With the advent of new media, todays brands struggle to reach the right buyer with the right product. But, using current technology to meet customer needs can be daunting. In this presentation, Marc Cajolet and Ken Volk (Kronos) bridge the gap between User Experience and Marketing.
Upgrade Your Banking Experience with Advanced Core Banking Applications
Aquent/AMA Webcast: Marketing, Meet UX
1. With the advent of new media, todays brands struggle to reach
the right buyer with the right product. But, using current
technology to meet customer needs can be daunting. In this
presentation, Marc Cajolet and Ken Volk (Kronos) bridge the
gap between User Experience and Marketing.
Marketing, Meet UX
2. AMA Webcast
Marketing, Meet UX
Presenter:
Kevin Young, Managing Principal, Continuum
Moderator:
Alli Libb, American Marketing Association
Sponsored by:
•The audio portion of today’s presentation is available via broadcast audio.
•You can also dial in to hear audio
•Participants (US & Canada, Toll Free): 888 223 4959
International Participants: +1 303 223 4389
Today ’s biggest brands rely on Aquent experience and knowledge to staff their marketing, creative and digital teams. Their talent’s expertise can give your team the edge you need. To get talent that works, visit aquent.com.
Lay this over agile process Individually (as disconnected entities) each component satisfies user/functional requirements When placed together in real user context, they compete/conflict Do we want more of these from real world?
Lay this over agile process Individually (as disconnected entities) each component satisfies user/functional requirements When placed together in real user context, they compete/conflict Do we want more of these from real world?
Lay this over agile process Individually (as disconnected entities) each component satisfies user/functional requirements When placed together in real user context, they compete/conflict Do we want more of these from real world?
Lay this over agile process Individually (as disconnected entities) each component satisfies user/functional requirements When placed together in real user context, they compete/conflict Do we want more of these from real world?
Locate Kronos UX in this picture Convey interdisciplinary nature of UX
<less text>
Locate Kronos UX in this picture Convey interdisciplinary nature of UX
Update current date on master slides
Ken work on this slide – Marc work on three slides for the UX activities Ken work on three supporting slides for the Marketing Activities
Ken work on this slide – Marc work on three slides for the UX activities Ken work on three supporting slides for the Marketing Activities
Ken work on this slide – Marc work on three slides for the UX activities Ken work on three supporting slides for the Marketing Activities
Ken build this out wiith more
Ken will add some highlights
Add timing notes about the iPad, how does that affect organizations