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Evaluation
A2 Media
Alex Gibbon
Soap Opera
Trailer The Grove


aq091759
Link To Blog...
http://alexgibbonsmedia.blogspot.com/




Link To Rough
Cut Trailer...
http://www.youtube.com/watch?v=oi7W3hMkpBA
Planning...
Before our group began planning
our final piece we were given the
task on filming a short sequence
in college lasting approximately
30 seconds to help ease us into
the idea of creating our own soap
opera.
                           We first each watched a different soap
                           opera and chose a scene to replicate
                           ourselves. We chose scenes from
                           Hollyoaks, Coronation street etc and
                           attempted to make them our own.

                           Link to our first in college trailer:
                           http://www.youtube.com/watch?v=n-aiuwNflos
Planning...             What are the interests of my target audience?
Audience profile                    Teenagers 14-21, Male & Female




                   Mood Board
Planning...                                  Scripting:
              Before acting out our soap opera trailer
               we first had to come up with character
                    names, storylines and scripts. This
                    allowed us to plan the scenes and
                discuss what lines would work well in
                                    certain situations.
Planning...                  Tyson’s character has a name                        James’ character played the role
                                which we felt reflected his                         of a nervous buyer. We felt that
                                identity as a drug dealer. We                       in keeping with the stereotype
                                also came up with a costume                         and conventions of how this sub
                                that anchored the role he                           group look we dressed James in
                                way playing. All black with a                       a similar manner only not as
                                baseball cap, leather jacket                        dark coloured to connote who
                                and hoodie created an                               was the veteran in this
                                intertextual link to his dark             James     sequence.
                                way of living.
Craig's character played the role of a guy
who was secretly seeing someone knowing                Characters              Jack and Charlotte
she was already with someone else. This role                                    played the role of
was difficult to anchor with costume ideas so                                 couple that appear
we therefore stayed neutral and dressed him                      Max &            to be doing just
                                                                                    fine. However,
like the everyday teenager. Craig character
also has a secret dark side in the soap that the                 Sophie         Charlotte acts out
                                                                              the role of a sort of
audience should look out for.
                                Max and Sophie were the                           goody girl but is
                            soap operas main characters                          actually cheating
                                so it was vital for them to                    on boyfriend Jack.
                              stand out. However as they                           Jack costume is
                             were a couple they also had                              that of a well
                           to dress in a similar costume.                       dressed teenager
                             This we did by using an emo
                             subculture costume so they
                                                                               who has a car and
                                                                              what appears to be
                                                                                                         Jack &
    Craig                   were a distinctive part of the                       everything going      Charlotte
                                                      trailer.                             for him.
Q1. In what ways does your product
use, develop or challenge existing
codes and conventions?

                                      In coming up with a media
                                 product I was put into a team of
                                   highly skilled media students.
                                 When designing my product we
                                         had to consider how our
                                   camerawork and mis en scene
                                  would challenge existing codes
                               and conventions. Controversially I,
                               myself had to consider the editing
                                         and sound and how they
                                  developed/challenged existing
                                          codes and conventions.
Evaluation Question 1.
Our first sequence/storyline was in an establishing medium long shot
which we decided to use to represent the genre of the sequence. We
decided to use this scene and shot type as we felt it related to the
stereotype of what popular drug dealing scenes take place, in our soap
opera it was in a rundown alleyway of a back road. The alley’s walls were
old and the floor was a mixture on broken pieces on concrete and rubble.
This represented the characters roles in relation to James being in pieces
and resorting to drugs. In using an establishing shot we were also able to
represent power and status. For example, in this shot Tyson appears as a
larger character compared with the nervous James. This creates a deeper
meaning in getting the message across to the audience of who is in
control.
When planning this scene we had not come across a drug dealing
sequence in this sort of mis en scene in our background research,
therefore we had to come up with the setting our self. In looking back we
feel as though this mis en scene was perfect in developing existing codes
and conventions to how a stereotypical drug dealing scene would take
place.
Evaluation Question 1.
