3. Erik Axdorph – SU Dissemination activities
Share.TEC dissemination objectives
• Raising visibility of the project and its outputs,
awareness of its potential as a European system
for TE content exchange and reuse
• Activating a European network of communities in
the area of TE
• Ensuring sustainable and coordinated expansion
of the system
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4. Erik Axdorph – SU Dissemination activities
Share.TEC dissemination
• Challenge in disseminating a product to end-users when
the actual product is incomplete and constantly
developed
• Timing of launching the product is crucial in order to
reach a sustainable system; internet users are extremely
impatient and if a service does not work, there is one
functioning only a click away
• Instead of trying to change existing attitudes within TE,
we should aim towards providing an interesting and
convincing solution
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5. Share.TEC logotype
Humanism and life Building knowledge from
A warm green colour and smaller pieces
organic shapes – to users this The learning objects/jigsaw
is about humanism, not pieces create an apple, an old
technology. Our goal is to symbol of knowledge.
create an ”organic” system with
its own life.
S Cooperation
The apple creates the letter ”S” The pieces can also be seen
– as in Share.TEC. as interacting human figures.
Reliable educational Market potential
tradition
The logo as a whole has a
A font with classical book ”corporate” feeling rather than
printing letters that have a feeling of an EU project.
looked the same for many
hundreds of years.
”Pay-off” line
Because the basics of
knowledge have not Three words explaining
changed. what this is all about. This
does not always have to
be here.
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6. Additional versions
Monocrome
For fax, screen print and other
monocrome media
Inverted
For dark backgrounds
Horizontal
Space saving, for example on
the web
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7. Erik Axdorph – SU Dissemination activities
Share.TEC website
• www.share-tec.eu
• Established 2008 by members of the Stockholm
University team with continous feedback and
suggestions from project partners
• This initial version includes information material and
related reports
• Second website version will include more features such
as integration of the Share.TEC portal and more
communication possibilities
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8. Erik Axdorph – SU Dissemination activities
Share.TEC website
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9. Erik Axdorph – SU Dissemination activities
Share.TEC website
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10. Erik Axdorph – SU Dissemination activities
Share.TEC graphical profile
• A document describing main features of the internal and
external communication methods of the Share.TEC
consortium for a consistent image and brand building
Guidelines for:
• Template for documents and presentations
• Use of the Share.TEC logotype
• Dissemination material etc.
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11. Erik Axdorph – SU Dissemination activities
Dissemination kit (start version)
• Ideas and activities are based on the Share.TEC
dissemination plan
• Share.TEC brochure
• Share.TEC flyer
• Share.TEC rollup-poster
• Downloadable material from Share.TEC website
• This first version will be distributed at events and
seminars by Share.TEC internationally and by project
partners at local institutions and contexts
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12. Erik Axdorph – SU Dissemination activities
Upcoming events
• Dissemination event: third workshop and pilot system release
feedback, April, 2010, Heerlen. Strong focus on end-users: teacher
trainers/teacher educators and repository owners.
• Production of a Share.TEC trailer. Later to be presented and
communicated at events and related Share.TEC presentations
• Presentation of Share.TEC at OER conference in Stockholm, winter
2009/2010
• Presentation of Share.TEC at Online Educa Berlin Conference in
2011, Berlin
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