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The Art of Recipe Writing
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Recipe development basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Developing a voice/recipe style ,[object Object],[object Object],[object Object],[object Object],[object Object]
Developing a voice/recipe style ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Best practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recipe elements ,[object Object],[object Object],[object Object],[object Object]
Recipe elements ,[object Object],[object Object],[object Object],[object Object]
Recipe elements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Going pro ,[object Object],[object Object],[object Object]
Finding clients ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Pricing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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The Art of Recipe Writing IFBC

  • 1. The Art of Recipe Writing
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Notes de l'éditeur

  1. I don’t think this is relevant to bloggers vs. manufacturers.
  2. Voice: Decide who you want to be: ex. encouraging, reassuring, enthusiastic, passionate. Authoritative and expert Style: decide how much content to explain, link to the rest
  3. Voice: Decide who you want to be: ex. encouraging, reassuring, enthusiastic, passionate. Authoritative and expert Style: decide how much content to explain, link to the rest
  4. Not sure what you mean by “formats.” I don’t think anyone uses a narrative style. Re photos, let’s discuss whether to show just the finished dish, step-by-step, special techniques.
  5. Not sure what you mean by “formats.” I don’t think anyone uses a narrative style. Re photos, let’s discuss whether to show just the finished dish, step-by-step, special techniques.
  6. Not sure what you mean by “formats.” I don’t think anyone uses a narrative style. Re photos, let’s discuss whether to show just the finished dish, step-by-step, special techniques.
  7. Ah, I think Ms. Kidd would beg to differ, or at least want you to include food magazines available here in the US and Canada. I would. I would also include the Food Substitutions Bible for recipe development -- it’s a super resource.
  8. I would move this to the end, as an optional thing.
  9. This too.