    Our second sequence /storyline consists of a heartbreak scene by where
       Charlotte is at home with Craig after what appears to be some sort of
               behind closed doors cheating scene when her boyfriend Jack
   unexpectedly turns up as he’s leaving. In the first section of this sequence
   we decided to use a pan shot when the two characters are walking out of
         the room to make the audience feel as though they are stood in the
     position of the camera. We then continued the pan into an establishing
       over the shoulder shot of Jack who walks through the front door. This
     combined with a zoom in on Jacks face allows the audience to truly feel
    the emotions given off when he discovers this hugging scene. When the
     camera did zoom in it was vital that we kept the conventions on a close
       up shot that would result from the zoom. This meant making sure the
            characters face was centre on screen and correctly aligned so the
                                   audience felt the full force on his feelings.
Evaluation Question 1.
The music I decided to use was an instrumental backing track of ‘Kings of
Leon’s’ Radioactive. This version of Radioactive had no lyrics. The reason I
chose the version that had no lyrics was because I felt that it may distract
viewers from the visuals and diegetic sound. The song consisted of steady
beats and occasionally sped up, I felt that using and making the most of
this sudden change in tempo would allow my audience to feel both
excitement and concern all in the space of my trailer. The change in
tempo would also anchor the images on screen. One section of my trailer
consisted of a fight scene between drug deal Tyson and buyer James. This
was an ideal point to edit the music around this point so that the fats
tempo matched the intensity of the violence. Later on in the trailer
Sophie gets a phone call telling her that Max has been involved in a fatal
car accident. The presented an ideal opportunity to exploit the section of
the song where the tempo slows down. This require pin point editing and
timing and would ideally play into my audiences’ emotions.
Q2. How effective is the combination of
your main product and your ancillary?
Our Poster
                                     Our first ancillary was to
                                create a poster to advertise
                                            our Soap Opera. In
                                  designing this we first had
                                to use technologies such as
                                         a high pixel camera, a
                                    tripod, lights and a green
                                        screen to capture each
                                           image perfectly. We
                                decided to take small group
                                       and two shot photos so
                                         that our storyline was
                                          connoted through an
                                   image. We had images on
                                     Craig, Charlotte and Jack
                                     together anchoring their
                                 narrative. Tyson and James
                                     together anchoring their
                                 drug dealing narrative and
                                    finally Max and Sophie at
                                  the front to show they are
                                      the main characters and
                                      have the main storyline.
Evaluation Question 2.
When it came to editing and producing the
poster we used a software called Photoshop
where we could cut our images to be exactly
what we wanted. After cropping the photos
down to the image we wanted we then
needed to arrange them in a way that would
fit them all in with enough space but also to
retain the separate storyline. We therefore
chose an arrow formation with Max and
Sophie at the from being the main characters.
The placed Tyson & James and Jack, Charlotte
& Jack either side of the main characters.
When editing the images we made Tyson’s
character a darker fade and dressed him in all
black to reflect his dark personality. Once we
had positioned our stars we had to choose a
background which we felt best suited the mis
en scene of the soap opera and the intertexual
link in relation to characters. We decided to
use a brick wall background as it connotes that
the soap is one of the street. We chose a wall
that had been run down to link into the
persona we were trying to create.
Evaluation Question 2.
Our final two aspects of the poster we need to address were the name of the show
and the branding of the channel it would be shown on. Our station branding was
relatively simple, we just needed to locate an E4 logo with no name or time on it
and edit into the bottom corner of the poster. We placed it in the bottom right
corner as after our research into poster found that this followed convention. Our
own branding in terms of the name and how we would show it was more difficult.
We had to select a colour, font, size and the positioning that would work perfectly.
We chose a colour that would stand out but that wouldn't be too bright to distract
the audience from the images. We used a red colour with a black effect over the top
to do this. The font we chose was an urban graffiti style font to assist in
communicating to our audience that this was a street based soap opera and so
would anchor our genre. Our final task with the soap name was positioning this
again we did whilst following conventions so we placed it at the top of the poster
away from character faces.
