Updated CPD workshop, University of Ulster, Library & Information Studies

1. CPD
Workshop
Updated
Updated
You have to start somewhere:
Social Media for professional learning and
workplace practice

2. It’s between those who know how to
find information using new channels
get information to come to them
create and mix content
build networks
… and those who don’t
The Digital Divide
is not a generational thing
2

3. Personal and Social
Personal use of
Social Media is
intuitive, fast
response, often
indiscreet, easy to
misunderstand and
potentially
Hanging
out
embarrassing.
3

4. Professional and Social
Professional use of
social media has to
be strategic,
considered, aware of
Your
context and project
shop
an appropriate window
image.
4

5. Wordle.net
Social Media
Professional versus personal
Productive tools for CPD
Good practice examples in the LIM sector
5

6. Learning networks then
Mostly on the job
with occasional
opportunities for
courses or
workshops

7. Personal Learning Networks now
…stretch in every
direction
accessible 24/7
distance no object
cost less relevant.
Flickr Image: In Our Hands

8. Communities of practice
My online contacts are now the way in which I get my
information. They are constantly sending me a stream
of useful stuff, which is personalized to my interests,
based on my choices of who to follow, and who to
pay attention to. So this isn't 'social' in the way that
we're used to thinking of it, it's a hugely influential
stream of data. If I follow you, you influence me, and if
you follow me, I'm influencing you Phil Bradley
8

9. Connections to…
9

10. Connections to …
Blogs
Aggregators
Bookmarks
Presentations
Video
Podcasts
Wikis
10

11. The Web of Today
Flickr Image: Mean Looking Storm 11

12. Harnessing it for…
Research Current Awareness
Sharing Reflection
Collaborating Creating content
Networking Advocacy
Flickr Image: From the Brockhaus and Ephron Encyclopedic Dictionary 12

13. It’s a residential thing
Many of the technologies we deal with are
residential platforms, meaning that it’s hard to see
their real benefits until you’ve lived there for a
while…
It’s simple to sign up for a new tool, but it takes time
and effort to make good use of it.
JISC Web2Practice
13

14. Updating information skills
Rethinking competencies
that information
professionals already
have and use every day
adding some new ones
Image: © Bridgeman Art

15. Identity and brand
15

16. Digital identity
The Web is a public
Flickr Image: People
space.
Information stays
around for a long
time.
Privacy is never
guaranteed.
16

17. Digital footprints
Everything you do online leaves its mark.
How do you want to be perceived?
Now? In future?
Take control over how your digital identity appears.
Flickr Image:Shoes

18. Be professional
Think before you post.
Think about the context.
Think about the audience.
Think about the tone.
Think about the consequences.
Flickr Image: A polished performance

19. Create a public Internet identity… Have a
genuine all-accessible identity online that
you’re cool with grandma and your boss
reading.
…do provide context for who you are, what
you do, what you’re passionate about, etc.
Think of it as a digital body and dress it up as if it
were going into a job interview.
Danah Boyd. zephoria.org
19

20. Making a name
Joeyanne Libraryanne
The Wikiman
20

21. Privacy and Security
Understand the
security settings of all
the tools you use.
Keep abreast of any
changes to terms and
conditions.
Your online safety is
your responsibility,
not anyone else’s.
21

22. Information Overload
SCONUL 7 Pillars of Information Literacy
22

23. Tools, Technologies and Platforms
23

24. The purpose … is not to argue that social media
are an absolute good, but rather that they offer
tools which, if used carefully, are likely to be
beneficial … and to facilitate positive
connections.
Social Media guide for researchers
24

25. Key characteristics
Access to content
updated in real time
Access at a
convenient time
Access to contacts in
real time
25

26. RSS feeds
A format for regularly updating
web content
Users stay current by
subscribing to feeds
Web pages deliver content by
incorporating a feedburner.
Updates are automatically
delivered without having to visit
websites.
26

27. Receiving feeds
Subscribe by e-mail
or via a free aggregator like
Google Reader
increasingly Twitter is used as a
feed
27

28. Twitter
Updates
Alerts
Announcements
Links
Event Amplification
Research
Marketing
28

29. Pros and cons
Education, Teaching and Technology [blog post]
29

30. Use it as a feed
Start following
people
Use #hashtags
to follow issues
and events
Flickr Image: Not getting involved
Find content on Twitter
Twitter is as
Twitter for Librarians good as
@Phil Bradley Lists @IrishLibraries the people
#savelibraries you follow

31. Share content
Send tweets
Forward links
Set up #hashtags
Tweet from events
Post links to your content
Curate a list
CPD 23 Things Flickr Image: Twitter poster
31

32. Social Networks
Networking
Discussions
Links
Marketing
Updates
Announcements
Events
Campaigns
32

33. Networking
Join online CILIP Social networks
communities
LIS New Professionals Network
Connect
Join discussions
Start discussions
CPD 23 Things
Flickr Image: Join our team/
33

34. Find your group
Follow them via their Twitter feed on the different
platforms they use. 34

35. Blogs
Sharing news and
content
Blogger
Publishing
Forums for
discussion,
reflection Tumblr
Delivering training
35

36. Library Blogs Ireland
UK Library Blogs
Library.ie News from Irish Libraries
Library Journal
Voices for the Library
Stephen's Lighthouse
Joeyanne Libraryanne
Flickr Image: Rosie the Blogger
/
Keep current with blogs Get blog
updates via
Find blogs that interest you
Twitter
Subscribe by email or by RSS feed
Start commenting
36

