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Classical and Operant Conditioning

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A. Kent Van Cleave
A. Kent Van Cleave

An entertaining and fresh look at Classical Conditioning, plus a simplifying framework for operant conditioning.

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Classical Conditioning Kent Van Cleave, Ph.D.
Overview ,[object Object],[object Object],[object Object],[object Object],[object Object]
How I classically conditioned a squirrel ,[object Object],[object Object]
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The setup… ,[object Object],[object Object]
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Procedure ,[object Object]
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The knockdown… ,[object Object]
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Every time I would get him out of his cage, he would poo in my hand!
Hmmmm…. ,[object Object],[object Object]
Pavlov was studying the gastric function (and salivation) of dogs. He externalized a salivary gland in each of his dogs, and collected the saliva for analysis. To trigger salivation, he blew a meat powder with chili powder into their mouths.
But he noticed that they also salivated from the sound of footsteps of his technicians on the platform on which the dogs were placed—before they were given meat powder. Initially calling this “psychic secretions”, he set out to find out why they did this.
Pavlov had discovered classical conditioning… ,[object Object],[object Object],[object Object],[object Object],[object Object]
Back to the squirrel… ,[object Object],[object Object],[object Object],[object Object],[object Object]
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What are some examples of when YOU get classically conditioned?
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Watson’s genius… ,[object Object],[object Object]
 
The campaign… ,[object Object],[object Object],[object Object],[object Object],[object Object]
Copycats…
Why is this such a powerful approach? ,[object Object],[object Object],[object Object]
Operant Conditioning ,[object Object],[object Object],[object Object]
Operant Conditioning ,[object Object],[object Object]
Operant Conditioning ,[object Object],[object Object],[object Object],[object Object]
 
Give me examples, please. ,[object Object],[object Object],[object Object],[object Object]
Schedules of Reinforcement

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Classical and Operant Conditioning

  • 1. Classical Conditioning Kent Van Cleave, Ph.D.
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  • 14. Every time I would get him out of his cage, he would poo in my hand!
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  • 16. Pavlov was studying the gastric function (and salivation) of dogs. He externalized a salivary gland in each of his dogs, and collected the saliva for analysis. To trigger salivation, he blew a meat powder with chili powder into their mouths.
  • 17. But he noticed that they also salivated from the sound of footsteps of his technicians on the platform on which the dogs were placed—before they were given meat powder. Initially calling this “psychic secretions”, he set out to find out why they did this.
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  • 21. What are some examples of when YOU get classically conditioned?
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