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bChannels Experience and Expertise
Alliance Solution Workshops



Who We Are
bChannels is a specialist in the development and optimization of routes to market and
channel engagement process for global technology companies. Our team of
consultants work with channel leaders in the world’s largest technology businesses to
develop effective channel strategy and process. We have people based in North
America, Europe and Asia.
Who We Work With
bChannels works with clients in every technology sector including Telco (with Cisco,
Avaya and Alcatel-Lucent), Hardware (with Samsung, LG and Lenovo) and Software
(with Symantec, VMware and SAP). Intel is our largest client.
Solution Discovery Workshop
Commitment to a joint technology solution and customer value proposition is key to a
successful alliance relationship. That’s especially the case when global organizations
build local solutions in key territories with alliance partners, whether Service Provider,
Integrator or Technology partner. bChannels offers proven methodology and tools to
take you and your alliance partner through the journey to meaningful value proposition
and improved channel sales.




What We Do
This is a joint process involving executive, sales, marketing and product offer
stakeholders. The workshop is facilitated by bChannels channel experts who have
worked successfully to develop alliances with NetApp, Symantec, Fujitsu, Siemens and
many other global technology vendors. We provide an end to end process that
includes goal setting, pre-calls with the key workshop attendees and follow up after the
workshop to drive activity. We assign a lead consultant who stays with the process
throughout. Meeting and phone call logistics are handled by our team to minimize
admin load for our clients. bChannels develops the project plan based on output from
the workshop and follows up to ensure that outputs are delivered.
For more Information
Check out our website at www.bChannels.com or contact Matt Rowland-Jones on
matt@bchannels.com.

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bChannels experience and expertise - solution workshops

  • 1. bChannels Experience and Expertise Alliance Solution Workshops Who We Are bChannels is a specialist in the development and optimization of routes to market and channel engagement process for global technology companies. Our team of consultants work with channel leaders in the world’s largest technology businesses to develop effective channel strategy and process. We have people based in North America, Europe and Asia. Who We Work With bChannels works with clients in every technology sector including Telco (with Cisco, Avaya and Alcatel-Lucent), Hardware (with Samsung, LG and Lenovo) and Software (with Symantec, VMware and SAP). Intel is our largest client. Solution Discovery Workshop Commitment to a joint technology solution and customer value proposition is key to a successful alliance relationship. That’s especially the case when global organizations build local solutions in key territories with alliance partners, whether Service Provider, Integrator or Technology partner. bChannels offers proven methodology and tools to take you and your alliance partner through the journey to meaningful value proposition and improved channel sales. What We Do This is a joint process involving executive, sales, marketing and product offer stakeholders. The workshop is facilitated by bChannels channel experts who have worked successfully to develop alliances with NetApp, Symantec, Fujitsu, Siemens and many other global technology vendors. We provide an end to end process that includes goal setting, pre-calls with the key workshop attendees and follow up after the workshop to drive activity. We assign a lead consultant who stays with the process throughout. Meeting and phone call logistics are handled by our team to minimize admin load for our clients. bChannels develops the project plan based on output from the workshop and follows up to ensure that outputs are delivered. For more Information Check out our website at www.bChannels.com or contact Matt Rowland-Jones on matt@bchannels.com.