1. Public Relations In 2011 and Beyond Brannan Atkinson, APR President Atkinson Public Relations

3. PR Media relations/ publicity Crisis communications Community relations Employee Communications

6. Who is the media now?

8. PR 1.0 PR 2.0 + Blogging Social media integration Authority publishing “ Be your own media”

9. Brannan Atkinson, APR President Atkinson Public Relations [email_address] 615.963.1302