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1  sur  14
5305 West Sixty-Fourth Street
  Edina, Minnesota 55439
      (952) 921-0370
Are you unable to find a distributor
          for your brands?

Are you unable to place some of your
brands because your distributor already
  sells too many other brands in that
              category?



                                          2
Where does this leave you and
        your portfolio?

Where do you rank in importance
 at your respective distributors?


What are your options?

                                    3
We are your best option!
The Binder-Edelstein Company is a focused
 group with a selective portfolio.

 We partner with suppliers and distributors to
 increase our supplier’s importance at the
 distributor level.




                                                 4
We are your best option because
 we...
1.   Bring added value to our distributors - increase
     distribution and sales in the on & off premise
     trade channels.
2.   Are depletion driven – our job begins when
     your merchandise arrives at the distributor
     warehouse.
3.   Know the people and the politics in our
     markets.
4.   Are successful. We evolve in our ever
     changing industry.

                                                    5
At your direction, we will review &
enhance your current market strategy,
and complement the work of your
distributors to:

    • Increase distribution
    • Expand shelf presence
    • Improve display activity



                                        6
How will we accomplish this?

              Consistency & Focus
   Pricing, distribution and incentive programs.
   Distributor “work withs”.
   Work independently with chains and independent retailers.
   Regular and consistent presence in front of the sales force.




                                                                   7
We will do more than a state or
regional manager at less cost with
greater results!
No more…
     expense reports.
     auto expenses.
     office expenses.


       We are your most cost
         effective option!
                                     8
Our Company Values are:

• Integrity and Respect – we strive for honesty and
  respect when dealing with our suppliers, distributors
  and retailers.

• Tenacity – we have a “can do” attitude when working
  to achieve a goal.

• Teamwork – within our organization, we work closely
  with each other and seek the same relationships with
  our suppliers and distributors.

• Accountability – we strive to provide the best service
  to our distributors, retailers and suppliers.




                                                           9
What else can we do for you?
• Review and advise you on your marketing plan and pos.
• Is your plan appropriate for your respective markets?
• Will your pos capture the attention of distributor salespeople
  and the trade?
• Are you effectively managing your current pos budget?
• Do you leave money on the table when you create market
  pricing?

  We offer these services on an “ala carte” basis!



                                                               10
We are in business because your
distributors are unable to
accomplish your objectives.

Our goal is to work with them to
achieve mutual success.




                                   11
What territory do we cover?

    Minnesota
    Wisconsin
    North Dakota
    South Dakota     MN

    Nebraska




                              12
• We are your most professional and cost effective
    option.
•   We will enhance your market strategy and
    complement the work of your distributors in our
    markets.
•   We offer a full line of marketing and brand
    management services.
•   We bring consistency and focus to achieve your
    market goals.
•   We strive to follow our Company’s values to achieve
    your goals.


                                                          13
TOGETHER…...
  We will achieve your goals and objectives.

Our success will be your success!


                                                 14
                                               03/13

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Distributor Partnership Options

  • 1. 5305 West Sixty-Fourth Street Edina, Minnesota 55439 (952) 921-0370
  • 2. Are you unable to find a distributor for your brands? Are you unable to place some of your brands because your distributor already sells too many other brands in that category? 2
  • 3. Where does this leave you and your portfolio? Where do you rank in importance at your respective distributors? What are your options? 3
  • 4. We are your best option! The Binder-Edelstein Company is a focused group with a selective portfolio. We partner with suppliers and distributors to increase our supplier’s importance at the distributor level. 4
  • 5. We are your best option because we... 1. Bring added value to our distributors - increase distribution and sales in the on & off premise trade channels. 2. Are depletion driven – our job begins when your merchandise arrives at the distributor warehouse. 3. Know the people and the politics in our markets. 4. Are successful. We evolve in our ever changing industry. 5
  • 6. At your direction, we will review & enhance your current market strategy, and complement the work of your distributors to: • Increase distribution • Expand shelf presence • Improve display activity 6
  • 7. How will we accomplish this? Consistency & Focus  Pricing, distribution and incentive programs.  Distributor “work withs”.  Work independently with chains and independent retailers.  Regular and consistent presence in front of the sales force. 7
  • 8. We will do more than a state or regional manager at less cost with greater results! No more…  expense reports.  auto expenses.  office expenses. We are your most cost effective option! 8
  • 9. Our Company Values are: • Integrity and Respect – we strive for honesty and respect when dealing with our suppliers, distributors and retailers. • Tenacity – we have a “can do” attitude when working to achieve a goal. • Teamwork – within our organization, we work closely with each other and seek the same relationships with our suppliers and distributors. • Accountability – we strive to provide the best service to our distributors, retailers and suppliers. 9
  • 10. What else can we do for you? • Review and advise you on your marketing plan and pos. • Is your plan appropriate for your respective markets? • Will your pos capture the attention of distributor salespeople and the trade? • Are you effectively managing your current pos budget? • Do you leave money on the table when you create market pricing? We offer these services on an “ala carte” basis! 10
  • 11. We are in business because your distributors are unable to accomplish your objectives. Our goal is to work with them to achieve mutual success. 11
  • 12. What territory do we cover?  Minnesota  Wisconsin  North Dakota  South Dakota MN  Nebraska 12
  • 13. • We are your most professional and cost effective option. • We will enhance your market strategy and complement the work of your distributors in our markets. • We offer a full line of marketing and brand management services. • We bring consistency and focus to achieve your market goals. • We strive to follow our Company’s values to achieve your goals. 13
  • 14. TOGETHER…... We will achieve your goals and objectives. Our success will be your success! 14 03/13