CRMFusion explains how their application helps enterprise maintain good data quality.

1. Solving Salesforce Data Quality Problems DATA QUALITY SOLUTIONS FOR THE NEXT GENERATION OF ONLINE DATABASES

12. Develop a Process Names Company Name & Address Identify, Match & Score Load to Sandbox Find & Replace 2 4 5 Standardize Cleanse Enrich (Optional) De-dupe Validate US, U.S, U.S.A -> USA Acme-Widgets-453 Acme Inc HQ Acme UK J. Smith, John Smith – 80% Hot  High Cold  Low Data Transformation Hierarchy Data Demographics Re-parent Child Records acme incorp.-> Acme Inc Account: Division, Opportunity, Contact Naming Conventions Addresses Merge Mergers, acquisitions, spin-offs 3 Postal Standards J. Smith, John Smith -> John Smith Archiving & Filtering Validate & Modify Load to Production 1

14. DATA QUALITY SOLUTIONS FOR THE NEXT GENERATION OF ONLINE DATABASES Lake Dredger River Filtration Rain Umbrella

17. DemandTools Demonstration

19. PeopleImport Demonstration

21. DupeBlocker Demonstration

22. DemandTools and PeopleImport Product Pricing Models DemandTools Large Account Model $5,000 for first named administrator, $2500 for each subsequent administrator per 12 month subscription period Includes one PeopleImport for each named admin purchased Small – Mid Account Discount Model $50 per Salesforce.com seat per year plus $500 setup fee in first year Allows all SFDC admins in organization to use DemandTools Includes one copy of PeopleImport Example: 80 SFDC total seats 1 st year (80x50$ = $4000) + $500 = $4500 2 nd year $4000 PeopleImport People Import $995 / year per user DATA QUALITY SOLUTIONS FOR THE NEXT GENERATION OF ONLINE DATABASES