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FUNDRAISING 101




    Aron Grossman
         Voxy
      @arongro


                    1
Why raise money?



  To fund operations (hire people,
  rent space, etc.)

  To invest in new products, markets

  To grow!


                                       2
Types of Financing


                  Financing Lifecycle


                                   Private     Public
Bootstrap   Angel/Seed    VC
                                   Equity    Equity (IPO)




                    Type of Investors
   Individuals
   Incubators
   Institutional investors (VC funds)
   Strategic investors
                                                            3
What do investors look for?




       Vision                 Product       Team



                                            Exit
 Revenue Model            Market Size
                                        Opportunities




                                                        4
…That’s great, but what do I do?




    Step 1: Refine your pitch

    Step 2: Hustle!




                                   5
Step 1: The pitch




    What problem am I solving?

    How am I going to do it?

    Who do I need to do it?

    How will I turn the idea/concept into a
    business?


                                              6
Step 2: The hustle




    Promote your business
       In person
       Digitally

    Immerse yourself in the industry
       Investors want to fund businesses they
       understand



                                                7
Someone’s interested, now what?


How much to raise?

From who?

At what valuation?


Bottom line: raise money from people who:
   a) understand and can help you build your business
   b) you like!



                                                        8
THANK YOU
                    Contact:
Aron Grossman, CFO | VP of Corporate Development
                 aron@voxy.com
                    @arongro



                                                   9

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Early-Stage Fundraising 101

  • 1. FUNDRAISING 101 Aron Grossman Voxy @arongro 1
  • 2. Why raise money? To fund operations (hire people, rent space, etc.) To invest in new products, markets To grow! 2
  • 3. Types of Financing Financing Lifecycle Private Public Bootstrap Angel/Seed VC Equity Equity (IPO) Type of Investors Individuals Incubators Institutional investors (VC funds) Strategic investors 3
  • 4. What do investors look for? Vision Product Team Exit Revenue Model Market Size Opportunities 4
  • 5. …That’s great, but what do I do? Step 1: Refine your pitch Step 2: Hustle! 5
  • 6. Step 1: The pitch What problem am I solving? How am I going to do it? Who do I need to do it? How will I turn the idea/concept into a business? 6
  • 7. Step 2: The hustle Promote your business In person Digitally Immerse yourself in the industry Investors want to fund businesses they understand 7
  • 8. Someone’s interested, now what? How much to raise? From who? At what valuation? Bottom line: raise money from people who: a) understand and can help you build your business b) you like! 8
  • 9. THANK YOU Contact: Aron Grossman, CFO | VP of Corporate Development aron@voxy.com @arongro 9

Notes de l'éditeur

  1. June / July web spend up to test funnel
  2. June / July web spend up to test funnel
  3. June / July web spend up to test funnel