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Treasure Data – SaaS Business Born in the Cloud
November 2015
BACKGROUND
• Founded: December 2011
• Treasure Data provides Big Data Analytics, managed in the cloud
• Remove the complexity from Big Data by replacing infrastructure
with a SaaS solution
• We own (almost) ZERO IT assets to run and manage our business
The only IT assets that
Treasure Data owns
BRIEF INTRODUCTION OF OUR BUSINESS
•Received $30M investment from leading VCs
•100+ Customers
•90 Employees
•We Collect, Store and Analyze LARGE volumes
of data = Lots of AWS
WHY WE CHOSE TO BUILD IN THE CLOUD
•No upfront capital costs to start our business
•More time to focus on building our product
•Our infrastructures costs are directly correlated to the
success of our business. We pay for what we use,
nothing more
WHY WE CHOSE TO BUILD ON AWS
•#1 Public cloud in the market with Enterprise credibility
•Enterprise Proven Scalablity – Access to 100,000s of
cores
•Reliability – 24x7x365 customer service
•Ease of Use
•Large support community – Over 1 million customers!
AWS PROVIDES WORLD CLASS SECURITY
•Security certifications includes: SOC 1, SOC 2, SOC 3,
HIPAA, ISO 9001, FISMA, IT-Grundschutz
• Global data centers across the Americas, Asia and
Europe to make it easier to comply with Data Protection
regulations
TREASURE DATA ON AWS
EC2 S3 RDS RedShift
• API Servers
(c3.2xlarge)
• Hadoop Workers
(c3.8xlarge)
• Generic Workers
(c3.4xlarge)
• Powers our
schema-free
columnar store
• 50 billion events /
day
• No capacity
planning needed
• Both MySQL
Postgres SQL
• Reduced Ops cost
• No dedicated
devops needed for
customers
• Output job results
into AWS RedShift
• Help customers
operationalize
RedShift for
analysis
BIG DATA IS COMPLEX
High Time-To-Market
High Costs
Inflexible Complex Integrations
SilosData loss
ETL Team EDW Team
BI
Team
End User
System
WE PROVIDE A SIMPLE SOLUTION
COLLECT STORE ANALYZE VISUALIZE
TREASURE DATA
BRING YOUR OWN
OR
USE OUR PARTNER
“Plug-n-play managed analytics infrastructure in the cloud”
Secure Connection
Gateway
Presto
(MPP)Hadoop
(MapReduce)
HivePig
Advanced analytics tools
Path analytics
Web analytics
A/B testing
Use case support
Gaming
Ad-tech
IOT
Real-time Access
Multi-Tenant
Plazma
Schema-less
Distributed
Columnar
Storage
Management & Operations Security Provisioning Monitoring Support
We built a very complex system on AWS
Data Sources
Streaming Collector
Bulk Loader
JS / Mobile SDKs
IoT
Server Side Loading
Collect Store Analyze
Rest API
JDBC
ODBC
Result Push
OAuth
Query Editor
3rd Party BI
Dashboard
Query Template
TREASURE DATA HAS SCALED SIGNIFICANTLY
100x
We have a global customer base
Customers in Asia, Europe and North America
Mobile & GamingMedia & AD Tech IoT Others
AWS HAS BEEN A STRONG PARTNER
• Best practices and training on AWS products
• Introduction to the broader AWS partner ecosystem
• Dedicated partner representative
• Collaboration with AWS representatives in multiple geographies
• Joint go to market activities
• Blog articles
• Webinars
• Joint Sales
Thank you!

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Kengo Horiuchi, SaaS Business Born in the Cloud :: AWS Partner Techshift

  • 1. Treasure Data – SaaS Business Born in the Cloud November 2015
  • 2. BACKGROUND • Founded: December 2011 • Treasure Data provides Big Data Analytics, managed in the cloud • Remove the complexity from Big Data by replacing infrastructure with a SaaS solution • We own (almost) ZERO IT assets to run and manage our business The only IT assets that Treasure Data owns
  • 3. BRIEF INTRODUCTION OF OUR BUSINESS •Received $30M investment from leading VCs •100+ Customers •90 Employees •We Collect, Store and Analyze LARGE volumes of data = Lots of AWS
  • 4. WHY WE CHOSE TO BUILD IN THE CLOUD •No upfront capital costs to start our business •More time to focus on building our product •Our infrastructures costs are directly correlated to the success of our business. We pay for what we use, nothing more
  • 5. WHY WE CHOSE TO BUILD ON AWS •#1 Public cloud in the market with Enterprise credibility •Enterprise Proven Scalablity – Access to 100,000s of cores •Reliability – 24x7x365 customer service •Ease of Use •Large support community – Over 1 million customers!
  • 6. AWS PROVIDES WORLD CLASS SECURITY •Security certifications includes: SOC 1, SOC 2, SOC 3, HIPAA, ISO 9001, FISMA, IT-Grundschutz • Global data centers across the Americas, Asia and Europe to make it easier to comply with Data Protection regulations
  • 7. TREASURE DATA ON AWS EC2 S3 RDS RedShift • API Servers (c3.2xlarge) • Hadoop Workers (c3.8xlarge) • Generic Workers (c3.4xlarge) • Powers our schema-free columnar store • 50 billion events / day • No capacity planning needed • Both MySQL Postgres SQL • Reduced Ops cost • No dedicated devops needed for customers • Output job results into AWS RedShift • Help customers operationalize RedShift for analysis
  • 8. BIG DATA IS COMPLEX High Time-To-Market High Costs Inflexible Complex Integrations SilosData loss ETL Team EDW Team BI Team End User System
  • 9. WE PROVIDE A SIMPLE SOLUTION COLLECT STORE ANALYZE VISUALIZE TREASURE DATA BRING YOUR OWN OR USE OUR PARTNER “Plug-n-play managed analytics infrastructure in the cloud”
  • 10. Secure Connection Gateway Presto (MPP)Hadoop (MapReduce) HivePig Advanced analytics tools Path analytics Web analytics A/B testing Use case support Gaming Ad-tech IOT Real-time Access Multi-Tenant Plazma Schema-less Distributed Columnar Storage Management & Operations Security Provisioning Monitoring Support We built a very complex system on AWS Data Sources Streaming Collector Bulk Loader JS / Mobile SDKs IoT Server Side Loading Collect Store Analyze Rest API JDBC ODBC Result Push OAuth Query Editor 3rd Party BI Dashboard Query Template
  • 11. TREASURE DATA HAS SCALED SIGNIFICANTLY 100x
  • 12. We have a global customer base Customers in Asia, Europe and North America Mobile & GamingMedia & AD Tech IoT Others
  • 13. AWS HAS BEEN A STRONG PARTNER • Best practices and training on AWS products • Introduction to the broader AWS partner ecosystem • Dedicated partner representative • Collaboration with AWS representatives in multiple geographies • Joint go to market activities • Blog articles • Webinars • Joint Sales

Editor's Notes