We all know the old saying that time is money. It’s true, particularly in learning and development. In this session, Dr Maureen Murphy will look at the ways that will help create and improve efficiencies in your E-Learning practice using structures including templates, repository assets and resource libraries.

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Creating Efficiencies
Dr Maureen Murphy
Managing Director

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Masterclass:
Getting the most out of E-Learning
Edinburgh, Dublin, Belfast, October 2015

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Minimum
Spend
Minimum
Effort
Maximum
Impact
Creating Efficiencies
Learning and Development
Experts / Content writers
Learners

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1. Kickoff
2. Plan
3. Curate,
collate &
script
4.
Storyboard
5. Design
6.
Implement
7. Pilot
8. Refine 9. Deploy
10.
Evaluate &
Review
Structured
approach

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1. Plan
2. Curate,
collate &
script
3. Implement
& Refine
(cycles)
4. Deploy
5. Evaluate
& Review
Agile approach
Content Prototyping

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1. Planning & curating, collating &
scripting.

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Linear
Knowledge
Long

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What do you want
learners to be able to
DO
after completing
the training?

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What do learners want
to be able to
DO
after completing
the training?

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Focus on the
behaviours

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Why is this
training
needed?
Why now?
What
‘problem’
are you
trying to
solve?
What needs
to (be)
KEPT,
Improved,
Started or
Stopped?
What
training is
being
delivered
already?
What
does
‘best’
behaviour
look like?
How will we
measure /
know if
you’ve
achieved
efficiencies?
Who is
it for?

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1. Plan
2. Curate, collate &
script
3. Implement &
Refine (cycles) 4. Deploy
5. Evaluate &
Review
• DIF Analysis
• Action Mapping
• Learning Moments
• 70/20/10
• Bloom’s Taxonomy
• Stick to the outcomes
• Use scripting
templates
• Integrate work-based
learning opportunities

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D
•What do
staff find
difficult?
I
•What’s the 3
interesting
things you
want to
emphasise?
F
•What’s
frequently
asked ?

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Action Mapping
•Performance
Support•Use of
Scenarios
•Use of Metrics
•Focus on
Behaviours and why
they’re not
happening
Skills Environment
MotivationKnowledge
By : Cathy Moore

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5 Moments of Learning Need
1. Learning for the first time (New);
2. Expanding on what they have learned (More)
3. Plan & act upon what they have learned (Apply);
4. When problems arise (Solve)
5. Learn a new way of doing something (Change)
By: Gottfredson & Mosher

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Integrate opportunities from the
70/20/10 Model of Learning
On the Job
(Experiential)
Work-based Learning
Placements,
Secondments
Shadowing
Special Assignments
Social
Coaching/Mentoring
Communities of
Practice
User generated
content
Networks (LinkedIn
etc.)
Structured
(Formal)
e/m -Learning
Workshops
Webinars
Training
By: McCall and colleagues - Centre for Creative Leadership

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1. Identify
Behaviours
to KISS
•Use stories to capture
the tacit knowledge
2. Why are
they not
happening?
•Skill, Knowledge,
Culture,
Motivation?
3. What
can we
provide?
•Scenarios,
Knowledge/JITL,
incentives
4. Write your
active
Outcomes.
5. Curate/script
content based
on the core
behaviours

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Understand
Appreciate
Value

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Actively use Bloom’s Taxonomy for
your learning outcomes
Knowledge
Define, Describe, Identify, Label, List, Match, Name,
Quote, Recall, Sequence, Tell, Write
Comprehension
Conclude, Discuss, Explain, Generalise, Identify,
Interpret, Paraphrase, Predict, Review, Summarise,
Application
Use, Change, Choose, Compute, Prepare, Produce,
Role-play, Select, Show, Transfer
Analysis
Analyse, Classify, Compare, Contrast, Debate,
Deduce, Differentiate, Distinguish, Relate, Separate
Synthesis
Construct, Create, Design, Integrate, Invent, Make,
Organise, Perform, Plan, Produce, Propose, Rewrite
Evaluation
Appraise, Argue, Assess, Conclude, Critic, Decide,
Justify, Predict, Prioritise, Prove, Rank, Rate

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Working with your Content Writers / SMEs
– Combine your behaviour analysis
techniques to get the right fit.
– Have an expert practitioner as well as a
subject expert.
– Create a content/script template with
guidelines incl. word count.
– Record your expert practitioner in action
and ask SME to annotate it

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2. Implementing – Templates & Repositories

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Consider your
build efficiencies
bespoke, clone,
template or combi

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Build
Consider the reusability of the
template-based approach if you
need multiple titles, developed
by multiple internal colleagues,
sporadically or under time-
pressure.

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A consistent icon set is essential

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• <

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HTML5 Templates

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Consider your
AV efficiencies
images, audio

33. • Review the content strategy for the period –
online and offline
• Agree the categories / tags
• Agree & prep the locations – equipment,
personnel
• Take your shots
• Get Talent Release forms signed

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Imagery & Audio
1. Do a photoshoot or buy stock
library license (not too cheesy).
2. Create a searchable, categorised
bank of images.
3. Create stock audio phrases for
your template.

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Look for efficiencies everywhere
Plan
Content
planning
Build
Templates
Repositories
Apply
Work-based Learning &
Social Learning
Use Technology to
track, learn, socialise,
internalise & apply

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• What are the pain points in your development
lifecycle?
• Where do you feel you are using up valuable time and
resources?
• Reflect on what you’ve heard.
• Are there any new processes you’d like to introduce?
• What measures can you put in place to track the
effectiveness?

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