Evaluation Question 2.
Our Second ancillary was to
create a TV guide front cover.
To do this we were able to use
both our pictures and pictures
from other group so the cover
didn’t look like a one show
magazine. In creating our own
it was vita we followed           Our TV guide
established conventions of        cover to go
                                  here
other magazines such as
‘What's on TV’ and ‘TV
Choice’. All TV guide front
covers and designed to look
trashy and cheap, we
therefore had to replicate this
in the cover we would be
creating.
Evaluation Question 2.
In piecing it together we again followed the conventions of established magazine by placing
bright buttons with prices slightly un-centred, the title of our TV guide in the top right
corner and our main stars right in the middle of the magazine with other pictures
representing other soap moulded around the cover stars. Accompanied with the cover stars
we needed a heading in big bold letters with a sub heading underneath either asking a
question or delivering a shocking pieces of drama from the soap relating to the characters
Q3. What have you learnt from
  your audience feedback?




Once I had completed my soap opera trailer it was shown to an audience of A level
media students who after, gave me some constructive criticisms on what I could
improve and make more engaging. This helped me get an insight of what teenagers
who I was ideally targeting for my trailer look for in a soap opera. Questions that
were asked were pointers such as, was the dialogue clear? Were there a variety of
shot types? Is it clear what is happening at all points? (Etc).
Evaluation Question 3.
                              An interesting suggestion I received was the flip the
                         trailer on its head and use the opening sequence at the
                         end. This, when I was editing the trailer I contemplated,
                         but was unsure on what would be more interesting and
                           engaging to my audience. Therefore, hearing it off my
                             audience themselves confirmed that maybe I should
 Swap opening sequence      indeed change the order of the sequence. All parts of
 with ending sequence?         my trailer were analysed, including my music which
                         plays a key roles in anchoring and making a good trailer.
                         The song I used was a backing track of ‘Radioactive’, the
                            reason I chose this was because the tempo was faced
                                 an as a result increased tension. However, as my
                           audience pointed out there is a sequence in my trailer
                            where a bombshell is dropped, this sudden change in
                                 feeling is in the shape of a car accident. Here my
                              audience advised me to change and add in a second
                          song to change the feeling so that all emotions are felt
                             come the end of the trailer. This addition of another,
                               possibly, slow and heartfelt track would anchor the
                                       images coming from the accident sequence.
Evaluation Question 3.
Another piece of feedback I received
was off my teacher who advised me on
a shot I use at the end of the trailer. It is
the accident scene and I pan up to the
driver’s side, however, I do not show
the audience the drivers face and
instead cut the scene just before his
face is revealed. My teacher has advised
me to show his face to create drama. I
will therefore consider changing the
final shot in order to create a shock
effect. Before I hand this in I will show it
again to my audience and ask them
which version they prefer as this will           In my trailer this shot then
confirm which sequence I should go                   cuts at this moment to
with                                              another piece of footage.
                                                   This is where I have been
                                                advised to carry on the pan
                                                 and show the drivers face.
Evaluation Question 3.
                                        A final piece of feedback I received was to
                                   include a sequence I originally left out as I felt
                                           the camera work and acting wasn’t the
                                  required standard. Controversially I have been
                                            asked to first include it to see how the
                                    audience react to its quality but also because
                                    this short sequence has relevant information
                                        regarding the storyline of the soap opera.
                                          In talking part in this audience feedback
                                    exercise I have learnt valuable pointers about
                                  what my audience truly wants to watch, I have
                                  had advice on including a second song to help
A section of footage I have        anchor differencing images and to change the
not included showed the two          order of my sequences to assist in beginning
characters Max & Sophie             the trailer with shocking footage to hopefully
cuddling. I have been advised         instantly interest them. Once I have fulfilled
to include this short piece of   these feedback ideas I will ideally have a trailer
film to help my audience                             which my audience will enjoy.
understand their relationship
Q4. How did you use media technologies in the
construction and research, planning and
evaluation stages?
