Credentials

1. [ February 2011 ]
PRIVILEGED AND CONFIDENTIAL PROPRIETARY INFORMATION
This document contains confidential and proprietary information and is intended only for the individual(s) named. If you are not the
named addressee, you should not disseminate, distribute, or copy this document. Please return the document immediately, if you have
received this document by mistake and destroy any copies. Code.me, 1580 Sawgrass Corporate #130, Sunrise, FL 33323-2860 USA.

2. Hey YOU!
This presentation is not designed just for you to view,
but to help you share your thoughts and ideas about your business,
your brands, your products and your services.
Meanwhile, you could know us a little bit better.
// How to use this presentation
Credentials Proprietary and confidential Code.me

3. 1. Introduction to Code.me
2. Leadership Team
3. Data Oriented Agency
4. We are Different
5. Selected Clients
6. Areas of Expertise
7. Scope of Services
8. Our Process
9. Case Study
10. Our Work
11. Get in touch
12. Offices Contacts
13. Questions
// Summary
Credentials Proprietary and confidential Code.me

4. // A new force in global digital marketing
We are Global. We think Interaction.
We breathe Social Media. We dream
CSS/HTML. We build 360°marketing
campaigns. We deliver 24/7.
• Headquarters in Miami with a strong established network across 9 offices
located all over the world.
• Independently owned.
• Full service digital agency.
• Extensive experience in creating and managing interactive strategies and
campaigns for a wide range of clients of all sizes located globally.

5. // Code.me around the world
A workforce of 80 team members located in 9 offices around the world
• Miami
• London
• Paris
• Cluj-Napoca
• Moscow
• Hong Kong
• Dubai
• Bangalore
• Tokyo

6. // Management Team
Credentials Proprietary and confidential Code.me
Benoit DuverneuilJuan Carlos Arzola Narinder Dhiensa
Franck Briand
Co-Founder & US ManagerCo-Founder Asia Manager
Western Europe Manager
Katrin Mueller
UAE Manager
Marianna Moravova
Eastern Europe Manager

7. Our fist name is code.me and our last name is measure.me
• $1.2 billion: Annual revenue of online businesses and revenue streams designed and developed
by Code.me.
• $90 million generated by our affiliate strategies.
• 150 million Monthly visitors to websites and applications created by code.me.
• 2 million discussions generated by our social media tactics every day.
• 200 millions emails designed, optimized and delivered in 2009.
• 4.5 million is the number of mobile apps designed by Code.me that have been downloaded last year.
• 0.11 seconds is how often someone visits one of our client's websites or use one of their apps.
• 1.1 seconds is how often someone clicks on one of our client's search engine sponsored keywords.
• 12 seconds is how often someone clicks on one of our client's banners.
// A data-oriented agency

8. • Interruption > Engagement
We engage small audiences for a long time instead of engaging large audiences for a short time.
• Mass Media: Unique Channel > Multichannel
• Brand Perception > Brand Experience
We are expert in brand interaction, not just in brand message.
• Consumer as Audience > Consumer as Media
Don’t matter how big they are, our client’s brands will never have enough money to
outspend consumers.
• Persuasion > Utility
We are putting more effort into helping consumers instead of selling them.
• One-to-many > One-to-one
From mass-messaging to mass-customization. Broadcasting vs Narrowcasting.
• Controlled Communications > Open Conversations
We market consumer-to-consumer instead of brand-to-consumer.
• Full Scale > Agile
The agile approach requires fewer people, fewer layers and provide more autonomy.
• Time-based Pricing > Value to the Client
Clients don’t buy activities but their outcome.
// We are different
Credentials Proprietary and confidential Code.me

9. We had the privilege to work with some great national and international
brands and organizations, in a wide range of sectors, over the years.
// Selected Clients

10. • Automotive
• Aerospace & Defense
• Financial Services & Transactions
• Careers and Employment
• Consumer Brands
• Electronics
• Entertainment & Media
// Areas of Expertize
• Mobile & Telecoms
• Public Sector
• Real Estate
• Retail
• Social Media & PR 2.0
• Technology
• Travel

11. // Scope of services
Consulting & Strategy
Web Services
Technology
Internet Marketing and
Optimization
Custom modules development
and Integration
Social Media
Print & Imagery
Staffing
A network of key partner > A 360 degree coverage
Corporate Advertising, Crisis Management, Events and Roadshows, Internal Communication, Incentive, Human Resources,
Knowledge Management, Change Management, Intranet and Enterprise 2.0 tools and services, Press Relations and Public
Affairs…

12. Consulting & Strategy
• Brand & Identity Development
• Organizational Consulting
• Market Analysis and Benchmark
• Segmentation & Personas | User Research
• Behavioral Research
• Monetization Strategy & Business Development
• Coaching
• Marketing Strategy and Planning
• Business Process Mapping and Re-Engineering
• Right Management | Brand Protection
// Our Services
Credentials Proprietary and confidential Code.me

13. Web Services
• Design: Web | Graphic | Motion | Mobile
• User Experience & Interaction
• Web Development
• Application Development and Architecture
• Information Architecture
• Content Management Systems (CMS)
• Content Strategy & Development
• Application Design and Programming
• E-Commerce Solutions
• iPhone, Android and Mobiles Apps
• Augmented Reality
// Our Services
• Hosting
• Site Maintenance and Web Updates
• Web Project Management Services
• E-learning platforms
• Advergames and Flash Games
• Microsites and Digital Brochures
Credentials Proprietary and confidential Code.me

