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YAHOO……! Case study presentation…. Prpared n Presented by…… Ravish Roshan
brief history…….. ,[object Object],[object Object],[object Object],[object Object]
the creation n creators…… ,[object Object],[object Object],[object Object],[object Object]
uniqueness of creation…. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing spotlight in case of Yahoo! Throwing….
advertising structure…. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
advertising strategies… contextual advertising in Yahoo! (a tool) what it means? It means showing the same link as the content being accessed by the user, ex-if any user is searching images, so link of santa-banta will be shown (as recommended premium sites for downloading images), which facilitates consumer search
the tool strikes two way… ,[object Object],[object Object],[object Object],[object Object]
money matters…. ,[object Object],[object Object],[object Object],[object Object]
advantage…. ,[object Object],[object Object],[object Object]
at present…. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
to conclude….. ,[object Object],[object Object],[object Object]
  Do U Yahoo………! so………
  At the end, a thought provoking thought, which facilitated the growth of yahoo...! “ the whims of imagination alone causes real things” Thanks You……

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Yahoo with ravish roshan

  • 1. YAHOO……! Case study presentation…. Prpared n Presented by…… Ravish Roshan
  • 2.
  • 3.
  • 4.
  • 5. Marketing spotlight in case of Yahoo! Throwing….
  • 6.
  • 7. advertising strategies… contextual advertising in Yahoo! (a tool) what it means? It means showing the same link as the content being accessed by the user, ex-if any user is searching images, so link of santa-banta will be shown (as recommended premium sites for downloading images), which facilitates consumer search
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. Do U Yahoo………! so………
  • 14. At the end, a thought provoking thought, which facilitated the growth of yahoo...! “ the whims of imagination alone causes real things” Thanks You……