Construction:
When it came down to constructing our soap opera trailer we needed
technologies such as a recording camera, a tripod stand and a
microphone to help record voice over's such as the phone call.
The camera itself assisted us in getting all of our vital shots, from hand
help shots to mounting it onto our tripod and filming tracking shots.
The zoom on the camera lens enabled us to get up close and personal
shots on characters to drain out every emotion given off. The camera
itself also had a built in microphone which enabled us to record every
pieces of dialogue without using a separate piece of technology.
The tripod allowed us to track, pan and maintain focussed shots on
characters. Making sure each character was in focus on every shot
was vital in intriguing the audience. If the shots were blurry my
audience would be unsure on what is happening and become
uninterested in the sequence.
The microphone we only used after we had finished filming to provide
us with a voice over phone call we could dub over during the editing
process. Took us no more than a minute and was easy to upload onto
the computer and extract the audio.
Evaluation Question 4.
 Research:
 Before we went out and hot our footage we had to do some background research. This
 involved accessing technologies such as YouTube to look up and watch other soap opera
 trailers and episodes so that we had an idea of what existing codes and conventions we
 would be following in recording our trailer.
 Also when researching we were asked to set up our own blog so that we could publish
 various pieces of established soap opera conventions for each of us to see. Not only did
 this develop our existing knowledge on creating our own trailer but it also provided us
 with ideas for our own.
 Another part of our research was a practical
 assignment in completing a preliminary
 task. This (as previously discussed) involved
 us being put into our group and told to
 replicate 3-5 scenes out of an established
 soap. This gave us an insight into how it
 would feel to direct and produce our own
 trailer for the very time. After filming our
 preliminary task we were told to upload it to
 YouTube were we could receive some
 feedback to help us on our final trailer.
Evaluation Question 4.
Planning:
When planning our soap opera trailer we first created
our own storyboards. This gave us a chance to sit
down and discuss and plan out as a group how each
sequence would take place. This meant that on
shooting day we would know exactly what we were
trying to capture in the time we had. The assistance of
setting up our own individual blog helped as well. It
meant that any work each of us did at home by
ourselves, we could share online via our blogs for the
rest of the group to see, comment and advise on what
we could change or improve. The blog also allowed us
to publish existing products from YouTube so that if
we found a piece of footage from an established soap
opera we could send a link to our group mates and
discuss how we could use and develop some of the
conventions demonstrated.
Evaluation Question 4.
Evaluation:
When it came down to evaluating my soap opera trailer I was
given the choice of a PowerPoint, prezi presentation or a voice
over interview with visual aids. I chose to do a PowerPoint
simply because it was what I did last year for my music
magazine so I was familiar with the approach I had to take and
the way it needed to be laid out.
Link To Final
  Trailer...



http://www.youtube.com/watch?v=KhS496qNODQ

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Evaluation

  • 1. Evaluation A2 Media Alex Gibbon Soap Opera Trailer The Grove aq091759
  • 2. Link To Blog... http://alexgibbonsmedia.blogspot.com/ Link To Rough Cut Trailer... http://www.youtube.com/watch?v=oi7W3hMkpBA
  • 3. Planning... Before our group began planning our final piece we were given the task on filming a short sequence in college lasting approximately 30 seconds to help ease us into the idea of creating our own soap opera. We first each watched a different soap opera and chose a scene to replicate ourselves. We chose scenes from Hollyoaks, Coronation street etc and attempted to make them our own. Link to our first in college trailer: http://www.youtube.com/watch?v=n-aiuwNflos
  • 4. Planning... What are the interests of my target audience? Audience profile Teenagers 14-21, Male & Female Mood Board
  • 5. Planning... Scripting: Before acting out our soap opera trailer we first had to come up with character names, storylines and scripts. This allowed us to plan the scenes and discuss what lines would work well in certain situations.
