Crisis Team directory identifies who the team is - some beleive its important to have all crisis team info near the begining of crisis plan * right after cover page, intro, and acknowledgments - contact info such as number. email address contact information - should always have backup information too like neighbor of family members contact info
Medias spokesperson represents the company and speaks of behalf of company should have spokesperson and back up person who knows all of the info in case something happens important to have criteria for selection process power to make decisions and be accessible throughout crisis must be articulate, able to talk clearly and be polite rational, concerned and empathetic when more then one person all need to talk in one voice, deliver the same info since its such an important role, imporant to interview sample question to see how they deal w ith press