3. Purpose of Implementation?
The purpose of implementation is to
successfully streamline a new
innovation into already established
organization or environment.
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4. What is Implementation?
Diffusion is "the process
by which an innovation is
communicated through
certain channels over time
among the members of a
social system" (Rogers,
2003, p. 10).
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5. 8 Conditions that Facilitate Implementation
1.
2.
3.
4.
5.
6.
7.
8.
Dissatisfaction with the status quo.
Knowledge and skills exist.
Availability of resources.
Availability of time.
Rewards and/or incentives exist.
Participation.
Commitment.
Leadership.
(Donald Ely, 1999)
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6. Purpose of Institutionalization
The purpose of institutionalization
and its process is “for a successful
innovation is that it is routinely used
in settings for which it was designed.
It has become integral to the
organization or the social system and
is no longer considered to be an
innovation” (Surry and Ely, n.d.).
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7. 6 Indicators of Institutionalization
1. Acceptance by relevant participants--a perception
that the innovation legitimately belongs
2. The innovation is stable and routinized
3. Widespread use of the innovation throughout the
institution or organization
4. Firm expectation that use of the practice and/or
product will continue within the institution or
organization
5. Continuation does not depend upon the actions of
specific individuals but upon the organizational
culture, structure or procedures
6. Routine allocations of time and money.
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8. Innovation Decision Process
Five stages:
1. Knowledge
2. Persuasion
3. Decision
4. Implementation
5. Confirmation
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9. Stages of the Diffusion Process
1) Knowledge – person becomes aware of an
innovation and has some idea of how it functions.
2) Persuasion – person forms a favorable or
unfavorable attitude toward the innovation.
3) Decision – person engages in activities that lead
to a choice to adopt or reject the innovation.
4) Implementation – person puts an innovation
into use.
5) Confirmation – person evaluates the results of
an innovation-decision already made.
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12. History of Bullard Elementary
Open for since 2008.
Grades 2 - 4
512 students
24 Regular Education Classrooms
Class Size Average 21 to 1 student to
teacher ratio
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13. Enrollment
High School 687
Middle School 368
Intermediate School 338
Elementary School 512
Primary School 424
As of September 19, 2013
the district 2,329 students.
(This is a 7 % growth over
the previous school year)
(Bullard ISD [BISD],
2013)
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14. Current Available Media
Each Classroom
Smart Board interactive
whiteboard
Document camera and projector
Various Classrooms
1 to 6 iPads per teacher from
technology grants
Classroom Smart Response
interactive response system
(clickers) from technology grants
Campus
2 - 24 machine Mac Desktop Labs
1 - 24 machine Mac Laptop
Mobile Lab
1 - 24 unit iPad Mobile Lab
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15. Current Strategies
Campus/ EveryTeacher
2 days of required technology staff development each summer.
Each teacher has a webpage and is required to update it each 6
weeks.
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16. Current Strategies
Various Teachers
2-4 teachers attend Texas Computer Educators Association (TCEA)
state convention each year in Austin.
2 teachers attend the Tots in Technology summer conference each
year in Galveston.
1-4 teachers attend the Area TCEA conference each year.
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17. Instructional Technologist
One Instructional Technologist for the
entire district (focus on Primary,
Elementary and Intermediate
Campuses; Grades P-6).
Meets monthly for 10-15 minutes
during team meetings to give
information and see what the teachers
need.
Works one on one by request of
teachers.
Comes into the classroom to help with
projects, and the use of media during
lessons and instruction
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18. Corporate Level
BISD Mission Statement
To prepare all students to become citizens
who are able to make informed choices for
success in a changing world.
BISD Vision Statement
Excellence through Education
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19. Implementation and Institutionalization of
Innovations at Bullard Elementary
Bullard Elementary School is
dedicated to helping its teachers to
feel comfortable in the presence of
students using technology and seeks to
have its teachers be able to streamline
technology into the curriculum. The
goal is to do this while implementing
and Institutionalizing innovations and
trends in the education field that can
best impact student learning and
support 21st century skills.
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20. Bullard Elementary’s Strengths & Weaknesses
Strengths
State exemplary campus.