  • 6. Planning... Tyson’s character has a name James’ character played the role which we felt reflected his of a nervous buyer. We felt that identity as a drug dealer. We in keeping with the stereotype also came up with a costume and conventions of how this sub that anchored the role he group look we dressed James in way playing. All black with a a similar manner only not as baseball cap, leather jacket dark coloured to connote who and hoodie created an was the veteran in this intertextual link to his dark James sequence. way of living. Craig's character played the role of a guy who was secretly seeing someone knowing Characters Jack and Charlotte she was already with someone else. This role played the role of was difficult to anchor with costume ideas so couple that appear we therefore stayed neutral and dressed him Max & to be doing just fine. However, like the everyday teenager. Craig character also has a secret dark side in the soap that the Sophie Charlotte acts out the role of a sort of audience should look out for. Max and Sophie were the goody girl but is soap operas main characters actually cheating so it was vital for them to on boyfriend Jack. stand out. However as they Jack costume is were a couple they also had that of a well to dress in a similar costume. dressed teenager This we did by using an emo subculture costume so they who has a car and what appears to be Jack & Craig were a distinctive part of the everything going Charlotte trailer. for him.
  • 7. Q1. In what ways does your product use, develop or challenge existing codes and conventions? In coming up with a media product I was put into a team of highly skilled media students. When designing my product we had to consider how our camerawork and mis en scene would challenge existing codes and conventions. Controversially I, myself had to consider the editing and sound and how they developed/challenged existing codes and conventions.
  • 8. Evaluation Question 1. Our first sequence/storyline was in an establishing medium long shot which we decided to use to represent the genre of the sequence. We decided to use this scene and shot type as we felt it related to the stereotype of what popular drug dealing scenes take place, in our soap opera it was in a rundown alleyway of a back road. The alley’s walls were old and the floor was a mixture on broken pieces on concrete and rubble. This represented the characters roles in relation to James being in pieces and resorting to drugs. In using an establishing shot we were also able to represent power and status. For example, in this shot Tyson appears as a larger character compared with the nervous James. This creates a deeper meaning in getting the message across to the audience of who is in control. When planning this scene we had not come across a drug dealing sequence in this sort of mis en scene in our background research, therefore we had to come up with the setting our self. In looking back we feel as though this mis en scene was perfect in developing existing codes and conventions to how a stereotypical drug dealing scene would take place.
  • 9. Evaluation Question 1. Our second sequence /storyline consists of a heartbreak scene by where Charlotte is at home with Craig after what appears to be some sort of behind closed doors cheating scene when her boyfriend Jack unexpectedly turns up as he’s leaving. In the first section of this sequence we decided to use a pan shot when the two characters are walking out of the room to make the audience feel as though they are stood in the position of the camera. We then continued the pan into an establishing over the shoulder shot of Jack who walks through the front door. This combined with a zoom in on Jacks face allows the audience to truly feel the emotions given off when he discovers this hugging scene. When the camera did zoom in it was vital that we kept the conventions on a close up shot that would result from the zoom. This meant making sure the characters face was centre on screen and correctly aligned so the audience felt the full force on his feelings.
  • 10. Evaluation Question 1. The music I decided to use was an instrumental backing track of ‘Kings of Leon’s’ Radioactive. This version of Radioactive had no lyrics. The reason I chose the version that had no lyrics was because I felt that it may distract viewers from the visuals and diegetic sound. The song consisted of steady beats and occasionally sped up, I felt that using and making the most of this sudden change in tempo would allow my audience to feel both excitement and concern all in the space of my trailer. The change in tempo would also anchor the images on screen. One section of my trailer consisted of a fight scene between drug deal Tyson and buyer James. This was an ideal point to edit the music around this point so that the fats tempo matched the intensity of the violence. Later on in the trailer Sophie gets a phone call telling her that Max has been involved in a fatal car accident. The presented an ideal opportunity to exploit the section of the song where the tempo slows down. This require pin point editing and timing and would ideally play into my audiences’ emotions.
