1. The Day Analog Died. Brian Bridges CLRN.org

2. I know how Murdoch got into trouble.

3. Let’s play, “Guess your password.”

4. 1998 10 Most Common Passwords.

5. 1212 10 Most Common Passwords.

6. 2222 10 Most Common Passwords.

7. 0852 10 Most Common Passwords.

8. 5683 10 Most Common Passwords.

9. 5555 10 Most Common Passwords.

10. 1111 10 Most Common Passwords.

11. 2580 10 Most Common Passwords.

12. 0000 10 Most Common Passwords.

13. 1234 10 Most Common Passwords.

14. Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns Clayton Christensen and Michael Horn

15. Disruptive Innovation Theory Customers’ needs tend to be stable Companies improve their products Most innovations improve products for current customers Some sustaining innovations represent dramatic breakthroughs

16. Sustaining the Camera

17. Disruptive Innovations… NOT a breakthrough improvement Existing customers can not utilize it And are not attracted to it Benefit “non consumers”

18. The Disruptive Cycle Competing for non-consumers Technology improves / cost declines Compete for original customers

19. Digital Cameras When was the digital camera invented?

20. The Camera Disruption First digital camera by Kodak (1975) .01 megapixels

21. The Camera Disruption First digital camera by Kodak (1975) .01 megapixels Kodak DCS 100 (1991) 1 Megapixel for $13K Film still thrived

22. 1999: 2MB Camera

23. “The digital camera market just exploded this year.” And Kodak stock began a long slide down NY Times: Christmas, 2001

24. Change is a Process

25. Digital Books When was the first digital book created? 1971 Project Guttenberg

26. The First e-book When, in the course of human events, it becomes necessary for one people to dissolve the political bands which have connected them with another,

27. The First e-reader

28. E-book Timeline

29. Project Gutenberg www.gutenberg.org > 33K free e-books EPUB format (among others) July 2010: Amazon.com reports e-book sales have surpassed printed books.

30. Change is a Process

31. Textbook Deathwatch: The Digital Textbook Revolution

32. Virginia Adopted CK-12 Physics book to supplement HS Physics book

33. Texas: H.B. 4294 Allows state to adopt electronic textbooks Textbook funds may be used to purchase technological equipment necessary to support electronic textbooks

34. Texas H.B 4294 eTextbook publishers may submit updated content for review Districts/schools may select a subscription-based electronic textbook

35. TexasH.B. 2488 Authorizes colleges or the state to develop open source textbooks for use in classrooms

36. California Legislation AB 1398, relating to the use of textbook funds Redefines “technology-based materials” to include electronic equipment required to use them

37. California Legislation SB 247 relating to high school textbook purchases Textbook funds may be used to purchase electronic versions Districts must ensure all students have access at home & school

38. California Digital Textbook Initiative Phases 1 & 2: Free or Open Source Phase 3: Online & Interactive High School Math, Science, & History-Social Science

39. Phase 1 page

40. FDTI Results

41. Three Directions for Digital Textbooks

42. Flat & Linear Digital Books

43. Comparing eReader Models Amazon Kindle Series B&N Nook Apple iPad

44. Amazon Kindle Introduced November 2007 Kindle 2, Feb 2009, $259 Current Price: $114/$139 Format: AZW (proprietary)

45. B&N Nook Introduced 2009 @$259 Current Price: $139 Formats: ePub, PDF

46. Apple iPad Introduced 2010 @ $499 Format: DRM-enabled ePub

47. Online, Interactive

48. Renting Textbooks

49. CourseSmart

50. CourseSmart Macroeconomics List Price: $210 Amazon: $110 Kindle: $88 CourseSmart: $58

51. Rent Textbooks?

52. Never!!!

53. Really?You’ve been here before Discovery Streaming Learn 360 Safari/Montage

54. Oregon & Hawaii Just Did Discover Education Science for K-8 Online, subscription-based Textbook, virtual labs, simulations, video clips, & assessments

55. Digital Textbook Downloadable or readable online Professors have full edit rights Embed video, multimedia, & assessments Receive royalties Priced at 40% of retail Macmillan:DynamicBooks

56. Ipad-Centric

57. HMH FUSE Algebra I Interactive digital textbook Direct instruction, Support, assessment & intervention 400 students / four district pilot

58. Digital Textbooks: Next Stop? Electronic textbook = textbook - book

59. Electronic Textbook Electronic Textbook = (Textbook – book) + streamed lecture clips + streaming video clips + interactive apps + multimeda + assessment + “live” links

60. Benefit of Electronic/Interactive Resources Easily updated Student centric Address a variety of learning modalities

61. Digital Textbook Growth

62. Online Course Revolution Just as digital textbooks grew first in colleges, online course growth has preceded growth in K-12.