Wide variety of technology available (Smart Boards,
iPads, document cameras, projectors, Mac labs etc.).
Just in time support from the technical support team
Some required staff development.
Clear Expectations from Elementary campus
administration.
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21. Bullard Elementary’s Strengths & Weaknesses
Weaknesses
Lack of teacher buy-in.
Lack of year round technology staff development.
Lack of a variety of technology training available.
Only one instructional technology specialist for all
five campuses.
Inconsistent technology expectations from campus to
campus.
Unused technology due to lack of teacher buy-in.
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23. The Problem at Bullard Elementary
The main problem at Bullard
Elementary is the lack
streamlined integration of
technology into the
curriculum. One major
contributing factor is how
technology is being
implemented and
institutionalized at the school
which is resulting in the lack
of teacher adoption or buy-in
to the integration of
technology and 21st century
skills into the classroom.
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25. Alternatives and Strategies
IDT to Develop alternative and Strategies that meet the AECT
Standards for Implementation and Institutionalization:
3.3.1 Use appropriate instructional materials and strategies in various
learning contexts.
Develop a 21st Century team of teachers to drive technology from the ground
level.
Develop and implement an online Moodle course for the district where
teachers can go for tutorials, lesson ideas, and resources that contains
strategies and appropriate ways to use instructional technology in a 21st
century classroom.
Create an online forum to discuss new and upcoming innovations, classroom
strategies, and instructional ideas should be implemented.
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26. Alternatives and Strategies
IDT to Develop alternative and Strategies that meet the AECT
Standards for Implementation and Institutionalization:
3.3.2 Identify and apply techniques for integrating ECIT innovations in
various learning contexts.
IDT to meet weekly or bi-weekly with each grade level to
answer questions and model techniques for integrating
innovations into the classroom.
Design a process for implementation and document the
process on paper or electronically for teachers.
Provide a weekly newsletter with tech tips on new
innovations and simple quick ideas for implementation.
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27. Alternatives and Strategies
IDT to Develop alternative and Strategies that meet the AECT
Standards for Implementation and Institutionalization:
3.3.3 Identify strategies to maintain use after initial adoption.
Develop a blueprint for growth and expectations.
Design a system of consistent and on-going staff
developments on use of the technology and classroom
integration.
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28. Conclusion
Bullard Elementary needs to begin seamlessly integrating
technology into everyday curriculum by focusing on the the
five steps of the Diffusion of innovation model. The model
can also be used to help teachers become aware of new
innovations, attempt a personal trial with the innovation, in
the end adopt the innovation would be the goal. Only when
innovations are implemented and a system is in place to
support institutionalization can instruction can be
consistently innovative, resulting in teacher buy in and
seamless integration of technology in the classroom.
Sunday, November 10, 13
29. References
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Drupal. (2013, October 26) Innovation [image]. Retrieved from https://drupal.org/project/private_innovation .
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Living In Bullard. (n.d). Bullard Elementary [photo]. Retrieved from http://www.bullardtexas.net/pages/living-inbullard
Maloney Properties.(2013, October 24). IT Industry [image]. Retrieved from http://www.maloneyproperties.com/
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Pajaro Valley Unified School District (n.d.) Staff Development [photo]. Retrieved from http://
www.pvusd.k12.ca.us/departments/Business_Services/Technology/staffdev/index.html.
Randy Glasbergen (1996) edu07. [cartoon gif]. retrieved from https://www.glasbergen.com/education-cartoons/?
album=4&gallery=85
Reiser, R. & Dempsey, J. V. (2012). Trends and Issues in Instructional Design and Technology (3rd ed.). Boston,
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Rogers, E. M. (1995). Diffusion of innovations, New York, NY: The Free Press.
Sunrise Signs. (2013, October 24). Awareness [image]. Retrieved from http://www.sunrisesigns.com/our-blog/
bid/52620/How-Do-I-Increase-my-Company-s-Brand-Awareness.
The Hope Institute (2011, December 2) Parent Night [photo]. Retrieved from http://www.thehopeinstitute.us/hilahosts-family-reading-night.
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