  • 11. Q2. How effective is the combination of your main product and your ancillary? Our Poster Our first ancillary was to create a poster to advertise our Soap Opera. In designing this we first had to use technologies such as a high pixel camera, a tripod, lights and a green screen to capture each image perfectly. We decided to take small group and two shot photos so that our storyline was connoted through an image. We had images on Craig, Charlotte and Jack together anchoring their narrative. Tyson and James together anchoring their drug dealing narrative and finally Max and Sophie at the front to show they are the main characters and have the main storyline.
  • 12. Evaluation Question 2. When it came to editing and producing the poster we used a software called Photoshop where we could cut our images to be exactly what we wanted. After cropping the photos down to the image we wanted we then needed to arrange them in a way that would fit them all in with enough space but also to retain the separate storyline. We therefore chose an arrow formation with Max and Sophie at the from being the main characters. The placed Tyson & James and Jack, Charlotte & Jack either side of the main characters. When editing the images we made Tyson’s character a darker fade and dressed him in all black to reflect his dark personality. Once we had positioned our stars we had to choose a background which we felt best suited the mis en scene of the soap opera and the intertexual link in relation to characters. We decided to use a brick wall background as it connotes that the soap is one of the street. We chose a wall that had been run down to link into the persona we were trying to create.
  • 13. Evaluation Question 2. Our final two aspects of the poster we need to address were the name of the show and the branding of the channel it would be shown on. Our station branding was relatively simple, we just needed to locate an E4 logo with no name or time on it and edit into the bottom corner of the poster. We placed it in the bottom right corner as after our research into poster found that this followed convention. Our own branding in terms of the name and how we would show it was more difficult. We had to select a colour, font, size and the positioning that would work perfectly. We chose a colour that would stand out but that wouldn't be too bright to distract the audience from the images. We used a red colour with a black effect over the top to do this. The font we chose was an urban graffiti style font to assist in communicating to our audience that this was a street based soap opera and so would anchor our genre. Our final task with the soap name was positioning this again we did whilst following conventions so we placed it at the top of the poster away from character faces.
  • 14. Evaluation Question 2. Our Second ancillary was to create a TV guide front cover. To do this we were able to use both our pictures and pictures from other group so the cover didn’t look like a one show magazine. In creating our own it was vita we followed Our TV guide established conventions of cover to go here other magazines such as ‘What's on TV’ and ‘TV Choice’. All TV guide front covers and designed to look trashy and cheap, we therefore had to replicate this in the cover we would be creating.
  • 15. Evaluation Question 2. In piecing it together we again followed the conventions of established magazine by placing bright buttons with prices slightly un-centred, the title of our TV guide in the top right corner and our main stars right in the middle of the magazine with other pictures representing other soap moulded around the cover stars. Accompanied with the cover stars we needed a heading in big bold letters with a sub heading underneath either asking a question or delivering a shocking pieces of drama from the soap relating to the characters
  • 16. Q3. What have you learnt from your audience feedback? Once I had completed my soap opera trailer it was shown to an audience of A level media students who after, gave me some constructive criticisms on what I could improve and make more engaging. This helped me get an insight of what teenagers who I was ideally targeting for my trailer look for in a soap opera. Questions that were asked were pointers such as, was the dialogue clear? Were there a variety of shot types? Is it clear what is happening at all points? (Etc).
  • 17. Evaluation Question 3. An interesting suggestion I received was the flip the trailer on its head and use the opening sequence at the end. This, when I was editing the trailer I contemplated, but was unsure on what would be more interesting and engaging to my audience. Therefore, hearing it off my audience themselves confirmed that maybe I should Swap opening sequence indeed change the order of the sequence. All parts of with ending sequence? my trailer were analysed, including my music which plays a key roles in anchoring and making a good trailer. The song I used was a backing track of ‘Radioactive’, the reason I chose this was because the tempo was faced an as a result increased tension. However, as my audience pointed out there is a sequence in my trailer where a bombshell is dropped, this sudden change in feeling is in the shape of a car accident. Here my audience advised me to change and add in a second song to change the feeling so that all emotions are felt come the end of the trailer. This addition of another, possibly, slow and heartfelt track would anchor the images coming from the accident sequence.
