
Basmati Rice 3% 11%
13%
Processed Fruits &
Non Basmati Rice Vegetables
20% 12%
Animal Products
Other Processed 19%
Foods
18%
Value in Rs 21,150.43 Crores

22. Export Potential
Source – CMI Social Research Centre - 2008 Contd…

23. Export Potential
Source – CMI Social Research Centre - 2008

24. Agricultural Sector: Socio- Economic
environment
 70% of population are in Bih
Chh
rural areas MP
Jha
 Agriculture: main source UP
Raj
of livelihood for 60% of Oris
AP
population All India
Uttn
 Contributes about 20% to Kar
Mah
GDP Ass
Guj
 Essential role in national Har
TN
food security WB
Pun
Ker
▫ Occupied almost 43% of 0% 20% 40% 60% 80% 100%
India's geographical area Labor Employed in Agriculture, %
24

25. ECONOMIC ENVIRONMENT
• Sector status in India
▫ Means of living for almost 60% of the employed class
in India
▫ Acquired 18% of India's GDP
• Huge investment made for Irrigation facilities etc. in
11th five year plan
• Introduction of de-regulation in agriculture sector
▫ Opens competition for agriculture products
▫ Removal of unnecessary restrictions —
movement, stocking, and so on..
▫ Good price to farmer
▫ Substantial technology growth in coming years
25

26. TECHNOLOGICAL
ENVIRONMENT
Strawberry harvesting robot
Hortibot robot for
26
weeding

28. MAJOR MARKET PLAYERS IN VARIOUS ITEMS
 DAIRY PRODUCTS:-AMUL
 COFFEE:- NESTLE
 CHOCOLATE:- CADBURY
 TEA:- HUL
 HONEY:- DABUR

29. GROWTH POTENTIAL
 Indian agriculture has made rapid strides from food shortages and imports
to self-sufficiency and exports.
 It has moved from subsistence farming to intensive and technology led
cultivation.
 There are as 39 plan schemes promoting private investment in domestic
trading, post harvest management, exports, quality management and
support initiatives for capacity building, food safety and improving market
information
The strategy proposed by the XI Plan by govt of India for growth of
agriculture:-
(a) Bringing more area under irrigation
(b) Better management of water resources by including rainwater harvesting
and watershed development and land resources by reclaiming degraded
land
(c) Diversification into high value crop agriculture
(d) Diversification into animal husbandry and fishery

30. References
• http://www.ibef.org/artdispview.aspx?art_id=21985&c
at_id=128&in=1
• http://manishmarwah.name/agri_approach.html
• http://www.rediff.com/money/2004/may/03spec.htm
• http://en.wikipedia.org/wiki/Agriculture_in_India
• http://www.iloveindia.com/economy-of-
india/agriculture-india.html
• http://www.indianmba.com/Faculty_Column/FC703/fc
703.html