14. Technology
• Development Frameworks: Symfony | Django | Ruby on Rails | Catalyst | jQuery
• CMS integration: Drupal | Wordpress | MovableType | Custom CMS | Expression Engine
• Mobile Devices: iOS, Android, Google App Engine
• Server Side Development: PHP| Javascript |Java | .Net | PHP | Python | Ruby | Perl
• Agile Methodology
• Software Architecture
• System Integration
• Intranet / Extranet and Enterprise 2.0 platform Integration
• CRM Integration
• Data Sources and Aggregation
// Our Services
Credentials Proprietary and confidential Code.me

15. Internet Marketing and Optimization
• Display Advertising
• Email and CRM
• Search engine Marketing (SEM)
• Search Engine Optimization (SEO)
• Web Analytics
• A/B and Multivariate Testing
• Usability and Accessibility Testing
• Captology
• Eye-Tracking
• Site Monetization
• Marketing Automation
• Campaign Performance Measurement
• Lead Generation and Management
• Viral Marketing
• Mobile Marketing
• Online Reputation Management
• Affiliate Marketing
• Media Planning & Buying
// Our Services
Credentials Proprietary and confidential Code.me

16. // Our Services
Code.me helps organize your presence in online media and try to ensure
your brand has a steady dialogue.
Social Media
• Social Media Advertising
• Custom Modules
• Facebook Apps
• Custom Facebook Pages
• Custom Twitter Pages
• Twitter Apps
• Social Media Campaigns
• Social Media Mashups
• Social Media Press Releases
• Strategy and Implementation
• Viral Content Seeding
• Social Media Audit
• Social Media Policies and Procedures
• Blogging, creation, coaching and maintenance
• Social Media Management / Community Manager
• Social Media Monitoring
Credentials Proprietary and confidential Code.me

17. Real-time reporting Retrospective ReportingCommunication Planning
Strategic Plan for
Social Media
Planning
Insight
Implementation
Plan
Engagement
&
Execution
Reporting / Analysis
How has it
contributed to
our overall
comms plan?
// Example of Social Media Plan
Credentials Proprietary and confidential Code.me

18. Print and Imagery
• Branding and Logo Creation
• Brochures and Print Services
• Studio Photography
• Motion
• Web
• Broadcast
• Film Industry
• Events Design
// Our Services
Credentials Proprietary and confidential Code.me

19. // Our Services
Staffing
• Account Manager
• IT Specialist
• QA Lead
• Webmasters
• CMS Senior Developer
• Freelance Designers
• Freelance Developers
• Copywriters
• Social Media Manager
Credentials Proprietary and confidential Code.me

20. A strong strategy foundation coupled with renown
Creative, Technology & Engagement Execution Ability
// Our Process
Credentials Proprietary and confidential Code.me
Agile Manifesto
• Individual Interactions over
Processes & Tools.
• Working Software over
Comprehensive
Documentation.
• Customer Collaboration over
Contract Negotiation.
• Responding to Change over
Following a Plan. Typical Scrum Process

21. // Case Study
Challenge
- Code.me and Show.me wanted to create an environment that
fosters interactions and allows real estate professionals, buyers &
sellers but also homeowners to share their knowledge and achieve
more successful transactions.
- The site was supposed to encourage user participation and allow
content and features management across multiple languages and
countries (localization, not translation).
- Altogether deliverables ranged from strategy, information
architecture, user experience design, visual design and custom
HTML/CSS development – all as part of a coordinated multi-agency
and internal client project team.
Solution
- Code.me created a deep user experience taking online real estate
to a new level of innovation and simplifying a complex market to
millions of users.
- Code.me worked closely with the Show.me teams but also with
dozens of professionals who help us to concept the multiple
applications, business process and new market business models,
and then bring that brand to life in a user experience that includes
the site, advertising, localization, social media presence and a mobile
interface.
Credentials Proprietary and confidential Code.me
Results
- Successful Private Beta, far exceeding expectations.
- The platform incorporates a blog engine, rich-media listings, dynamic user profiles, a resources center, a lead
generation system & multiple 2.0 tools which makes Show.me the most complete real estate solution on the market.
- Code.me’s staff also managed the QA process for the launch of the Private Beta of the site.
- The platform is localization ready and he currently modified by a network of local country managers.
- Show.me aggregates, de-duplicate and translate millions of listings from all over the world making it the largest
international real estate destination site.

22. // Case Study
Credentials Proprietary and confidential Code.me

23. // Case Study
Credentials Proprietary and confidential Code.me

24. // Case Study
Credentials Proprietary and confidential Code.me

25. // Case Study
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26. // Logos | Identity
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27. // Webdesign
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28. // Webdesign
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29. // Ecommerce
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30. // Facebook Apps
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31. // iPhone/iPad & Android Apps
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32. // iPhone/iPad & Android Apps
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33. // Matte Painting, Special Effects
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34. // Motion Design, Broadcast, Digital
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35. // Motion Design, 3D
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36. // Communicating Objects
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37. // Interactive Installations
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38. // Illustration, Advertising
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39. // Interior Design
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40. // Get in Touch
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Narinder Dhiensa
UK Manager
T: +44 (0) 20 8123 9005
Email: ndhiensa@code.me
Twitter: @Nind
London Victoria – Portland House – Bressenden Place
London SW1E 5RS
United Kingdom
UK@code.me
www.code.me

41. Credentials Proprietary and confidential Code.me
// What can we do for you?
<Thank you>