  • 18. Evaluation Question 3. Another piece of feedback I received was off my teacher who advised me on a shot I use at the end of the trailer. It is the accident scene and I pan up to the driver’s side, however, I do not show the audience the drivers face and instead cut the scene just before his face is revealed. My teacher has advised me to show his face to create drama. I will therefore consider changing the final shot in order to create a shock effect. Before I hand this in I will show it again to my audience and ask them which version they prefer as this will In my trailer this shot then confirm which sequence I should go cuts at this moment to with another piece of footage. This is where I have been advised to carry on the pan and show the drivers face.
  • 19. Evaluation Question 3. A final piece of feedback I received was to include a sequence I originally left out as I felt the camera work and acting wasn’t the required standard. Controversially I have been asked to first include it to see how the audience react to its quality but also because this short sequence has relevant information regarding the storyline of the soap opera. In talking part in this audience feedback exercise I have learnt valuable pointers about what my audience truly wants to watch, I have had advice on including a second song to help A section of footage I have anchor differencing images and to change the not included showed the two order of my sequences to assist in beginning characters Max & Sophie the trailer with shocking footage to hopefully cuddling. I have been advised instantly interest them. Once I have fulfilled to include this short piece of these feedback ideas I will ideally have a trailer film to help my audience which my audience will enjoy. understand their relationship
  • 20. Q4. How did you use media technologies in the construction and research, planning and evaluation stages? Construction: When it came down to constructing our soap opera trailer we needed technologies such as a recording camera, a tripod stand and a microphone to help record voice over's such as the phone call. The camera itself assisted us in getting all of our vital shots, from hand help shots to mounting it onto our tripod and filming tracking shots. The zoom on the camera lens enabled us to get up close and personal shots on characters to drain out every emotion given off. The camera itself also had a built in microphone which enabled us to record every pieces of dialogue without using a separate piece of technology. The tripod allowed us to track, pan and maintain focussed shots on characters. Making sure each character was in focus on every shot was vital in intriguing the audience. If the shots were blurry my audience would be unsure on what is happening and become uninterested in the sequence. The microphone we only used after we had finished filming to provide us with a voice over phone call we could dub over during the editing process. Took us no more than a minute and was easy to upload onto the computer and extract the audio.
  • 21. Evaluation Question 4. Research: Before we went out and hot our footage we had to do some background research. This involved accessing technologies such as YouTube to look up and watch other soap opera trailers and episodes so that we had an idea of what existing codes and conventions we would be following in recording our trailer. Also when researching we were asked to set up our own blog so that we could publish various pieces of established soap opera conventions for each of us to see. Not only did this develop our existing knowledge on creating our own trailer but it also provided us with ideas for our own. Another part of our research was a practical assignment in completing a preliminary task. This (as previously discussed) involved us being put into our group and told to replicate 3-5 scenes out of an established soap. This gave us an insight into how it would feel to direct and produce our own trailer for the very time. After filming our preliminary task we were told to upload it to YouTube were we could receive some feedback to help us on our final trailer.
  • 22. Evaluation Question 4. Planning: When planning our soap opera trailer we first created our own storyboards. This gave us a chance to sit down and discuss and plan out as a group how each sequence would take place. This meant that on shooting day we would know exactly what we were trying to capture in the time we had. The assistance of setting up our own individual blog helped as well. It meant that any work each of us did at home by ourselves, we could share online via our blogs for the rest of the group to see, comment and advise on what we could change or improve. The blog also allowed us to publish existing products from YouTube so that if we found a piece of footage from an established soap opera we could send a link to our group mates and discuss how we could use and develop some of the conventions demonstrated.
  • 23. Evaluation Question 4. Evaluation: When it came down to evaluating my soap opera trailer I was given the choice of a PowerPoint, prezi presentation or a voice over interview with visual aids. I chose to do a PowerPoint simply because it was what I did last year for my music magazine so I was familiar with the approach I had to take and the way it needed to be laid out.
  • 24. Link To Final Trailer... http://www.youtube.com/watch?v=KhS496qNODQ