6. Benefits Continued
• Builds trust through engagement
• Community relations and education
tool
• Reaching out to not only community,
but well beyond: Anywhere –
Anytime!
• Improved media relations and
dissemination of information
7. • Positive branding for agency
• Ability to influence opinions, correct
misinformation, or to dispel rumors
How do we make it work?
27. • Public Records Requests
• Historical
• Take-Down Policy
• Facebook
• Blogs
• Twitter
• Negative or Deleted Comments
28. Open Source Internet / Investigative
• Not to replace conventional information
gathering…Boots on the ground!
o Canvass of neighborhood & scene
o Follow-up interviews
o Continue w/”departmental resources” &
background on all parties
o Take advantage openly provided
information on Internet
* Free!