63. Online Learning When were online courses invented?

64. Online Correspondence 1728 Boston Gazette Ad Teacher seeking students with lessons mailed weekly

65. A Long Evolution Correspondence Courses Distance Learning (satellite) courses Instructional Learning Systems 1999: Florida Virtual School

66. Online Course Growth Allan & Seaman/Sloan Consortium Class Differences: Online Education in the United States, 2010

67. Students Learning Online 2002: 1.6 million students 9.6% of enrollment 2005: 3.2 million students 18% of enrollment 2009: 5.6 million students 29% of enrollment Online learning increases by 20% each year

68. You see the train coming?

69. 75% believe that online courses are as good or better than face-to-face instruction. 60% of academic leaders believe that there is increasing competition for online students in higher education. Comparing Learning Outcomes

70. Survey of Online Learning Preparedness, 2010 Education Week/Blackboard

71. Survey Demographics August 2010 9400 responses, across all district sizes, and states 18% from Superintendents and Asst. Superintendents 12% from Directors of Curriculum or Instruction

72. Students are NOT able to take all the courses they want. “lack of available staff”

73. Students need personalized pacingStudents need more learning time outside school

74. Students need additional or alternative credit recovery opportunities

75. Your district meets students online learning needs Denial

76. Your districts wants to deliver courses virtually

77. Only non-consumers like the menu at the Disruptive Innovation restaurant

78. Project Tomorrow Why are Students choosing online courses?

79. Why are Students Choosing Online Courses? Earn college credit Work at my own pace Class not offered at my school Complete HS requirements Better fits my schedule

80. Online Course Non-Consumers Orphan Courses AP anything / World languages Independent Study Credit Recovery College Credit Summer School Home School

81. Disrupting Class @ Online Courses 2013: Tipping point 2019: 50% of all

82. The US Market for Self-paced eLearning Products and Services: 2010-2015 Forecast and Analysis Ambient Insight Summary posted at T.H.E. Journal

83. Product Substitution When consumers begin buying the disruption instead of the original product.

84. 2010-2015 Growth

85. How do you know if it’s any good?

86. Self- Reviewing Resources Just like you do now for high school textbooks.

87. CCSESA TTSC Survey Online Credit Recovery Programs August 2010

88. Describe the Selection Process Vendor demonstrations Open bid to vendors Cost

89. CLRN Online Course Reviews CLRN reviews HS ELA & Math courses Common Core and the original recipe standards. National standards for quality online courses

90. Individual Course Review

91. Who are the Players? From Keeping Pace 2010

92. State Virtual Schools Run by a state education agency Offering individual courses State-wide reach Florida Virtual School & Michigan Virtual School

93. Multi-District Full-Time Online Schools Charter or District Run Offering Full Time Courses State-wide Reach California Virtual Academy Flex Academies Connections Academy

94. Single District Programs Run by a Single District Full Time or Supplemental Offering Courses only to District Students

95. Commercial Players Florida Virtual School / Pearson K12.com Aventa, Kaplan, A+, … Connections Academy/Pearson Advanced Academics Plato Apex Odysseyware And on and on

96. Florida Virtual School Founded 1997 Internet-based public high school FLVS gets the ADA 100 courses available to all students in Florida Licensed by Pearson in the other 49

97. FLVS Growth Data

98. K12.com Courses Math English History Science World Languages Electives

99. K.12 Math Courses Math Foundations Algebra I & II Geometry Pre-Calculus/Trig AP Calculus AP Statistics Independent Study $30/month Teacher-supported $375/semester

100. Virtual charter school 10, district sponsored charter schools around CA. Curriculum provided by K12.com California Virtual Academy

101. California’s Virtual Academies >50 CA Virtual Schools 2010/11 enrollment: 20,000 students $120,000,000 ADA lost

102. Will Online Courses Put K-12 Schools Out of Business?

103. Stock Price January 1999 – January 2011 The Kodak Slide 1999: $63/share 1/2002: iPhoto Released 1/2011: $5.50/Share This could be the trend line for your ADA the next 12 years. 92% decrease over 12 years

104. Established vs. Disruptive Digital cameras destroyed Polaroid, Fuji, and nearly Kodak. Charter school competition. Online Schools- State-led Virtual Schools w/o boundaries.

105. Disruptive in Florida

106. 7K Students / No Teacher 54 schools & 7,000 students Virtual Classrooms/e-learning labs 40 students. One class “facilitator.” Curriculum from Florida Virtual School

107. Play to your strengths But prepare for the future. What do you offer that online schools/courses can’t? Non-consumer students at your school Offer online courses that meet your students’ needs.

108. The Rise of K-12 Blended Learning January 2011 Michael Horn & Heather Staker

109. Blended Learning Only 10% of students will join virtual schools. Blended learning (blended/hybrid) will dominate Six probable models

110. Six Blended Models 1. Face-to Face Driver Face-to-face teachers deliver most of the courses. Teacher utilizes online learning on a case-by-case basis to supplement or remediate. 2. Rotation Students rotate on a fixed schedule between online learning and face-to-face.

111. Six Blended Models 3. Flex Online platform delivers most of the curriculum. Teachers provide on-site support as-needed. 4. Online Lab Online platform delivers the entire course. Paraprofessionals supervise.

112. Six Blended Models 5. Self-Blend Students choose to take one or more courses online to supplement the school’s catalog. 6. Online Driver An online platform and remote teacher delivers all the curricula. Students work remotely.

113. The Rise of K-12 Blended Learning Online learning has the potential to be a disruptive force that will transform … America’s schools into a new model that is student-centric, highly personalized for each learner, and more productive… Michael Horn

114. Independence Days 1743 1971 1975

115. 10 Reasons Why Students Prefer Learning Online Virtual School Symposium Panel

116. 10 Reasons I can sleep in. I can pursue my passions. I can focus on my work without distractions from my classmates. I can move at my own pace. I don’t have to compete to share my thoughts and ideas.

117. I can take more interesting classes. I can learn with a schedule that meets my needs. I can learn despite health issues that might get in a way of a traditional class setting. I can easily communicate with my teacher when I need to. I can easily communicate with my classmates whenever I want. 10 Reasons

118. Links and Contact http://brianbridges.org

119. The Day Analog Died. Brian Bridges CLRN.org