Social Evolution: From the Social Helpdesk to True Social Marketing - BDI 11/15/12 Financial Services Social Communications 2012: Case Studies and Roundtables
Case Study: Social Evolution: From the Social Helpdesk to True Social Marketing
Presented by: Jeff Jordan, Senior Executive Global Alliances, Adobe Social
Social CRM was just the beginning. Social marketers must evolve beyond reduced call-center volume and engagement to generating revenue and business impact. Come learn how to evolve your company's use of social media from "the social help desk" to a measurable, revenue-generating marketing channel.
www.bdionline.com
Similar to Social Evolution: From the Social Helpdesk to True Social Marketing - BDI 11/15/12 Financial Services Social Communications 2012: Case Studies and Roundtables
Similar to Social Evolution: From the Social Helpdesk to True Social Marketing - BDI 11/15/12 Financial Services Social Communications 2012: Case Studies and Roundtables (20)
7.pdf This presentation captures many uses and the significance of the number...
Social Evolution: From the Social Helpdesk to True Social Marketing - BDI 11/15/12 Financial Services Social Communications 2012: Case Studies and Roundtables