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@LisaMariJones 
#RecruitClever 
Social Media Strategy for 2015 
Barclay Jones 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Lisa Jones 
LisaMariJones 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
We help recruiters to use social 
media to generate business and 
attract talent 
We use “rec tec” to speed up 
process and make recruiters more 
competitive 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Social media has just made 
some recruiters take their 
traditional approach online… 
…. and shout louder! 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Lewis Hamilton… 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Do you have any idea? 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Be a super spy! 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Mobiles are so yesterday 
We read 25% 
slower online 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
What’s your stat? 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
What’s 
their 
device? 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
What are you 
measuring? 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Junk 
food 
content 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
A great sourcing strategy… 
…. is now all about attraction 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
… the realization that it’s about THEM not YOU 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
… what’s there to talk about? 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
And it’s all about THEM… 
…. not you! 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Passives are the new Black 
91% want to see a 
brand on a job 
before reviewing it 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Why try and attract? 
44% look for content to 
improve their skills and 
help their career path 
(NOT jobs) LinkedIn Talent Trend 2014 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
#RecruitClever 
29 
Are you a clever recruiter? 
Webinars 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
November 
30 
Friday 
28 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
…and Review 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
32 
Push the button! 
Recruitment Technology and Social Media for Recruiters barclayjones.com
@LisaMariJones 
#RecruitClever 
Lisa Jones 
LisaMariJones 
Recruitment Technology and Social Media for Recruiters barclayjones.com

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