37. Blogging 101
Start a learning blog
Join a blogging network
Find your voice
Write a guest post
Share your blog
Post links to your blog from
Twitter
37

38. Wikis
Sharing knowledge
Aggregating content
Peer review
Supporting best
http://outreach.wikimedia.org/wiki/GLAM
practice
Team working
38

39. Build a resource
Library Day in the Life
Library Camp Leeds wiki
Library Success: a best practices wiki
Flickr Image: Working together
39

40. Photo sharing
Sharing images
Sourcing images
Accessing archives
Publicity
Marketing
Crowdsourcing information
Event amplification
40

41. ALWAYS
check
… a thousand words copyright
Adding photos is easy but never
use images without permission.
Look for images with a
Creative Commons license.
Stick to Flickr Creative Commons
flickrcc.bluemountains.net
or FlickrCC
Attribution link
41

42. Presentations online
Presentations from any
event can be
uploaded, stored,
searched and
accessed
some with audio tracks
and video
42

43. Links to innovation
On Slideshare and Prezzi you will find full
presentations, some with audio.
and links to other presentations.
43

44. Video content
Lectures, courses, conferences, tutorials from
universities, libraries, museums, professional
bodies, organisations and individuals

45. Podcasts
Audio and video to
download
Lectures, interviews,
webinars, archive
recordings…
Via iTunes or other
feeds
45

46. Virtual conferences
Courses, conferences, events happening now, last week or last
year
Anywhere in the world VALA conference in Melbourne
46

47. Interviews with innovators,
leaders and practitioners.
Panel discussions on
current trends, issues and
developments.
Discussions online
Digital Campus
Harvard Library Lab Podcasts
This Week in Libraries
47

48. Bookmarks
Archiving content
Accessing content
Diigo
Delicious
Finding content
Organising and Link to Diigo bookmarks for this pr
sharing content
Promoting resources
48

49. Pinterest
A new way to promote services and collections
Pinterest and Libraries
49

50. Scoop.it
Curating and sharing content and links on specific
topics
Social Networking for Information Professionals

51. Unconferences
Bookings on Eventbrite
Promoted on Twitter
Community on Facebook
Programme wiki
Sponsorship via PayPal Library Camp
51

52. Learning resources
Web Junction is an
American library site
providing virtual
training to member
libraries. Anyone can
access the archive.
JISC Digital Media
A significant amount of
provides advice on
archived training material is
creating and using often free
digital media
52

53. Online
Self paced
Free
23 Things
Social media training for
librarians (and others)
delivered by social media.
Licensed under Creative
Commons and available to
any organisation to adapt.
Hundreds of libraries have
joined in School Library Journal
53

54. CPD 23 Things…
has taken the original
idea
opened it up to
anyone
integrated it with CPD
CPD 23 Things
54

55. Libraries using Social Media
55

56. Communicating locally
University of Oxford libraries
communicate with their users
through a variety of social
media including blogs,
Facebook, Twitter and
LibraryThing
Bodleian Libraries Social Media Directo
56

57. Providing access
Team Knowledge Update
Information services from Shrewsbury
and Telford Health Libraries via
Netvibes
Knowledge Source
Regular blog with news, links and
access to content
57

58. Organising resources
HL Wiki Canada
58

59. Promoting services
Dunedin Public Libraries
promotes its services on YouTube, with guidance
on the resources and how to use them.
59

60. Using Multiple Platforms
New York Public Library
60

61. Library Portals
Dublin City Public Libraries portal
Comprehensive access to
library and other resources
provided by Dublin City
Public Libraries for people
living and working in Dublin
via Netvibes.
61

62. Innovative uses
Edinburgh Libraries
Access to the Library Blog,
Flickr collections, the Library
App and on Facebook,
YouTube and Twitter,
including Edinburgh Reads
a guide to Edinburgh books
using Google Maps
62

63. Online presence
National Library of Ireland
won the 2012 Ireland
egovernment Social Media
award for its work on
Facebook, Twitter, Flickr,
Flickr Commons and its
blog.
63

64. Small works
Orkney Library
Orkney Library Service has
two branch libraries and two
mobile libraries
… and two blogs, is on
Facebook, Twitter, has an
online reading group and a
Talking Newspaper podcast.
64

65. Exploiting collections
Solihull Heritage
Solihull’s Then and Now
photos on Flickr. For
more on what they do,
view
Beyond Lurk and Like
on Slideshare
65

66. Crowd sourcing
Mosman memories
is an Australian
public library project
that engages with
local people to
document the
history of their
community.
66

67. Connecting with stakeholders
Derry and Raphoe Diocesan Library Project Blog
A Wordpress blog documenting the conservation
project.
67

68. http://lawborepro.net/ http://city.lawbore.net/
Connecting with users
City Law School has developed two online
presences to communicate with users. This was
originally a library initiative.

69. Finally…
Explore
Experiment
Use what’s useful
Dump what’s not
Take it seriously
Flickr image Matt Hamm
69

70. This presentation is online at www.slideshare.net/apeoples
and available to reuse or adapt, as long as credit is given to
the author, on a share alike basis.
Diigo bookmarks here
Anne Peoples
@Anne6fy