Learn practical and easily implementable SEO tactics you can use to build traffic to your property and management company websites. Learn what you need to do to sustain great search engine rankings as well as how social media will affect your SEO strategy. This presentation will share: - 5 minor website changes that will boost SE rankings now - The importance of inbound links and other off site SEO factors - What sustains high SE (search engine) rankings - How social media is changing SEO Ellen Thompson has 18 years of experience conceptualizing, growing and managing multiple technology-based start-up companies. She is currently the CEO and Co-Founder of 4 Walls (4walls.us) which offers web-based solutions that help property managers and owners in multifamily industry attract and retain residents, including apartment marketing (4walls.us), website development and search engine marketing (4marketshare.com) and social media marketing (respage.com). Ellen has a B. S. in Economics from the Wharton School of the University of Pennsylvania. This webinar would not be possible without the support of our amazing sponsors, Matt's 3D Floor Plans and CallSource! So please take a moment to check them out!